Development history of health tea

Tea was once the grandmother of southern China. Tea, as a famous health drink, is the contribution of the people of southern China in ancient times to the food culture of China and the people of China to the food culture of the world. In the era of Three Emperors and Five Emperors, Shennong had a story of detoxification with tea, and the surname of Huangdi was Jishi Tea, which was an ancient tea word. China is the birthplace of tea trees, which first appeared in Yunnan-Guizhou Plateau and Xishuangbanna in southwest China. Shennong Herbal Classic is the first pharmaceutical monograph in China, which was written in the Warring States Period and completed in the Western Han Dynasty. In the form of legend, this book collects the drug knowledge accumulated by the working people for a long time since ancient times, including a paragraph that says: "Shennong tasted a hundred herbs, but it was poisoned by seven or two poisons every day, but it was solved in tea." According to textual research, the tea here refers to ancient tea, to the effect that in ancient times, the legendary Emperor Yan personally tasted all the herbs in order to find plants beneficial to human survival and was poisoned many times in one day. But he was saved by tea. Although this is an obviously exaggerated legend, we can also learn from it that the use of tea by human beings may have started from medicinal use. This is the earliest record of health tea. Tea, as a kind of beverage, has spread to ethnic minority areas in northwest China since the Tang Dynasty and has become a necessity for local people. One day without Chaze's stagnation, three days without Chaze's disease. China is the origin of tea trees. China's contribution to human beings in the tea industry mainly lies in the earliest discovery and utilization of this plant, which has developed into a splendid and unique tea culture in China, the East and even the whole world. According to China history books, before drinking tea, "the ancients drank water in summer and soup in winter", and they always used warm soup to quench their thirst. Drinking tea has changed people's bad habit of drinking raw water and greatly improved people's health. All these fully reflect the importance of health tea to the world.

China health tea is still in its infancy, occupying a small market share. Although there is a lot of room for market development, it needs a process. Many beverage companies and pharmaceutical companies are involved in the field of health tea, which brings great pressure to the market. Secondly, the quality of health tea products in China is mixed. Taking Ginkgo tea as an example, because some enterprises blindly follow the trend and do not have the production technology to extract ginkgo flavonoids and make health tea, the function and efficacy of their products can not meet the requirements, and the poor quality will greatly reduce their reputation and practical value. In addition, the price is also an important factor affecting the development of health tea market. Excessive price will undoubtedly restrict the expansion of the health tea market. According to industry sources, the profit of health tea can generally reach 100% ~ 200%, or even higher. Therefore, it is not the more expensive tea, the better the health care effect. Take slimming tea as an example. The effective slimming components of tea are polyphenols and theaflavins, so we should choose high-quality tea containing these substances in the production, and these factors have nothing to do with the price. Experts suggest that although the market prospect of Chinese herbal health tea is optimistic, we should also pay attention to its side effects to prevent some kinds of health tea from being too concentrated and overstocked. Generally speaking, enterprises should set a low price of health tea according to the people's consumption ability to meet the needs of the vast majority of consumers. In terms of market cultivation, enterprises should guide correct consumption. Many health teas contain traditional Chinese medicine ingredients, and each Chinese herbal medicine has its own efficacy. If consumers don't take it according to their own physique, it is likely to have a negative impact. The output of tea drinks in China has risen to the second place in the beverage industry, with an annual output of more than 2 million tons. Health tea products based on traditional Chinese medicine and modern health theory in China are welcomed by the market. The characteristics of health tea can be summarized as "three lows": low calorie, low fat and low sugar. Natural health, thirst quenching and refreshing. It is more refreshing and thirst-quenching than carbonated drinks, and more pleasant and delicious than water drinks. It is fragrant and elegant, rich in health-care ingredients, in line with the international beverage development trend, and has the effects of nutrition, health care and quenching thirst, and has a huge development space. Under the background of industry development, only scientific and technological innovation can improve the low value-added image of health tea products in the international market, promote the leap-forward development of the industry and strive to achieve high economic growth of health tea. China health tea enterprises have made gratifying achievements in biological tea tree breeding, pollution-free, industrialized tea garden management, deep processing of tea products and brand building of health tea. The vast number of tea enterprises are still deeply troubled by the current situation of "small scale, poor strength, extensive management and low economic benefits", so it is more urgent to find the way of scientific and technological innovation. Experts pointed out that domestic health tea enterprises should further strengthen scientific and technological innovation, develop more competitive new health tea products, get rid of the low-level competition of health tea as soon as possible, pay close attention to the dynamics of the international beverage market, and keep up with the global tea industry in the direction of product diversification and innovation. Some experts predict that in the next 10 ~ 15 years, traditional tea will still occupy the main position in the domestic market. Based on the long-standing tea culture and traditional Chinese medicine culture in China, the domestic health tea industry will have a broader development prospect.