5G technology to help ignite the smart wearable market
Looking back, most of the vendors that made a hasty debut in 2013 have already receded, and a once once-hot variety of smart wearables have also disappeared or sold out to giants. But smart wearables really no chance from now on? Of course not.
From the data published by IDC, smart wearable shipments are still increasing year by year. The data show that since 2016, China's wearable device shipments have increased year by year, and the year-on-year growth rate of shipments in the first two quarters of 2019 has remained at a level above 30%.In the second quarter of 2019, China's wearable device shipments were 23.07 million units, a year-on-year increase of 34.3%; among them, the shipments of basic wearable devices (wearable devices that do not support third-party applications) were 18.46 million units, a year-on-year increase of 31.9%, and smart wearable device shipments were 4.61 million units, a year-on-year increase of 45.0%.IDC expects the full year of 2019 will reach about 80 million units.
2015-2019 China's wearable device market shipment statistics and growth forecast
Data source: Prospective Industry Research Institute
Personalized, high-quality experience service will become the trend
Recapitulating the smart wearable products from the hot to gradually become cold and then again "warm up "The process, it is not difficult to find a few years ago, smart wearable "cold" reasons.
1) First of all, part of the smart wearable is not just demand. Initial users just to chase a new trend, catch a fashion, was given a high-tech, intelligent aura. However, for non-rigid demand is not lasting heat.
2) Secondly, mostly the smart wearable market is mainly focused on smart watches and smart bracelets, with serious product homogenization, lack of innovation, and even vicious competition towards price war. Low price is not the main purchase driving force of users. Therefore, users will become rational and their enthusiasm will fall back to a certain extent.
3)Further, smart wearable functions are too simple to meet users' needs, just like chicken ribs. The core of smart wearable products is to provide people with a more effective and shortcut lifestyle. The real smart wear not only looks fashionable and comfortable to wear, but also has efficient and accurate data analysis and processing capabilities, fusion of artificial intelligence to become a good assistant to human beings.
In fact, the iterative upgrading of the network so that people's demand for smart products concept has shifted to the "experience" needs, personalized, high-quality experience is the real "just need". Inconvenient to use, poor experience perception is the most unacceptable factor for users. Smart wearable must be transformed from a product supply chain to a customer demand supply chain.
From the user's rigid demand, businessmen should discover the pain points and opportunity points according to the consumer's life scenario, formulate the scenario, provide new products and services, and upgrade the user experience, so as to meet the hidden needs of consumption.
For more data sources and analysis, please refer to the "China Wearable Device Industry Market Outlook and Investment Strategy Planning Analysis Report" released by the Prospect Industry Research Institute, while the Prospect Industry Research Institute also provides solutions for industrial big data, industrial planning, industrial declaration, industrial park planning, and industrial investment attraction.
Wearable smart devices from the perspective of the future of technology
Abstract: In the ever-changing 21st century, with the rapid development of technology, wearable smart devices also came into being, which has a significant impact on people's daily life." Wearable devices" is based on the original daily wearable items, adding high-tech components, intelligent multifunctional design. The purpose of this research on wearable devices is to briefly analyze the prospects for the development of this product and the future development trend.
Background significance: Seeing the multifunctional phone watches and smart bracelets on the hands of students around us, we feel that they are both magical and interesting, and we are interested in them. With the rapid development of science and technology, a variety of magical and interesting wearable smart devices gradually into people's lives. Gradually in industry, medical, military, education, entertainment and many other fields show important research value and application potential. Wearable smart devices bring people diverse feelings while helping people realize the enhancement of information acquisition and processing ability, its application field is extremely broad, very practical, people can enhance their skills through wearable devices. At the same time, with the improvement of people's needs, wearable smart devices are constantly evolving.
Process and method
Widespread use by people around. We learned about it by checking online,and searching on Taobao.
Results Analysis
A Future of Wearable Smart Devices and Imagination
Wearable devices will become a part of people's daily life in the future, and people can easily learn to read, access information, entertainment games, as well as talk and communicate with others through them. It can also speak directly to you, make phone calls for you, and help you book restaurants and flights. It can even chat with you like a friend, teach you topics, play chess with you, and accompany you in every moment of your life.
In the far future, there can even be perspective, micro-expression reading, mind control, internal vision of their own functions, many of today's unimaginable black science and technology functions may be realized in the future. The human body may also be injected into a chip in the future, the chip contains tens of billions of books, a variety of skills, as well as a series of huge information, so that people have a huge amount of knowledge. Everyone is an all-powerful genius, knowledgeable and capable of anything.
The chip can also record every second of a person's life from birth to death, and can also output or input a person's dreams or various imaginations. And finally, they may no longer be implanted in the human body, they have become part of the human body's genes, and can participate in human reproduction and evolution.
Wearable smart devices are gradually moving from fantasy into reality, and their appearance will change the way modern people live. The realization of all this may have to wait a long time, but and people more intimate wearable smart devices may be the development of science and technology through an inevitable path.
The development prospects of wearable smart devices
(I) Evaluation of wearable devices
Advantages
1Good operability
2Novel form
3Good human-computer relationship
4High utility (multi-functional)
Weaknesses
1Expensive price _ Powers Tassel Tank Khan Dormitory Milestone Powers tassel Γ spectrum title series of cherry good imitation of the actual stop alarm to make the hydra bushed in the gully to the jerks
2, poor usability (short battery life)
(2) the nature of the technology of wearable devices: 1 purpose: invented because of people's needs and desires, to meet people's needs and solve the problem.
In daily life, to help people quickly access and process information, very practical, and truly realize the value of liberation and development of people. A common one is the sports field, mainly lightweight watches, bracelets, used to detect, analyze heart rate, step frequency, body temperature and other indicators. The other is the medical field, detecting blood pressure, heart rate and other medical signs, in the form of medical undershirts, belts and so on.
2Innovative: technological innovation and technological invention.
On the basis of the original daily wear items, high-tech components are added to the intelligent multi-functional design.
3Comprehensive: comprehensive use of a variety of knowledge.
Application of knowledge in human-computer interaction, cloud platform and artificial intelligence, virtual display, wireless communication and charging, and compatible system platform.
4Two sides
(1)Advantages of wearable devices
Just as smartphones eliminated flip phones and tablets eliminated traditional desktop computers, the rise of wearable smart devices will eliminate smartphones and tablets. Wearables will lead the next tech revolution by allowing people to look at technology in a different way, i.e., technology interacts with people, and people will move into a new world. People won't just stare at a screen, it will make suggestions. For example, it's time for you to go for a walk or go shopping. That's something that computers and smartphones struggle to do."
Wearables also have the two most important advantages namely one is wearability and very portable. The second is intelligence.
The intention of wearable smart devices is to explore a new way of interaction between people and technology, to provide exclusive, personalized services for each person, to find and reach the user's heart really meaningful needs, and ultimately, through the rules of touch with the center of computing to develop a variety of specific targeted services. It's dangerous to play with your cell phone while driving, but what if you play with your smartwatch or glance at your smart glasses a few times while you're driving, then it's even more dangerous, right?
As well as the issue of privacy leakage, when people rely on wearable devices, when there are traces of health indices, behavioral habits, and life preferences imprinted everywhere, the more personal data that can be accessed, the greater the risk of personal privacy leakage. With enough data, we might even discover everything there is to know about a person.
There is also the worrying issue of radiation health, wearable devices are always close to the body, the closest to the human body, did not go through years of testing, who knows such electronic products long-term wear on the human body is not at all radiation hazards it.
Three thoughts on the future development trend of technology
Einstein once predicted: "Our era has produced many geniuses, their inventions can make our lives much more comfortable even with all the people living in the shadow of fear, fear of losing their jobs, so when you think of the future, people are worried. " I don't agree entirely.
It's true that technology is increasingly affecting people and societies, so people often ask, "What will the future hold for technology?"
But thinking about the future of technology needs to be neither overly pessimistic nor blindly optimistic. Should be from the fundamental interests of the people, from the people's *** with the same, long-term interests, a rational view of technology. Use technology with a more far-sighted and responsible attitude, and approach technology with a positive attitude of exploration. And today's people are different from the ancients precisely because they are able to use high technology, and high technology is the sign of the new civilization of mankind.
Wearable technology is destined to be disruptive. But like any major technological change, the emergence of wearable smart devices is sure to raise all sorts of questions, because new technologies will always be ahead of people. But whether people are ready for it or not, the era of wearable devices has arrived.
References
_Mata Persuade Swift
_Charcoal Anatomy of the Future of Intercarbohydrate Box 1 Technology 11 to 21 pages
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The rapid development of the Internet has led to the rapid development of many related industries, including technology and electronic consumer products due to closer to the life of the general public the most rapid development. Such as cell phones, computers and other end-products have become an indispensable part of the daily life of many people in the office, and centered on its market segments headphones, speakers, smart watches/bracelets and other products in recent years is also very hot.
The progress of science and technology, and promote the continuous upgrading of consumer electronics products. With the generation and application of new concepts such as smart life and Internet of Everything, in the next decade, mankind may fully enter the era of intelligence, and the market will usher in many new opportunities with it. The upgrading of electronic consumer products will also further enrich and facilitate people's daily life.
The smart wearable market is the new growth point of the electronic consumer market in recent years, in which the sales of TWS headphones, smart watches/bracelets, smart glasses and other products continue to grow rapidly. And with the upgrading of people's consumption and the transformation of health concepts, this growth trend will continue to expand in the future, becoming a new "blue ocean" in the electronic consumer market.
This time, I love audio network will share the current situation of the smart wearable market in detail, as well as the development of smart watches as the most important smart wearable products and development opportunities.
I, smart wearable market status
1, what is smart wearable?
Smart wearable devices is a broad generalization of the word, is the application of wearable technology to the daily wearable products for intelligent design, the development of equipment that can be worn in general. Product use can be in direct contact with the human body to help users listen or watch content, or to collect human health information to assist in health exercise and medical treatment.
These devices include headphones, wristbands, and eyeglasses, as well as smart clothing and medical devices that are not widely available, and smart organs and implantable chips that may extend human capabilities in the future. By connecting with smartphones or the cloud for data interaction, many rich functions are realized.
2. Smart Wearable Market Development
The AMC model of China's smart wearable device market given by Shenzhen Smart Wearable Industry Association shows that in 2006, smart wearable products entered the exploratory period and began to explore user needs, try product forms, and build software ecosystems.
The most sensational product of this period is Google Project Glass, the AR augmented reality glasses released by Google in 2012, followed by 2 generations of products. The futuristic design and new interactive experience instantly triggered the market, but due to the immaturity of the technology, the shortcomings of the product were gradually exposed during the subsequent use, which ultimately led to the third generation of products "difficult to produce".
In 2016, the market entered the start-up period, the main smart wearable computing system platform and big data service platform is built, based on the health of big data service products gradually mature. With the release of Apple's smartwatch AppleWatch, the product form of the square dial has created a huge difference with the traditional round watch, attracting more consumers. And with the subsequent product GPS, cellular data, and health monitoring and other functions, led to the rise of the smartwatch market.
Into the last few years, smart wearable products ushered in a period of rapid growth, in which the relatively low-tech TWS headset has become the most important point of strength, and sales have climbed year after year. And with the addition of active noise cancellation and other features, they have been recognized by more people and have become the main growth rate of consumer electronics products in recent years.
Smart watches, smart bracelets, smart glasses and other categories of products also maintained the momentum of growth. Among them, the combination of smart watches/bracelets and sports health monitoring functions has formed a unique differentiation feature and become a product sought after by many young people. It is widely recognized that it will be the main development direction of the smart wearable market in the future.
3, smart wearable future
The current smart wearable products, due to the limitations of the product volume, the vast majority of products need to be connected to cell phones, PCs and other terminal equipment, so as to realize the application of various functions and data processing.
But smartwatches have the advantage of a relatively large size compared to other smart wearable products, and can carry more firmware configurations. The touch screen makes human-computer interaction more convenient and intuitive, and its wrist-worn usage is also easier to control. As smartwatch technology continues to advance, the product is moving towards standalone use.
After becoming an independent terminal product like cell phones, smartwatches may gradually develop into the center of smart wearable devices, undertaking data processing and cloud interaction of other smart wearable products, and becoming multimedia access ports, which are more convenient for users to use.
Two, smart watches may become the center of smart wearable devices
1, smart watch introduction
Smart watch is a watch with information processing capabilities, in line with the basic technical requirements of the watch. The logic of smartwatch is more inclined to cell phone, compared with the traditional watch, in addition to having the function of checking the time and date, it also has an independent operating system, data processing center, as well as a large number of sensor units, so as to realize such functions as health and exercise detection, checking and receiving information, and answering phone calls.
The current smartwatch market products can be divided into three categories based on their functional positioning, which are children's smartwatches, adult smartwatches and elderly smartwatches. According to the form of product data interaction, it can be divided into three categories: Bluetooth version, Bluetooth/WiFi version and cellular data version.
The children's watch mainly focuses on children's safety, with voice calls, multiple positioning, one-key distress, remote listening and other functions; the adult human watch focuses on message reminders, music playback, sports and health monitoring functions; and the elderly smartwatch focuses on convenient manipulation, health monitoring and smart reminders.
Shenzhen Smart Wearable Industry Association's most popular smartwatch function distribution survey report shows that health monitoring, call and sports management is currently the most popular smartwatch function, popularity in the interviews are more than 60%.
2, the development of smart watches
Market sales
The current smart wearable market, in addition to TWS headset, smart watches is another major product sales growth, and with the continuous enrichment of the function, range, performance enhancement, the sales of rapid growth year by year.
Market research organization CCSInsights data report shows that in 2020, the overall global smartwatch/bracelet shipments were 193 million, a year-on-year growth of 24%. Among them, smartwatch shipments reached 115 million, accounting for about 60%. And it is predicted that by 2025, smartwatch shipments will reach 258 million units. This is still only knowable branded product shipments, the full shipments will far exceed this figure.
Currently smartwatch shipments market share Apple AppleWatch is far ahead, Huawei shipments in 2019-2020 growth rate is huge, the current sales are in the second place, Samsung, Fitbit, Huami and Garmin followed.
Smart watch industry chain and key technologies
Smart watch industry chain is similar to that of smart watches, the upstream mainly includes the main control chip, sensors and algorithms, batteries, screens, etc.; the midstream includes the industrial design and process, hardware and software solution providers; the downstream is the supplier and the terminal brand manufacturers that the consumers contact.
At the key technology level, it mainly includes R&D and design capabilities, interconnectivity and algorithms. At present, smartwatches are already very mature in heart rate and blood oxygen monitoring. Algorithms have many manufacturers continue to follow up and upgrade, and the accuracy is constantly improving. In the smart watch, cell phone APP and cloud data interaction has also been relatively perfect.
But new health monitoring functions such as ECG, temperature, blood pressure and blood glucose are still supported by only a few products, and the data is not accurate enough to analyze changes in physical conditions through fluctuations. On the other hand, there is the issue of battery life, due to the size of the watch and the limitations of the battery technology, in so many all-weather monitoring functions, can reach more than 3 days of battery life products are good.
Smart watch market opportunities
Smart watch as a fast-growing emerging market, at present, although there are already such as Apple, Huawei and other head of the enterprise has a lot of shipments, but compared to the market capacity, the future still has a very promising potential for development.
For many other new smartwatch brands, as smartwatches are still in the early stages of development, enterprises engaged in this industry chain, in addition to the head of a few other companies are basically in the same starting line, standing in the industry chain and the key technologies we mentioned above, will usher in a new opportunity for development.
On the other hand, in addition to the rich functionality of smartwatches, they also have the strong decorative effect of traditional watches. Therefore, the product appearance design and product texture is also a very important point for smartwatches, and the ability to realize a very different product appearance can also be recognized by the market.
Three, Shenzhen Smart Wearable Industry Association
Shenzhen Smart Wearable Industry Association was founded in August 2015, is the official certification of the domestic smart wearable association, the member units cover the field of smart wearable finished products manufacturers, programmers, chip manufacturers, high-quality supply chain manufacturers and other more than 300 well-known enterprises in the industry.
The association continues to organize enterprises, universities and research institutes to focus on the key issues of industrial technological innovation, carry out technical cooperation, breakthroughs in the core technology of industrial development, and the formation of industrial technology standards.
Establishing a public **** technology platform, realizing effective division of labor and reasonable connection of innovation resources, and implementing intellectual property rights **** enjoyment; implementing technology transfer, accelerating the commercial application of scientific and technological achievements, and enhancing the overall competitiveness of the industry.
Jointly cultivate talents, strengthen the exchange and interaction of personnel, and support the effective enhancement of the core competitiveness of the industry. We hope that more enterprises in the field of smart wearable will join the Association*** to build a smart wearable ecosystem.
On July 29, 2021, the "2021 China Smart Wearable Summit" was successfully held, gaining the support of 42 high-quality supply chains, service providers, and brands in the industry, as well as more than 2,000 fans enrolled in the event, which included relevant purchasing personnel, digital enthusiasts, and those who are optimistic about this market and are ready to enter.
The summit also had the honor of inviting 17 big names in the industry to share the theme of smart wearable. Among them, Zheng Yi, president of Shenzhen Smart Wearable Industry Association, shared the current market status and future development trends and opportunities in the field of smart wearable with the theme of "Smart Wearable Development Trends and Product Dynamics".
Four, I love audio network summary
Smart wearable devices is one of the main growth rate of the technology electronics consumer market in the next few years, many manufacturers have begun to layout. In the current market, TWS headset products have become the main force of sales growth, due to the continuous improvement of the function and performance, as well as the need for relatively less relevant technology, the rate of product replacement is faster, which further promotes the rapid growth of its sales.
Smart watches occupy an important position in the smart wearable market, and sales continue to grow. Smartwatch independent operation of the system, data processing capabilities, as well as the screen and sensors and other configurations of the application are towards the development of small cell phone, the future in addition to its own continuous enrichment of the function, but also will occupy the center of the smart wearable device position.
From the perspective of the overall smart wearable device industry, its future development potential is very huge, and the types of products that can be tapped into are also extremely rich, and the application of new features is also in the development stage. At present, the threshold of entry into the field of smart wearable is relatively low, and various enterprises are basically on the same starting line. Therefore, whoever can first make breakthroughs in product industrial design, key technologies, hardware and software solutions, as well as later user services, will dominate the smart wearable market in the future.
What is the future development prospect of the smart wearable industry?
According to the international data company IDC data report, the global market wearable device shipments in 2020 was 444.7 million, a big jump from 2019. Even during last year's epidemic, smart wearable device shipments still rose 28.4% compared to the year before, enough to glimpse the huge market for smart wearable devices. Foresight Industry Research Institute predicts that by 2026 China's wearable device market size reached about 102.3 billion yuan, currently including some cell phone brand owners Yiga, OPPO, etc. and home appliance companies Gree, etc. are scrambling to get into the game.
Bright market prospects continue to attract brands with a keen sense of business to stop, and for any brand that wants to compete in the track of smart wearable, if there is no strong smart wearable technology company's system support, the lack of appropriate technical support, may not be able to do it from scratch.
Weike Technology independently develops and designs the WearfitOS smart wearable operating system, and has a number of young and middle-aged technical backbones who have long been engaged in smart wearable and big data platforms, and are proficient in the development of related product software and hardware, with excellent R&D and innovation capabilities, and at the forefront of the industry in terms of health algorithms, such as heart rate, blood oxygen, and blood glucose. Microtek is committed to the smart wearable operating system WearfitOS to carry out wearable ecological layout, for the majority of partners and consumers to provide more cutting-edge wearable devices, more closely synergistic services, more valuable content ecosystem.
The understanding and view that the future smartphone will evolve into a wearable phone?
From the current technological development trend, it is possible that the future smartphone will evolve into a wearable phone, because wearable technology is gradually maturing and becoming popular. Compared with traditional smartphones, wearable devices have a more convenient way of carrying around, and can be carried around without the limitations of space and time. At the same time, wearable devices also have more humanized interaction methods, such as voice and gestures, which can be operated more conveniently and naturally.
In addition, as people pay more attention to health monitoring and quality of life, wearable devices can also provide more professional and accurate services in these areas. For example, wearable devices can realize heart rate monitoring, sleep monitoring, exercise monitoring and other functions through sensors and algorithms to provide people with more comprehensive health services.
Overall, the future smartphone can develop into a wearable phone, which will bring people a more convenient, natural and professional service experience. Of course, this requires manufacturers to make more efforts in technology development and user experience, and also needs to address some security and privacy issues to ensure that wearable devices can be trusted and accepted by people when they are widely used.