1On March 5th, 962, Kennedy delivered the "President's Special Speech on Protecting Consumers' Interests" in the US Congress, and put forward four famous rights of consumers for the first time, namely, the right to consume safely, the right to be informed of basic facts when consuming, the right to choose and the right to appeal.
Later, in addition to the four rights put forward by Kennedy, Consumers International determined four rights, namely, the right to meet basic needs, the right to settle disputes fairly, the right to master basic consumer knowledge and the right to live and work in a healthy environment. In the end, it will form eight global guidelines for protecting consumers' rights and interests.
Today, let's take a look at these eight criteria, which are actually the basic requirements of consumer rights and the bottom line of corporate behavior.
Due to the intensification of competition in the automobile industry, the consumer-centered service consciousness of automobile enterprises has been continuously improved in recent years. Today, realistically speaking, although there are still some problems to be solved in the protection of consumers' rights and interests, the automobile industry as a whole has made great progress compared with the past.
Auto business review published such a poster on March 5, 2020, explaining the relationship between future car companies and March 5, 2020. The poster reads: "If it is a user-driven brand, then 3. 15 more".
Li Xiang's angry electric car has a constant life.
Generally speaking, NEDC comprehensive working condition endurance and 60 km constant speed endurance will be included in the electric vehicle configuration list. 60 km constant speed endurance is the data measured under ideal conditions, which is better than NEDC endurance data, so manufacturers prefer to use it to promote products. But for consumers who don't know the situation, this actually constitutes a misleading.
After Li Xiang made a sound, on March 4th, major media, led by car home, also launched an initiative: not promoting constant-speed endurance, closing the "beauty" mode to help users correctly understand electric vehicles.
Jia Ke, editor-in-chief of auto business review and founder of Car Yard Car Purchase APP, commented on this matter: Constant speed cruise propaganda is not false propaganda, and Li Xiang's statement may be a bit unfair to domestic electric vehicle enterprises. During the popularization of electric vehicles, some people who are hesitant to buy electric vehicles will be more hesitant, but his voice should help people better understand the actual cruising range of electric vehicles, because after all, people will not drive at a constant speed under normal circumstances.
Since then, many car companies have publicized that their products no longer display 60 km constant speed endurance information, but only keep NEDC working condition endurance data.
New energy vehicles are included in the new regulations of three guarantees for automobiles.
Power battery is the core component of electric vehicle, and its cost accounts for 30%-40% of the total cost of the vehicle. For consumers, the power battery is included in the three guarantees, and there is less worry about buying new energy vehicles first. In addition, as long as it is within the three-package period, it can really reduce the cost of battery replacement in the later period.
The revised exposure draft also requires that the discharge capacity attenuation limit of power batteries and the corresponding test methods be clearly stated to consumers. This is also to prevent the battery life data promoted by manufacturers from misleading consumers, and it is also a kind of popularization of electric vehicle expertise for consumers.
Xi' an Mercedes-Benz female car owners' rights protection leads to the hidden rules of financial service fees.
However, the issue of safeguarding rights this time is not only the "three guarantees" of quality complaints at the consumer level, but also unexpectedly broke the hidden rules of financial service charges.
Charging financial service fees is a common practice in China's automobile retail stage, but it obviously violates Article 10 of the Measures for the Administration of Automobile Sales, which came into effect on July 1 2065438: "Dealers should clearly indicate the prices of related products such as automobiles and accessories and the charging standards of various services in an appropriate form at the business site, and shall not increase prices or charge extra fees in addition to the marked price."
On May 10, the State Administration of Markets interviewed Mercedes-Benz, pointing out that it was illegal for Mercedes-Benz to charge consumers in the name of "financial service fee". Mercedes-Benz conducted self-inspection and verification on the financial service fees charged by the dealer network, and launched the service convention on May 23rd to urge the dealers to operate legally and in compliance.
The result of this incident shocked other car companies that charged financial service fees. At the same time, consumers are also educated because of their great social influence. Ask if there is a financial service charge before buying a car.
An event of safeguarding rights has brought about a change in the hidden rules of the industry, and the female car owners of Xi 'an Mercedes-Benz have thus become a milestone in promoting the transformation of the automobile marketing field to truly customer-centric.
Weimar first battery lifetime free warranty.
Weimar's move has far-reaching significance. In addition to increasing consumer confidence and stimulating the short-term benefits of sales growth, in a longer period of time, the lifetime warranty has also solved the residual value problem caused by the attenuation of power batteries to some extent.
Xpeng automobile encounters price adjustment crisis.
Two days later, Xpeng Chairman He issued an open letter apologizing and sent a message to G3? The owner of vehicle type 20 19 shall make compensation: if he buys any vehicle type within 3 years, he will be given an additional subsidy of 10000 yuan.
The apology and compensation policy made the car owners see hope, and the spit and complaint were successfully upgraded to rights protection. On July 24th, Tucki presented a new compensation scheme G3? 20 19 car owners can choose between the points worth 10000 yuan and the three-year 40% discount replacement right.
Xpeng Motors is not the only company that has encountered this kind of thing. For example, the starting price of domestic Tesla Model3 dropped below 300,000 yuan, which also triggered the rights protection of imported car owners.
This is also a new problem facing the automobile industry. With the advancement of automobile intelligence, the iterative upgrade of products will be accelerated. If the coordination is not good, it will lead to such a situation: the previous users have not got a new car, and a new car will be launched later. The crisis of Xpeng Automobile Company is just a reminder to this industry.
Weilai announced a lifetime free power exchange.
It announced that the owners' rights and interests would be upgraded. On the basis of enjoying the lifetime free warranty, all existing and newly purchased Weilai ES8 and ES6 first-time owners can enjoy lifetime free power exchange from now on.
When Weilai ES6 went public at the end of 20 18, Weilai announced that it would provide ES6 owners with lifetime free warranty, lifetime free off-site power supply service, lifetime free car networking service and lifetime free road rescue. Now, the power exchange service has also joined the list of free for life.
Although some people question the huge cost pressure brought by this life-long free service, it will become an unbearable burden for Weilai. However, from the consumer's point of view, such a policy is still very popular for manufacturers.
The new force of making cars took the lead in announcing the number of insurance on cars.
The monthly automobile sales data released by China Automobile Association refers to the data that automobile enterprises wholesale to dealers. The data released by the Federation every month are the sales data reported by the car companies themselves, including wholesale sales and retail sales.
However, to understand the most real sales situation of automobile terminals, we have to look at the insurance amount on a data. Because China's "Regulations on the Implementation of the Traffic Safety Law" regards compulsory insurance as a necessary condition for applying for motor vehicle number plates and driving licenses, the insured data is equivalent to the data of new car registration.
The data center of China Automobile Technology Research Center cooperates with the insurance department to get the insurance amount by using the data of compulsory automobile insurance. At present, China Automotive Research Institute and China Insurance Regulatory Commission will also publish vehicle insurance data regularly.
Nowadays, many new car-making forces directly announce their insurance coverage when releasing sales data. It is expected that more car companies will disclose the sales volume according to the insured amount under the leadership of the new forces of car manufacturing. More real industry data can help enterprises make better decisions and the industry development will be healthier.
The result of a 25% side impact of Passat China Insurance Research Institute has caused a heated discussion.
At present, there are two authoritative crash tests in China, C-NCAP of China Automobile Research Institute and C-IASI of China Insurance Research Institute. The collision modes are different. The former uses 40% overlapping deformable barrier collision at 64km/h, while the latter uses rigid barrier collision at 64km/h, with a forward offset of 25%. C-IASI refers to the American IIHS (American Insurance Association) crash test standard, which is stricter than C-NCAP.
20 19 19 On February 24th, China Insurance Research Institute announced the latest collision results. In the most difficult 25% offset collision, the A-pillar of SAIC- Volkswagen Passat was broken, and the main driving frame was obviously deformed, which obtained a poor (P) evaluation and directly refreshed the lowest score in the history of China Insurance Research Institute. This result caused an uproar.
The reduction of domestic cars has been criticized by consumers. The 25% offset collision of China Insurance Research Institute not only reminded consumers, but also taught car companies a lesson. Only by taking out real materials to improve product quality can we achieve good collision effect and win the favor of consumers.
"N95" automobile concept promotes the healthy upgrade of the car.
Roewe, Geely, Guanzhi, Chuanqi and so on. They all introduced the similar concept of "N95" car to publicize how their products are healthy. China Automotive Technology Research Center's Huacheng Certification Center, Rheinland and other institutions have also launched similar product certification. Geely even announced that it will invest 370 million yuan to build the first all-around health car in China.
Although some people question whether this kind of publicity is suspected of over-marketing, its positive significance cannot be ignored: the epidemic has indeed spawned people's demand for healthier cars, and will also promote car companies to pay more attention to the health and safety of the interior environment and develop healthier car products.
It is worth noting that five of the above nine industry events are related to the new forces of making cars. I have to say that the new forces of building cars have entered the market. They not only broke some existing rules, but also made great contributions to protecting the rights and interests of automobile consumers.
With the deepening of automobile modernization, more new problems related to consumer rights will surface.
For example, Freeman Shen, founder, chairman and CEO of Weimar Automobile, once said that "Autopilot is much more serious than cruising range, which is basically nonsense, and L3 and L4 are all hype".
However, because the current autonomous driving technology is basically in the primary stage of development, it is far from universal, so this issue has not formed much concern in the consumer side.
However, it also reminds us that with the increasing popularity of electric vehicles and the increasing intelligence of vehicles, new content will appear in consumer rights protection at any time, which requires new responses from the industry.
This article comes from car home, the author of the car manufacturer, and does not represent car home's position.