Female entrepreneurship story: fragrant lily

Female entrepreneurship story: fragrant lily

Huang, a seemingly ordinary woman: Han nationality, 1966, from Wenzhou, Zhejiang. However, people who have touched her a little will be shocked by her calm and wise eyes, which are full of insight and resilience, and are also the first unforgettable impression of this outstanding woman. When we further entered her career and life, her rational thinking, extraordinary courage, steady attitude, unremitting learning spirit and super action left a deep impression on us. As a new woman who dared to give up being a good wife for her family in the 2 1 century, she also outlined a bright color for her beautiful life! Just like a gentle lily, it exudes a lasting and unobtrusive fragrance, which permeates her career and family!

Small details make great achievements.

The way women do things is always meticulous, and professional women have perseverance and persistent beliefs. And it is with these two excellent qualities that Huang led his enterprise to the peak step by step from the initial small workshop.

Today, Eastcom Group is a diversified and multi-industry multinational group with an annual performance of over 300 million. The Group owns more than 10 wholly-owned and holding enterprises such as Eastcom Investment Co., Ltd., Electromechanical Company, Peninsula Apartment Hotel, Peninsula Business Hotel, Wuma Plaza Shopping Mall and Ye Tongren Pharmaceutical Chain Company.

Looking through the entrepreneurial history of Eastcom, along the way, she left her unique, delicate and tenacious footprint! It also allows us to see the "four leaps" on the growth path of Eastcom.

From 65438 to 0983, Huang He's lover, Wang Chonghuan (chairman of Eastcom Group), began to set foot in the business world and founded production and processing enterprises such as electromechanical and household appliances. 1988, Wenzhou Oriental Material Supply Company was established, which completed the first leap of "Eastcom" and realized the initial original capital accumulation.

It is the only way for modern successful enterprises to make use of the original accumulated capital to transition to the future development of enterprises. 199 1 year, Huang founded Zhejiang southern automobile and motorcycle corporation, and then she founded a series of companies and hotels, such as 1994 Arc de Triomphe Clothing Sales Co., Ltd.; Wenzhou Polaroid Audio-visual Education Center1996; 1997 Wenzhou Lei Yue Men Hotel and Zhejiang Office of Wilson Hong Kong Limited. She successfully completed the second leap of Eastcom.

At that time, the jingle "Eat at Leiyue Gate, Wear at Arc de Triomphe and Play in Jin Baoli" was widely circulated in Wenzhou. It can be seen that the scale at that time was enough for Huang to live a comfortable and peaceful life. However, she was not satisfied, nor did she stagnate. 1998, Wenzhou Eastcom Group Company was formally established, and Huang Chenggong achieved the third leap.

In 2000, Eastcom began its fourth leap. Well-known clothing shopping malls officially opened; With a business area of 3,000 square meters, Ye Tongren, a 300-year-old brand comprehensive medical aircraft carrier integrating medical retail and medical clinic, has also set sail. Wuma Square ushered in its opening; The Peninsula Business Hotel, the first property hotel in Wenzhou, debuted; In 2005, the Peninsula Ring Business Hotel will be unveiled in Wenzhou in a fashionable manner, and so on. Huang pursues a higher and broader sky in leaps and bounds.

Huang has his emotional and unique self-view on career achievements: "Each of us is an enterprise, creating value and using value, creating wealth and interests, and wealth is a social responsibility and social reputation. The entrepreneurial goal I set for myself is not to be a successful person, but to be a person who contributes to society and helps others. "

With this selfless dedication and following the development track of new business, Huang pushed the enterprise to a new cultural atmosphere. In 2005, Huang made a bold choice. She bought another 50% stake in Ye Tongren Pharmaceutical Chain Company, which became an instant hit in the pharmaceutical sales market. To tell the truth, without extraordinary courage and confidence, she would never dare to set foot in it. What's more, she didn't have any experience in drug sales before and knew nothing about medicine, but she didn't seem to be worried, as if she had a plan. Not surprisingly, just a few months after she took over the pharmaceutical company, she has carried out large-scale reforms at all levels of the company. First of all, Ye Tongren, one of Wenzhou's few historical heritages, is given a brand-new and far-reaching business philosophy-inheriting history, pioneering and innovating, carrying forward the brilliant brand of traditional Chinese medicine, following the business purpose of being close to the people, facilitating people, benefiting the people and serving the people, and launching the service model of "smile, affection, responsibility and love". In the short term, Yuzryha colleagues pay attention to the execution of small details in all aspects of actual enterprise management and follow the principle of "implementing in practice" Introduce a group of outstanding professionals, supplement all departments of the company, establish and improve incentive mechanisms and rules and regulations, enhance employee cohesion, mobilize employees' enthusiasm, and establish employees' sense of responsibility as masters; Adjusted the management mode of drug city. At the same time, the varieties and specifications sold were re-screened, and a number of drugs with poor market response were eliminated. At the same time, chain stores are widely distributed, and modern logistics management mode is adopted to implement six unified management principles of image, pricing, procurement, distribution, management and finance for each chain store, forming scale effect, reducing operating costs and improving enterprise competitiveness. All the links are interlocking, and small details make great achievements. Huang has made his own career in industrial creation!

The little woman really lived.

In people's secular concept, professional women mean "strong women" who can't balance family and career. 2/kloc-in the 20th century, she called for a new woman who "has both career and family, and can have her cake and eat it". How to achieve a good balance is difficult, but Huang did it! She said frankly: "A harmonious family atmosphere of blind date is the main prerequisite and powerful guarantee for career success. A happy life depends on the joint efforts of husband and wife Qi Xin. As a new woman in the 2 1 century, she should be a perfect wife while demanding self-improvement! "

This is exactly what Huang has done in his life: Huang is a very low-key person and never likes to show his face. Her husband is not only an excellent entrepreneur, but also holds many social titles such as a representative of the Municipal People's Congress. In order to let her husband devote himself wholeheartedly to the government work of serving the society, she silently did a good job in family affairs and helped her husband. In Mr. Wang's eyes, Huang is not only the right-hand man in his career, but also the right-hand man in his family. As a wife, she is a typical wife who goes into the hall and goes to the kitchen. She always cares about her husband. Whenever there is any party, the couple always pair up and envy others. In the eyes of her husband, she is a goddess and an angel, and there can be no blasphemy or disrespect; In the wife's eyes, her husband is the backer and harbor, always giving her the safest berth and sharing the ups and downs of life with her forever. Therefore, they are always so loving and inseparable. No matter in life or career, they always keep pace, encourage each other, trust each other and support each other, because they know that husband and wife are United and their profits are cut off.

What kind of mother is Huang in the eyes of children?

A few years ago, the company was in a prosperous state, and the Wenzhou real estate market in 2003 was also in an excellent investment opportunity. Huang clearly knows that investing in the right place at the right time is absolutely successful and can get high returns immediately. However, the joy of being a mother and her love for her family make her unwilling to give up her wealth, choose to have a baby with peace of mind and wait happily for the birth of the second baby. For Huang, there is nothing like her son. Now, watching the baby grow up happily and healthily, she shows a heartfelt happy smile. ...

As a mother of two children, Huang has been devoted to teaching. Her eldest son has been in the second day of junior high school and is very sensible. He not only has excellent academic performance, but also has no habit of being a constant chauffeur, which is inseparable from her education of her son since childhood. She has never been strict with her son, unlike some parents who try their best to make their children learn things they don't like. She hates the way of imposing her preferences on others. She asked her son to cultivate his interests and hobbies. Sometimes both husband and wife are on business trips. No matter how many days they go out, her son can take care of himself, and never falls behind in his homework or studies badly because his parents are not around. Obviously, this is inseparable from cultivating his self-reliance ability from an early age.

In my son's eyes, I look at my mother like this: "She has always been my role model; She is my loyal friend; I communicate with her and respect each other; She is a great mother. " This sensible son makes Huang deeply feel how worthwhile it is to pay for this harmonious and blind home!

After work, Huang feels that leaving more time for family, children and family is irreplaceable by any fame and fortune. Every year, she always arranges time to go abroad or travel with her family, enjoying the warmth of being with her family while decompressing.

How many people dream that a woman has a husband, children and a happy family who love her!

Walking on the wave of new women in the 2 1 century, she is a perfect model. This gentle lily exudes a faint and distant fragrance in her own life ... She faces the future road with her personal charm, women's self-confidence and women's delicacy, and the road will get wider and wider. ...

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