It is understood that fnf boutique instant tea is a brand-new tea brand under Bama Tea Industry, which is committed to breaking through the traditional way of making tea and providing users with a healthy instant tea experience of "drinking well without waiting".
Meitu has launched a series of products and services for users and industries around "beauty", which has been widely praised by young users.
During March 8th this year, fnf boutique instant tea, a new tea brand, joined hands with Meitu to launch Beauty Box, a limited gift box for Goddess Day, to pay tribute to every woman who yearns for beauty and loves life. It is understood that the limited gift box of beauty box captures the mind with unique design, including three popular tea products of fnf, namely hyaluronic acid fruit tea, beauty fruit tea and staying up late fruit tea, which explains the brand genes of fnf and Meitu avant-garde fashion. The vibrant bright colors and unique and convenient can packaging make the "goddess" who received the gift box fondle.
This time, the two sides integrated new tea into the trend discourse system in the form of a joint gift box, turning "drinking tea" into a more topical and spreading trend, so that more young people can enjoy the health and happiness of tea. This bold cross-border has also become a positive attempt for Internet companies and new tea brands to jointly spread tea culture and release the development potential of industry integration. On the other hand, the value concept of "born for beauty" shared by fnf and Meitu has become the best footnote for the strong alliance between the two sides.
Fnf adheres to the concept of "health science", selects the original leaf tea of origin, scientifically mixes fresh juice, and selects traditional herbs and other ingredients to create a brand-new health science tea. Meitu company adheres to the mission of "making everyone simple and beautiful", takes "beauty" as the core and artificial intelligence as the driving force, and integrates the ecological chain of beauty change to help users change from virtual beauty to reality. Whether it is to obtain the "beauty of health" through fine instant tea or to enhance the "beauty of face" through image technology, fnf's pursuit of health and beauty is highly consistent with Meitu's mission of "making everyone simple and beautiful". Taking the opportunity of creating a joint gift box, the two sides will create greater value through complementary advantages and achieve a win-win situation. According to statistics, the tea market in China has exceeded 400 billion yuan, of which the growth is mainly driven by the rapid rise of modern tea. The proportion of freshly brewed tea in China tea market is increasing rapidly, and the prospect is broad.
As a new tea brand deeply loved by the younger generation, fnf will continue to explore the infinite surprises and possibilities of a cup of tea through product iteration and brand upgrade in the future.