Zhang Guoyin's work experience

18 years working experience, engaged in enterprise executives and management consulting training 15 years.

97-07: Served as manager of human resources department, director of training, director of personnel administration, director of marketing, deputy general manager and general manager of provincial companies.

September 2007-June 2009: Teaching courses such as marketing and management in Beijing Humanities University. The teaching style is deeply loved by students, profound, practical and humorous.

Since 2007, I have entered the consulting and training industry full-time, directed the research on "Full-time Leadership-Promotion of Middle-and Senior-level Leadership, Construction and Training of High-performance Teams, and Training of Employees' Professional Quality", and provided management consulting, team training and full-time leadership promotion training for nearly 100 enterprises. He has been invited to give lectures in more than 40 colleges and universities, and has written monographs such as Preparing Water-Zhang Guoyin Marketing Collection and Light of the Soul.

20 12 won the Top Ten Trainers of the 8th China Enterprise Education.

20 12 won the third prize of the first peak cup national youth trainer grand prix; Won the National Top Ten Young Trainers "Light of the Soul"

Good water can cure diseases,

Getting on the Health Express at the Age of 50 (co-author),

Planning copywriting course

Preparing for the Battle of Water —— Collection of Zhang Guoyin Marketing.

Selected cases of conference marketing planning, etc. The most perfect and innovative curriculum design

The characteristics of "Tao-Reason-Method" curriculum thought ... Tao (Method)-Reason (Reason)-Method (Technique)

Characteristics of course content: bone-flesh-skin ... bone (system)-body (knowledge)-skin (viewpoint)

Characteristics of curriculum methods: practice-enlightenment ... practice (learning)-practice (tempering)-enlightenment (feeling)

The characteristics of course effect: sense of saving and using ... sense (feeling)-saving (introspection)-using (practicality)

The most unique and effective teaching method

Static teaching method: theoretical teaching-passionate speech-story teaching

Dynamic teaching method: case analysis-actual combat drill-role playing

Conventional teaching methods: coach questioning-group discussion-debate sharing.

Teaching objectives and effects:

Be aware of students' needs, provide targeted information, and have strong on-site control ability; Create positive study habits and guide students to break through subjective obstacles; Complement each other with corporate culture and coordinate the tacit cooperation between departments.

Training and coaching style:

The lecture is smart, interesting and passionate, and the situational teaching, which integrates humor, professionalism, sensibility, motivation and actual combat, makes the students move their hearts, brains, eyes and ears, and has a brand-new experience, which will be unforgettable for life. Government units: Jiangsu Provincial Department of Education, Jiangsu Provincial Sports Bureau, Organization Department of Zhong * * Jintan Municipal Committee, Zhejiang Modern Textile Research Institute, Party School of Zhong * * Changzhou Municipal Committee, Party School of Zhong * * Jintan Municipal Committee, and Small and Medium Enterprises Bureau of Gaoping City, Shanxi Province.

Large state-owned enterprises: China Railway Fourth Bureau, China Construction Eighth Bureau, Shanghai Guangzhou Shipbuilding Co., Ltd., Baosteel Group Meigang, Sichuan Changhong Group, Changzhou Zhonghua Dinosaur Park, Jiangning Water Group, Sichuan LU ZHOU LAO JIAO CO.,LTD Co., Ltd., Sanjiu Group, and China Machinery International.

Listed companies: Far East Holdings, Yurun Group, Zhongxing Group, Rong Sheng Real Estate, Jianghuai Power, Hongtu Sanpower Group, Alibaba Nanjing Company, Nanjing Port Group, Shandong Gold Group and Guangyi Technology Co., Ltd.

Foreign joint ventures include Shanghai Volkswagen, Advantech, Mahindra Tractor, Da Yue Kia, Mobius Auto Parts, Kunshan Matt Optics and Nanjing Bertha International.

Financial institutions: China CITIC Bank Yangzhou Sub-branch, Jiangsu Postal Savings Bank, Jiangsu Shuyang Rural Commercial Bank, China Bank Yancheng Branch, Jiangsu Xuyi Rural Commercial Bank, and Volkswagen Insurance Jiangsu Company.

Well-known enterprises: Haidilao Hotpot, Changan Ford Motor Group, Shanghai Nengjianle Bio, suguo supermarket Co., Ltd., Nanjing Zhongmai Technology Group, Shandong Xintai Machine Tool, Nanjing Jin Xin Transmission, Red Star Macalline, Zhuangtai Technology and Tianjin Xingcheng Investment.

Culture and Education: Anhui Film Group, Nanjing University, Southeast University, Nanjing University of Finance and Economics, Nanjing Normal University, sanjiang university, Hohai University, Nanjing Forestry University, Xiaozhuang College, Zhejiang Normal University, etc.

Main training courses

Exclusive courses:

Overall leadership (small consultation for 3 days, 2 nights or 6 days)

Zero cost incentive (1-3 days)

Building a cohesive team: the art of keeping people in mind (1-2 days)

Core courses:

Efficient management communication (1-2 days)

Four keys to improve execution (1-3 days)

Excellent leadership and execution (1-3 days)

MTP- Training for senior and middle managers (2-6 days)

Training to improve the executive ability of middle and senior managers (1-3 days)

Lecture-charisma and eloquence of leaders (1-3 days)

Improve the quality of employees and mold their professional ability (1-3 days)