Basic introduction Chinese name: PHE International Youth Painting and Calligraphy Conference mbth: PHE? International? Youth? Art? Founder of the conference: Introduction to Chen Shibin: PHE theme: peace, health and environmental protection. Participants: Children's Time: Introduction, slogan, logo, operation mode, founder and introduction once a year PHE International Youth Painting and Calligraphy Conference is a large-scale international art education and cultural brand activity with the theme of "peace, health and environment", which is the focus of all mankind, with young children as the main participants and art education as the core content. It is the initiator, designer and operation supporter of the International Youth Art Fair. The founder of the conference is Mr. Chen Shibin, a famous painter. The conference was held for the first time in 1997, and was fully affirmed by the relevant departments of the Ministry of Education and UNESCO in 20001,and was officially named "PHE International Youth Painting and Calligraphy Conference". Since then, the activities of the conference have been held once a year and have continued to this day. The activities of the conference include competitions, exhibitions, forums, summer camps and cultural performances. The activities organized by the conference were successively sponsored by China Art Education Promotion Association, China Education Television, China Fine Arts Publishing House, China Culture Promotion Association, China Children's Plastic Arts Society and Baiyin People. UNESCO, UNICEF and many well-known experts at home and abroad participated in and supported the activities related to the conference in various forms. The activities of the conference received positive response and enthusiastic support from teachers and students all over the country, and won wide acclaim from all walks of life. Known as a large-scale international aesthetic education cultural brand activity with correct positioning, standardized operation, grand scale and far-reaching influence. PHE takes "revitalizing aesthetic education and making the world a better place" as its responsibility, adheres to the development concept of "caring for everyone and nourishing every heart", focuses on the cause of aesthetic education, and launches the "National Aesthetic Education Revitalization Plan", which has carried out extensive cooperation with more than 50,000 kindergartens and off-campus art institutions across the country, with millions of participants, giving art education a broader social significance and benefiting hundreds of millions of children. Slogan love peace, pursue health and advocate environmental protection. The logo of Damei PHE International Youth Painting and Calligraphy Conference is presented by combining graphics and words. The whole is novel and generous, full of artistic flavor. The pattern is green, symbolizing youth, health, ecology and environmental protection. Through the interactive application of design elements such as olive branch, pigeon and brush, the five continents on the earth are closely inseparable, which profoundly implies the theme consciousness of the conference. The characteristics of flag operation mode are activity branding, education personalization, operation marketization and internationalization of objectives. Chen Shibin, the founder of First Avenue, 1965, was born in Xuyong, Sichuan. At present, he is the curator of Dadaotang Art Museum, the executive director of Taihu World Culture Forum, the vice president of Bashu Painting School Promotion Association, the deputy secretary general of Calligraphers Association of central state organs, the vice president of Peking University Art Capital Association, the director of China Collectors Association, the president of China Painting and Calligraphy Art Research Institute, the chairman (founder) of PHE International Youth Painting and Calligraphy Conference, and a member of China Artists Association. I loved painting and calligraphy since I was a child, and I have been engaged in painting and calligraphy creation, art education and cultural planning. In June, 2006 and May, 2008, he held grand solo exhibitions in Guangzhou and China National Painting Academy respectively, which attracted wide attention from the academic circles. In 2008, Wanshan Ring, a masterpiece of landscape painting, caused a sensation in the painting world. In 2009, at the invitation of the Communication Committee of the Olympic Manifesto, 29 volumes of calligraphy scrolls of Ode to the Olympic Manifesto were created and published by People's Publishing House, which was the first publication of China's original calligraphy. On April 20 13, his personal art museum, Chen Shibin Art Museum of Dadaotang, was grandly opened in Beijing, and at the same time, a trip to the Avenue, Chen Shibin Painting and Calligraphy Art Exhibition, was held. 20 13 10, "Journey to the Avenue, Chen Shibin Painting and Calligraphy World Tour Exhibition, Louvre Special Exhibition" was successfully held in France. From April, 2065438 to April, 2005, "Avenue Tour and Chen Shibin Painting and Calligraphy Art World Tour Exhibition" entered the United Nations Headquarters in new york, and the landscape scroll "Hump Route" was successfully exhibited, which attracted wide attention. Dozens of large-scale painting and calligraphy activities involving famous painters and children at home and abroad have been planned and organized, and large-scale art exhibitions have been held in the United States, Singapore, Hong Kong and Macao, China Art Museum, China Millennium Monument, China Agricultural Exhibition Hall and the Great Hall of the People. He has edited more than ten kinds of picture books and monographs, published six collections of personal paintings and calligraphy, presided over and planned many places such as city squares, scenic spots, large-scale historical and cultural landscape sculptures, museums, etc., won two Guinness World Records and a United Nations Award, and founded the internationally influential aesthetic education brand activity "PHE International Youth Painting and Calligraphy Conference". Hundreds of media at home and abroad, such as Art Newspaper, China Calligraphy and Painting Newspaper, China Culture Newspaper, People's Daily, Xinhuanet, CCTV, China, Sina and so on, have made special reports on it. His works have been collected by many art institutions at home and abroad, and he is known as the "Bashu Wizard" in China's painting and calligraphy circles.