Yang has been committed to integrating the wisdom of oriental nursing with the modern plant technology of century-old pharmaceutical companies, constantly innovating and exploring the innovative way of preventing alopecia in the East. Yang Yuanqing shampoo series continues to take "scalp health management experts" as the brand positioning, comprehensively layout online and offline channels, and open up global marketing links. Yang Yuanqing belongs to Yunnan Baiyao.
2017165438+122 October, Yang Yuanqing's scalp care shampoo was approved by the State Administration of Medical Supplies. The product category is hair care, and the approval number is G20 170967. Yang and Dunhuang Museum held a joint brand launch conference and desert starry sky music festival in Crescent Spring Scenic Area of Mingsha Mountain in Dunhuang. The activity deeply integrated the aesthetics of Dunhuang in the East with the modern product concept, and conveyed a strong new charm of the national tide.
Yang's reason
In the ethnic minority areas in southwest Yunnan, local residents have long black hair and very healthy scalp since childhood. Dao Meilan, a famous Dai dancer who plays "Peacock Princess", is 67 years old and has thick black hair. Among the Lisu people in western Yunnan, young girls often wear their hair or braid it alone before they get married. Bai nationality, also located in the west of Yunnan, tied a pigtail on the head of unmarried women, while married women tied a bun and wrapped their heads with embroidered towels or black cloth.
In the Wa nationality in Lincang, southern Yunnan, local women often have long hair, and their shawls are often tied into ponytails. Due to the shortage of local water resources and the long time of combing their hair, they seldom wash their hair and basically do not use shampoo. But strangely, their hair is black and bright, their scalp is healthy, and there are few problems such as hair oil, itching and dandruff.
The relationship between hair and scalp is like the relationship between grass and soil: grass is nourished by fertile soil, and healthy hair is nourished by healthy scalp. Having a healthy scalp without shampoo has attracted the attention of researchers in Yunnan Baiyao Group.
Reference to the above content: Baidu Encyclopedia-Yang Yuanqing