Purpose of investigation:
The human body is like a machine, which needs regular inspection and maintenance. As a way of self-care, physical examination is an essential channel for people to know their own situation and obtain health information. When the body is in a healthy and unhealthy "critical" state, timely physical examination can find hidden dangers of the body at the first time, so as to carry out effective prevention and treatment. In view of the needs of users, the network strives to build a physical examination channel, hoping to protect your health.
Findings:
After two months' investigation, it was found that 90% of the respondents agreed that physical examination is an active and effective health care method, which is of great help to their own health.
1. Physical examination has become a knowledge for both men and women!
***2760 people participated in this survey. Among the participants, the proportion of men and women is equal, accounting for 49.5% and 50.5% respectively. It can be seen that there is no difference between men and women's attention to health and physical examination, and it has almost become a kind of knowledge.
2. Physical examination has become the focus of attention of all ages.
The subjects of this physical examination survey are mainly 19 years old or older. Among them, middle-aged people aged 30 to 50 pay the highest attention to physical examination, reaching 40.8%; 19 to 29-year-old young people also accounted for 39.1%; Middle-aged and elderly people over 5 1 year accounted for 16.3%.
Busy working life bears the burden of family, work and society. Middle-aged people in their thirties have become the most stressful group in the whole society, and their health status is the most prone to problems. Therefore, the health of people aged 30 to 50 is the most worthy of attention, and their awareness of physical examination is also the strongest. At the same time, fast-paced work and high-load workload make young people who have just stepped into society pay more attention to their own health. It can be seen that physical examination is not only a patent for the elderly, but also a topic of concern to all ages.
3.90% of the respondents are worried about their health.
Are you worried about your health? The survey shows that 98.9% of the respondents will pay attention to their health. With the development of social economy and the improvement of people's living standards, people no longer only pay attention to the satisfaction of material life, but also put forward more requirements for their own health. This shows that the health awareness of the whole society is constantly improving.
4. Health check is very helpful! Many people have this question, is physical examination helpful to their health? In this survey, 82. 1% of the respondents think that physical examination is very helpful to their health; Only 20% of the respondents think that a physical examination is unnecessary.
For a long time, many people have some misunderstandings about physical examination, thinking that physical examination is a kind of health care method that costs money and has no substantive effect. In fact, physical examination, as an active and effective means of prevention and examination, can find hidden dangers in the body at the first time, prevent the occurrence and development of diseases, and is an essential channel for people to understand their own situation and obtain health information. In addition, physical examination can effectively reduce the medical expenses caused by untimely physical examination and deterioration of health status, and reduce the economic burden of patients.
5. Regular physical examination is necessary! Is it necessary to have a regular physical examination? According to the survey, 46.2% of the respondents think that regular physical examination is unnecessary, so they choose not to go; Only 3 1% of the respondents realize the importance of regular physical examination and will choose regular physical examination. This shows that there is a considerable gap between knowledge and line. In a society where almost more than 80% people are aware of the importance of physical examination and are beneficial to health, only 365,438+0% people will really implement their health concerns, that is, go to physical examination. You need to know the actual actions to make healthy flowers.
The body is a dynamic system, and subtle changes are constantly taking place every day. A physical examination does not have long-term significance, and the health status of the human body will change with time, age, living habits and work pressure. Therefore, only by insisting on regular physical examination can we find out the pathogenic factors that endanger health in time and improve them in time, so as to maintain good health.
6. Price factors affect physical examination behavior. ? Since everyone cares about their own health and everyone has a high awareness of health, why are so few people going to the physical examination? What are the factors that affect people's physical examination behavior? According to the survey of the network of seeking doctors and asking medicines, the price of physical examination, complicated physical examination process, loss of physical examination consciousness and distrust of private physical examination institutions are the main reasons that affect people's physical examination behavior, accounting for 32. 1%, 19.4%, 17.3% and 16% respectively.
In recent years, with people's increasing attention to health check-ups, major medical institutions began to take advantage of consumers' psychology, and launched a variety of medical check-up items and expensive medical check-up packages. A general physical examination is three or four hundred, four or five hundred. Therefore, many interviewees believe that there is really no need for regular physical examination when they feel healthy. The high cost of private medical institutions makes people have to turn their attention to public hospitals. However, the complicated medical procedures in public hospitals, such as long queues, registration, waiting for medical treatment, and lack of medical service awareness, make people have to stay in the consciousness stage. It can be seen that only the medical examination service with reasonable price, fast service and strong health awareness can really help people transform their health examination awareness into medical examination behavior and realize the role and significance of health examination.
7. Public hospitals have become popular medical institutions. How to choose a physical examination institution during physical examination? The survey results show that public hospitals are still the first choice for people to choose medical institutions. 47.3% of the respondents will choose public hospitals as the preferred medical institutions; 27.2% of the respondents think that it doesn't matter where they go as long as the physical examination results are correct; Only 0.5% of the respondents will choose private hospitals.
Today, public hospitals still dominate. What is the reason? This is related to people's trust in medical institutions. After decades of development, public hospitals have established an authoritative and professional image in people's minds, and people trust it, so they choose it. For decades, the unified charging standards, standardized service standards and professional service ethics of public hospitals have given people a sense of trust and reliability. However, with the monopoly and marketization, the disadvantages of public hospital services are becoming more and more obvious. As a result, a number of physical examination institutions with elegant environment, professional service and intimacy came into being and began to seize the beach physical examination market. In this process, private hospitals are in an embarrassing situation because of price, service and reputation problems.
8. Online physical examination platform to obtain comprehensive physical examination information! If there is a powerful online physical examination platform, what information do you want most? Common sense information of physical examination, physical examination price of each institution, package discount or cost performance? According to this survey, 27.6% of the respondents want to get the common sense information of physical examination; 22.9% of the respondents hope to obtain information services of relevant medical institutions and packages; At the same time, more than 50% of the respondents hope to get more practical medical examination services through the online medical examination platform, including package discounts, highly instructive institutional word-of-mouth services and more clear package cost-effective services.
It can be seen that netizens basically have their own needs for the functions of the online medical examination platform. This demand is also reflected in the desire to have a practical online physical examination platform to navigate for their own physical examination. The medical examination platform for medical treatment and drug purchase came into being based on the needs of netizens. The physical examination platform not only provides users with more physical examination information and common sense, but also provides practical functional services such as word-of-mouth evaluation of physical examination institutions, price concessions, physical examination guides, etc., and makes suggestions for netizens' health examination.
9. Pay full attention to the medical examination package! What are you most concerned about in the choice of medical examination package? According to the survey, 25% of the respondents pay attention to the inspection items of the medical examination package, which is the essence of the medical examination package. In addition, the technical and service level of medical institutions is not only the price of the medical examination package, but also an essential consideration when people choose the package.
It can be seen that people's attention to the medical examination package will drive the service quality and technical level of the whole medical examination institution. How to choose a variety of medical examination packages? In the face of a wave of medical examination packages with higher prices and complicated names and gimmicks, many people have spent their eyes. Experts pointed out that the consciousness of "spending money to buy health" is correct, but there is no need to blindly seek high, and spending more money may not be suitable for you. When choosing a medical examination package, take your own health status as a consideration factor and choose the appropriate medical examination items. Generally, people under the age of 35 can choose basic physical examination items such as blood routine, urine routine, internal medicine, surgery, chest X-ray and hepatitis B if they have no special past medical history. If you are over 35 years old, you can increase your renal function, blood lipid and abdominal B-ultrasound according to your own situation. Ask for medical advice to remind you that after the medical examination, you are fooled by various medical examinations.
10.70% of the respondents are willing to organize a group to participate in the physical examination and get preferential treatment! If you can organize a physical examination through the network of asking doctors for medicine and get a discount, will you participate? 76. 1% of the respondents expressed their willingness to participate. It can be seen that users hope to bring more benefits to their physical examination through the network platform.
According to the needs of netizens, the newly launched medical consultation and medical examination channel has launched preferential activities for members to organize medical examinations. The biggest advantage of group medical examination is that you can enjoy the discount of medical examination fee. The physical examination channel can regularly organize scattered individuals to carry out team physical examination according to the needs of members, so as to help netizens enjoy the best physical examination service at the most favorable price. ?
1 1.80% of the respondents are willing to share their physical examination feelings. Would you like to share your physical examination feelings on the network platform? According to the survey, 8 1.5% of the respondents expressed their willingness, and 46.2% of them wanted to communicate and interact with you through appropriate channels. In this interactive network society, netizens are happy to share everything in life, and physical examination is no exception.
The medical examination platform for seeking medical advice and medicine has a powerful interactive function. Netizens can evaluate and compare institutions or packages here, and publish their own experiences in the medical examination process. You can speak freely, both sides can. The online physical examination platform is intended to enrich the physical examination information of the platform and provide more practical physical examination guidance services for everyone through interactive sharing of netizens.