Viya Company quickly issued a statement to take the product off the shelf, and then a number of institutions tested the product to prove its authenticity. Secondly, the company has also removed its own products, and this product has also been sent for inspection by the manufacturer, in order to check whether the results are consistent.
Although this incident has aroused widespread concern, it is not difficult to see that the safety concept of network celebrity anchors must be strengthened, because many products with goods are dishonest, have operational problems and deceive consumers, so anchors must strictly control the products with goods to ensure the safety of each product.
Network celebrity anchors bring goods. I think we should do some screening on the products. Only in this way can we ensure that there will be no problems in the products. Once there are problems, it will lead to many negative effects, and the anchors will also bear the relevant responsibilities.
First of all, the star should bear the quality problem of the product. Because fans come to their own studio and buy products recommended by themselves, if they don't control the concept of quality and safety when choosing products, I think they will lose not only their own interests, but also their position in the hearts of fans, because many fans will not buy this product after buying it, so it will be very difficult for them to bring goods to live broadcast in the future, and they may even face the danger of being banned.
Secondly, we should also actively bear the liability for compensation. Because the products they choose are not strictly controlled, which brings harm to consumers, they must choose to compensate consumers, because in this way, they can maintain their credibility in the hearts of fans. Many anchors often choose to escape or directly take off the shelf when they hear that the products they choose have problems, but I think this behavior is very bad. In the long run, the number of their fans will decrease, and they may even face the risk of being eliminated.
Finally, we should actively cooperate with relevant departments. Because the rights and interests of the whole consumer are regulated and protected by law, if there are quality problems in the recommended products or products in stock, they should strictly cooperate with the supervision work of relevant departments. Only in this way can they take care of themselves, and then the products they choose will be more cautious and professional. Many network celebrity anchors do not cooperate with the work of relevant departments, but still go their own way, knowing that there are legal problems. As a result, they will also be punished by law.