1, CCTV Market Research (CTR)
CTR Market Research is a leading market research company in China, which was founded in 1995 and transformed into a joint-stock enterprise in 200 1. Its main shareholders are China International Television Company and TNS. Fixed sample groups of consumers, case studies, research on consumption patterns of media and products, research on media strategies, media advertisements and news monitoring.
Can provide continuous multi-customer research, tailor-made targeted solutions for different customers.
2. Beijing Ipsos Market Consulting Co., Ltd. (Ipsos)
Ipsos entered China in 2000 and has developed into one of the largest case study companies in China. Ipsos has more than 700 professionals in China and branches in Beijing, Shanghai, Guangzhou and Chengdu. Focus on market research services in four areas: market research, advertising research, satisfaction and loyalty research and public affairs research.
3. Horizon Research Consulting Group (Horizon)
One of the early pioneers and current leaders of the professional research and consulting market in China, with "zero survey" (special market research), "forward-looking strategy" (transition management consulting), "index data" (* * * social group consumption culture research) and "long-term investment" (standardized investment project selection and operation management services).
Provide professional investigation and consulting services. Zero survey provides targeted research services for different customer needs. At present, its business is mainly located in four research fields: consumer research, brand research, evaluation research and product and marketing research.
4、? Xinhua Xin International Information Consulting (Beijing) Co., Ltd. (Xinhua Xin)
At the end of 1992, Xinhua letter was established in Beijing, taking the lead in developing market research and consulting services and business information consulting services in China, and launched database marketing services in 2000.
At present, Xinhua letter has developed into a leading provider of marketing solutions and credit solutions in China. Collect, analyze and manage information about markets, consumers and commercial organizations, and provide market research through the integration of information, services and technology.
5. Guangzhou Cedian Market Research Co., Ltd. (CCMR)
Cedian Research was established in 200 1, which is a large cross-industry market research company in China. Focus on six core research: real estate research, satisfaction research, consumer research, government service research, vocational education research and market entry research. Headquartered in Guangzhou, it has branches or offices in Shenzhen, Beijing, Shanghai, Hangzhou, Chongqing, Shenyang, Chengdu, Nanjing, Hong Kong and Singapore.