KFC, a subsidiary of Yum! China Holdings Limited (Yum! China) is one of the multinational chain restaurants in the United States and the second largest fast food and fried chicken chain enterprise in the world. Founded by the founder Harland Sanders on 1952, it mainly sells fried chicken, hamburgers, French fries and mixed rice.
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Historical development:
1939 In a restaurant in Corbin, Kentucky, Colonel Harland Sanders prepared a secret recipe of fried chicken with 1 1 seasoning.
From 65438 to 0952, Colonel Harland Sanders established the original fried chicken franchise business, and the prototype of KFC began.
1987, KFC entered China and opened the first western-style fast food chain restaurant in China at Qianmen.
On September 12, 2002, the 700th KFC restaurant in China opened in Shenzhen, and the "China KFC Dawn Fund" was established nationwide.
June 2004 65438+1October 65438+June 6, 2004, China KFC's1000th restaurant opened in Beijing, and China KFC's white paper on food health policy was released.
On August 8, 2005, KFC announced that it would "change for China and make every effort to create a' new fast food'".
In the second half of 2006, China KFC launched "KFC Express" in Shanghai, and began to set foot in the take-away market, which has now expanded to the whole country.
In 2008, China KFC took the lead in opening a 24-hour restaurant.
2011165438+1October 23rd, owner of KFC in Yum! China! Brands such as KFC, Pizza Hut and Oriental White Restaurant under Yum! Will join hands with Sinopec. As early as more than five years ago, McDonald's took the lead in signing a strategic cooperation agreement with Sinopec to open a drive-in restaurant at Sinopec gas station.
20 15 August 18, Yum! It is announced that Su, Chairman and CEO of China District, will retire.
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