First, product positioning.
The new liner is mainly positioned as health. It is a product developed for competing products with coatings and Teflon events. This lining does not contain any chemical coating.
Second, product introduction
Product name: titanium crystal uncoated healthy liner.
Titanium crystal is a word that can be associated with many beautiful things, such as crystal. The inner container of beauty-space black crystal inner container, in its name, black highlights solemnity, while black crystal gives people the feeling of noble atmosphere. Titanium crystal, as a combined word, became the name of Le Bang Adi Guo Liner, which mainly reflected the noble and elegant status and competed with black crystal.
No coating is the unique quality of the new liner, and coating can make the surface of the liner smoother and more beautiful. But it has a fatal weakness-* * * * * * * * * * * * * * * * * * * * * * * * * * * * *.
Health is the main direction of the new route. Titanium crystal uncoated health liner can give people an obvious concept of health, which can be understood at once. * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * But Le Bang's health demands are more in line with the current social universal.
Second, the advertising page production
1, product picture
2. Schematic diagram of product packaging
3. The inner container is divided into four levels (hierarchical diagram):
A3003 aluminum alloy material (intermediate layer)
Two hard oxide layers (one inside and one outside)
Inner matte finish (inner surface layer)
4. Function introduction of each layer
A3003 aluminum alloy: high-quality A3003 aluminum alloy material, uniform heat conduction, high thermal efficiency and super durability.
Hard oxide layer: hard texture, good wear resistance, excellent corrosion resistance, non-toxic and harmless oxide film, durable, colorfast at high temperature and high pressure, and colorfast when boiled.
Interior matte finish: the surface layer is flat and anti-sticking.
5, product selling point:
Main selling points:
(1), hard oxide layer: the inner pot of aluminum alloy is frosted and put into the mixed solution of sulfuric acid and organic acid for electrolytic reaction, that is, the hard oxide layer is generated.
The hard oxide layer has the advantages of hard texture, good wear resistance, excellent corrosion resistance, long service life, nontoxic and harmless oxide film, durability, colorfastness at high temperature and high pressure, and colorfastness when boiled in water.
(2) A3003 aluminum alloy: high-quality A3003 aluminum alloy material, uniform heat conduction, high thermal efficiency and super durability.
(3) No chemical coating: For a long time, in order to meet the requirements of consumers, all kinds of domestic pots and pans have been coated with a coating on the surface of the pot, which can effectively ensure the non-stick of the pot, but consumers do not know that this coating will volatilize carcinogens at high temperature, which seriously threatens the health of consumers. Le Bang Adi Pot is uncoated, green, safe, healthy and assured.
(4) Ultra-thick hard oxide layer: It is five times of ordinary oxidation, hard in texture and ultra-thick, which can completely prevent all kinds of scratches.
Auxiliary selling point:
(1), the inner surface is matte: the inner surface of the liner is flat and anti-sticking and easy to clean.
(2) New design: integrating practicality and beauty, leading the new fashion of pots and pans.
(3) A new generation of Adigo titanium crystal uncoated healthy liner, new technology and new concept, shaping healthy life quality.