Is Philips LCD TV really bad?

IPS hard screen is eye-catching and has obvious advantages. Expert recommendation.

As the world's top liquid crystal display technology, IPS has gradually spread to all walks of life, especially high-tech industries, because of its remarkable advantages in screen display. In the world's top LCD fields, such as EIZO, NEC, APPLE and other professional display products, LCD panels with IPS hard screen technology are used to meet the needs of high-tech industries and professionals such as design, medicine, printing, aerospace and so on.

It is understood that professionals only love IPS hard screen, mainly because of its remarkable advantages in dynamic clarity, accurate color reproduction and viewing angle. First of all, compared with the traditional soft-screen LCD, IPS hard screen has a stable liquid crystal molecular arrangement structure and faster response speed, so it has super expressive force in dynamic definition, completely eliminating the blurring and water ripple diffusion phenomenon of the soft-screen LCD screen when it is subjected to external pressure and shaking, and eliminating the afterimage and tailing when playing extremely fast pictures. Therefore, for aerospace, automobile, subway and other industries that are always in motion, IPS hard screen is used to obtain image quality without any loss. It is reported that the newly opened Beijing Metro Line 5 and bus TV all use IPS hard screen LCD.

Design and printing are industries that require the highest color saturation and reproduction accuracy. IPS hard screen is the most accurate color reproduction technology in the current display technology, and the pure black level is clearer. Therefore, professionals in the design field generally believe that IPS hard-screen LCD effectively reduces the error between the design and the final sample. In addition, modern medicine relies more and more on scientific examination, and the ideal black contrast effect of IPS hard screen is helpful to improve the speed and accuracy of diagnosis.

The above-mentioned remarkable advantages can be realized because IPS(ln-Plane Switching) technology innovatively adopts horizontally rotating molecular arrangement, so compared with vertically arranged soft-screen liquid crystal technology, its molecular reducing power is stronger, and the liquid crystal panel is more stable and firm. Not only that, IPS hard screen technology has greatly expanded the viewing angle of up, down, left and right, close to 180 degrees, and can watch the image quality at any side angle, which is a rare weapon in aerospace, medical and other fields that need multi-angle observation and display.

In fact, IPS hard screen LCD is widely used not only in the professional field, but also in the field of household appliances closely related to consumers' lives. Influenced by experts, mass consumers are more and more inclined to IPS hard screen when purchasing LCD TV.

As we all know, if you want to buy an LCD TV, you have to buy a high-definition TV. However, the vast majority of HDTV promoted in the market refers to the clarity of static pictures. When we watch TV and play games, in most cases, we watch dynamic pictures. However, the traditional soft-screen liquid crystal display has some defects when displaying dynamic pictures, and there will be afterimages and trailing phenomena. This has also been criticized by consumers. Therefore, to satisfy consumers, it is required that the response time of LCD TV is short, and the problems of smear and afterimage in dynamic display can be effectively controlled. And this is the strength of IPS hard screen.

Recently, according to the latest standards issued by the Electronic Video Industry Association in March 2008, the National Center for Quality Supervision and Inspection of Digital Audio, Video and Multimedia Products (Fourth Research Institute) has tested the dynamic definition of IPS panel LCD TV, and concluded that the dynamic definition of LG Display IPS screen LCD TV has reached 780 lines, although the relative static definition has declined, it can still reach high definition according to the requirements of the 720-line HD standard. This technology enhances the dynamic display effect of LCD TV. You can get better picture quality when watching fast-paced programs such as sports events and action movies.

With the approaching of the Olympic Games, the perfect game screen presented by IPS hard-screen LCD TV will bring consumers another audio-visual enjoyment. The gradual popularization of IPS hard screen technology in the market will certainly promote the development of flat-panel TV consumer market.