Hisense owns Hisense Electrical Appliances (600060) and Kelon Electrical Appliances (000921), two companies listed in Shanghai, Shenzhen and Hong Kong respectively, and is the only enterprise group in China that holds three famous Chinese trademarks, namely, Hisense, Kelon and Ronshen at the same time. Hisense TVs, Hisense air conditioners, Hisense refrigerators, Hisense cell phones, Kelon air conditioners, and Ronshen refrigerators are all elected as China Famous Brands, Hisense TVs, Hisense air conditioners, and Hisense refrigerators are all rated as nationally exempted products, and Hisense TVs are the first to obtain the qualification of nationally exempted export inspection. Hisense is one of the first batch of innovative enterprises in China, a pilot unit of enterprise R&D center of national innovation system, one of the top ten typical state-owned enterprises in China promoted by the Central Propaganda Department, the State-owned Assets Supervision and Administration Commission of the State Council and the Central Propaganda Department***, and owns a national enterprise technology center, a national post-doctoral scientific research station, a national 863 achievement industrialization base, a national Torch Plan software industry base, and a national key laboratory of digital multimedia technology. Hisense has R&D organizations in Qingdao, Shenzhen, Shunde, North America and Europe, and has initially established a global R&D system. The scientific and efficient technological innovation system makes Hisense's technological innovation always walk in the forefront of domestic counterparts. At present, Hisense has production bases in South Africa, Egypt, Algeria and other places, with 15 overseas branches around the world, and its products are exported to more than 130 countries and regions.
[edit]Hisense's Philosophy
Development Vision: build a hundred years of Hisense, create an international brand development strategy: technology-based enterprises, steady management Corporate Philosophy: talent is the foundation technology is the root innovation is the soul Enterprise Spirit: respect for people, dedication, innovation, high efficiency Corporate Responsibility: responsible for shareholders, customers, employees, creditors, and the community Responsible for the enterprise character: honesty, integrity, simplicity and integrity of the enterprise style: honesty, integrity, simplicity and integrity of the enterprise style: honesty, integrity, simplicity and integrity. Integrity and simplicity Enterprise style: strict requirements, thunder and lightning Quality concept: quality can not make the enterprise a glory, but enough to make the enterprise a loss. Service Commitment: Once you choose to save every day
[Edit paragraph] Development Strategy
Technology-based enterprises, sound management is the development strategy to realize the dream of "a hundred years Hisense". Technology-based enterprise Technology determines the attributes of the product, and thus determines the degree of satisfaction of consumer needs. Hisense adheres to the development strategy of establishing an enterprise based on technology, takes technological innovation as the foundation of enterprise development, bases itself on independent research and development, incubates the industry with technology, and continuously extends and expands to the high-end industry and industrial high-end. Hisense believes that the ultimate masters of the market economy are technology and consumers. As one of the first national innovative enterprises, Hisense has a national enterprise technology center, a national key laboratory of digital multimedia technology, a postdoctoral research station, a national 863 achievement industrialization base, a national torch plan software industry base, and the first batch of national quality award winners. Hisense has established R&D institutions in Qingdao, Shunde, Beijing, Shenzhen, North America and Europe, etc. The headquarters of Hisense R&D Center located in Qingdao, with a floor area of more than 80,000 square meters, gathers more than 2,000 full-time technical developers around the globe, among which there are more than 50 senior specialists and PhDs.
[Edit Paragraph]Sound Management
Hisense's sound management refers to the ability to save for a rainy day in the process of operation, and to ensure that today's work creates better conditions for tomorrow's development by making scientific decisions of "rationality, efficiency, and safety", and to ensure sustained and healthy development by not pursuing short-term sensationalism, but by consistently uniting the pursuit of current interests with long-term development. Sound management is the development strategy of the enterprise and a kind of enterprise culture.
[Edit]History
September 1969-1979 In September 1969, Hisense's predecessor, Qingdao Radio No.2 Factory, was established with more than 10 employees to produce semiconductor radios. In April 1970, the super-aberratic "Red Light Brand" 501 transistor radio was launched. In April 1970, the super-external-difference type "Red Light" 501 transistorized desktop radio was successfully developed In August 1970, the first 14-inch tube-type TV set was developed in Shandong Province, which filled the gap in Shandong Province In September 1976, the 9-inch transistorized black-and-white TV set with all-plastic chassis was introduced, which filled the gap in China In November 1976, the 12-inch transistorized TV set with wood-plastic structure was successfully tested. In September 1978, the first CJD18 color TV set was produced In February 1979, Qingdao Television General Factory was established, and it was determined as the designated TV set production factory by the state
[Edit]1980-1989
In 1980, 56CD1 22-inch self-convergence color TV set was produced In 1982, the relocation of the factory from No.22 Guangxi Road to No.11 Jiangxi Road was completed In December 1984, the factory was moved to No.11 Jiangxi Road. On December 26, 1984, the first 14-inch color TV produced by the introduction of Japanese Panasonic technology and equipment came off the line In April 1985, the enterprise realized the first take-off. The main technical and economic indicators listed in the province's electronics industry, the national television industry first 1990-1999 In 1992, only 35-year-old Zhou Houjian took the helm as factory director, Hisense entered a period of rapid development and growth In March 1993, invested 20 million yuan, the production of commercial cash registers, becoming China's largest manufacturer In 1994, Hisense Group Corporation was established In July 1995, the In July 1995, the research institute was upgraded to a technical research center and became a national technical research center In July 1996, facing the first price war in China, Hisense solemnly announced in the Great Hall of the People that Hisense would respond to the market competition with the development strategy of "high-tech, high-quality, high-level service, and create an international famous brand" In April 1997, Hisense In April 1997, Hisense was listed on the stock market, which brought new development opportunities to Hisense In 1997, Hisense inverter air conditioner was listed on the market, and was awarded the only air conditioner brand with "zero complaint" by China Consumers' Association In 1998, Hisense was ranked the seventh among China's top 100 electronic enterprises In February 1999, "Hisense" was awarded the China Well-Known Brand. In February 1999, "Hisense" was awarded the Famous Trademark of China. On June 22, 1999, Hisense Group's Customer Service Center was officially put into use. In July 1999, the China Enterprise Management Association awarded Hisense with the "Outstanding Contribution to China's Enterprise Management Award".
On April 18, 2000, Hisense's new VI was launched, and Hisense gave itself new connotations of "internationalization, technology and affinity". On August 21, 2000, Hisense took the activity of "8341 Firewall Invites Global Hacking Masters to Test" as an opportunity to carry out the "8341 Firewall" in Beijing. "In September 2000, Hisense signed a CDMA project cooperation agreement with Hitachi to enter the field of third-generation digital mobile communications. In April 2001, Hisense TVs, air-conditioners, and computers became exempted from inspection and were awarded certificates. In June 2001, Hisense successfully launched digital refrigerators based on advanced scientific research and technology in the digital field. In June 2001, Hisense successfully launched digital refrigerators with advanced scientific research in the digital field In September 2001, Hisense TV won the National Quality Award, and Hisense TV, Hisense air conditioners and Hisense computers became the first Chinese famous brands In 2001, Hisense Tower and Hisense Information Industrial Park were completed, and Hisense's business environment underwent qualitative changes, and Hisense gained unprecedented development
On January 10, 2002, Hisense, SCT, Sunshine and Sina announced the formation of the ITV Interactive Television Strategic Alliance. In February 2002, Hisense Group introduced the implementation of TPI/TPM, and comprehensively carried out business innovation activities. On April 25, 2002, the 1.8 millionth set of Hisense inverter air-conditioners rolled off the production line, making Hisense the first "inverter" brand in China. "In May 2002, Hisense established a complete refrigerator production base by taking a controlling stake in Beijing Snowflake In May 2002, Hisense TVs, air conditioners, cell phones and refrigerators were the first to pass the CCC authoritative certification. "July 30, 2002, Hisense Sumitomo set up a joint venture to expand overseas market channels August 15, 2002, "three parks and one building" large industrial pattern fully formed November 18, 2002, Hisense and Hitachi joined hands to enter the commercial air conditioning November 27, 2002, Safeway opened its first home appliance production base. November 27, 2002, the first home appliance industry divestment of after-sales service first, become China's first professional brand service provider December 18, 2002, Hisense launched a new logo of inverter air conditioning - "inverter code.
On January 18, 2003, the foundation stone was laid for the production base of Hisense Hitachi commercial air conditioner in Hisense Information Industrial Park. In 2003, Zhou Houjian, Chairman of Hisense Group, was elected as a delegate to the 10th National People's Congress by a high vote at the 6th meeting of the 9th Shandong Provincial People's Congress held this year. On April 23, 2003, Xu Yun, the fourth generation of "Mou" girl selected by the national network, appeared in Hisense Plaza together with her endorsement of Hisense refrigerator new product "Blue Nobleman". On June 23, 2003, Comrade Jia Qinglin, member of the Standing Committee of the Political Bureau of the Central Committee of the PRC and Chairman of the National Committee of the Chinese People's Political Consultative Conference (CPPCC), accompanied by relevant leaders of the central government, provinces and cities, came to Hisense Group to inspect its work. In July 2003, "Hisense History" and "Hisense Experience" were published. On August 21, 2003, Hisense Computer Corporation and Intel (China) Co., Ltd. jointly held a grand "Push Open the Door of Digital Home" strategic cooperation and product conference at the Great Wall Hotel in Beijing. In September 2003, our Hisense *** with the future of ---- Hisense and 100 international distributors jointly laid out the global customer conference.
[edit]2004
In February 2004, Hisense 3G terminal submitted to the national test In March 2004, President Yu Shumin won the first national "Top Ten" 38 Red Flag Woman In 2004, Zhou Dong initiative to promote inverter technology to alleviate the shortage of electricity In April 12, 2004, the 3C Integration of leading the future, the Group's "Dragon and Tiger Plan" was revealed April 20, 2004, Hisense internationalization "roadmap" revealed June 20, 2004, Premier Wen came to my home August 15, 2002, "three parks and one building", "three parks and one building", "three parks and one building", "three parks and one building", "three parks and one building", and "three parks and one building". "In June 2004, the Group held a global seminar on flat-panel TVs, announcing a new strategy for the flat-panel TV brand. June 28, 2004, Guiyang Industrial Park was officially opened. August 21, 2004, Hisense Research Institute of Shanda University was established. Parallel to this, Hisense passed 35 years of brilliant course -- the group held the 35th anniversary celebration
[Edit Paragraph]2005
On March 6, 2005, Hisense Group and Germany's Bosch-Siemens Home Appliances Group (Bossi Home Appliances) formally March 6, 2005, Hisense Group and Bosch-Siemens Home Appliances Group (Bossi Home Appliances) officially signed an agreement and issued a joint statement in Beijing, the six-year trademark dispute between the two sides finally drew a successful conclusion: HiSense back to Hisense March 2005, Phoenix TV host Xu Gehui became the image of the Hisense spokesman March 30, 2005, Hisense became the fifteenth domestic cell phone manufacturers with dual licenses at the same time April 6, 2005, Hisense (Nanjing) Electrical Appliances Co. Ltd. held a grand groundbreaking ceremony in Nanjing Xingang Economic and Technological Development Zone, and officially broke ground for the new plant April 30, 2005, Hisense Group was elected as the first CCTV My Favorite Chinese Brand May 2005, in the 60th anniversary of Russia's victory in the Patriotic War, Hisense's products - 4277 LCD TV was presented to Russian veterans as a state gift On May 8, 2005, Hisense's inverter air-conditioner production base set up in Huzhou, Zhejiang Province, began official mass production. According to the introduction, all known as Hisense (Zhejiang) Air Conditioning Co., Ltd. of this base, the first phase of the annual production capacity of 1 million sets, the second phase of the annual production capacity of 2 million sets On June 26, 2005, Hisense Group officially released in Beijing was named hiview "letter core" this national color TV first core of the major achievements, the vice minister of the Ministry of Information Industry Lou Qinjian, Vice Minister of Ministry of Information Industry, and other high-profile attendees and fully affirmed this achievement of Hisense; on July 2, when the color TV equipped with "Xinxin core" broke out of the shell in Hisense, Qingdao, China's color TV industry opened a new chapter. Higher honors came from the attention and support of the leaders of the Party and the State On August 4, 2005, Hisense's thirteenth global production base, Hisense Xinjiang Plant, was officially put into production in Kashgar, Xinjiang At the end of October 2005, Zhou Houjian, Chairman of the Board of Directors of Hisense, was awarded the title of "China's Outstanding Quality Person". "In November 2005, Hisense's signal controller system won the bid for Beijing In 2005, Chairman Zhou Houjian was elected as the 2005 CCTV China's Economic Personality of the Year On December 9, 2005, Hisense joined hands with CCTV's HD channel, marking that China's high-definition TV programs will rapidly enter thousands of households
[Edit Paragraph]2006
In January 2006, Hisense was awarded the "Chinese Famous Export Brands to be Cultivated and Developed in 2005-2006" by the Ministry of Commerce of the People's Republic of China. On January 23rd, 2006, Hisense signed a contract with Shiseido. On February 16th, 2006, Mr. Zhou Houjian, Chairman of the Board of Directors of Hisense, as the first speaker of the Independent Innovation Reporting Group, gave a speech on the theme of "The first report on independent innovation". Zhou Houjian, Chairman of the Board of Directors of Hisense, as the only enterprise representative in the first report of the Independent Innovation Reporting Group, made a speech on the theme of "Technology is the bottom of the barrel, innovation is life" to tens of thousands of people from the central government and all walks of life in the capital city at the Great Hall of the People. On May 23, 2006, Hisense made an astonishing remark at the 9th Science and Technology Expo held in Beijing, stating that "Television" will become a thing of the past. The flat-panel TVs exhibited by Hisense at the Science Fair have surpassed the traditional concept of TV. On June 27, 2006, Hisense Group was awarded the title of "2006 Best Employer for Chinese University Students". On July 7-10, 2006, the China International Consumer Electronics Expo (CICEE) became a feast for both domestic and foreign electronics manufacturers. The China International Consumer Electronics Expo (CICEE) once again became a feast for domestic and foreign electronics manufacturers. With "My Multimedia Life" as the theme of the exhibition, Hisense's booth for the first time displayed and launched new multimedia products representing the direction of CE development, bringing visitors into a colorful multimedia world. 2006, Hisense Network Technology successfully won the bidding for the Beijing Bus Rapid Transit Construction Project. 2006, August, 2006, by the U.S. consulting firm Boston Consulting Group, Hisense was awarded the title of "2006 China's Best Employer for Students". In August 2006, a research report by the Boston Consulting Group selected 100 companies from the Rapidly Developing Economy (RDE), and Hisense was honored as a Global Challenger Company and the company with the highest potential to become a top company in the world On August 19, 2006, Hisense Electric Appliances Co., Ltd. was awarded the certificate of the "Top Ten Brands of China Securities Market in 2006", which was jointly issued by the Securities Association of China and the Securities Daily. In September 2006, Hisense Group was ranked No. 1 in the "Sixth Conference on China's Large Enterprises Groups and the First Top 500 Competitiveness of Enterprises Groups" held by the National Bureau of Statistics at the Great Hall of the People in the first Top 500 Competitiveness of China's Large Enterprises Groups. On September 1, 2006, Hisense established a multi-brand strategy - the new logo of Kelon was officially released On September 14, 2006, Hisense flat-panel TVs won the "China Consumer Electronics Champion Product" award issued by TWICE in the U.S. On September 24, 2006, the "Hisense Technology Incubator" was awarded the "China Consumer Electronics Champion Product" award by TWICE. September 24, 2006, "Hisense Technology Incubation Model" was awarded the first "Chinese Academy of Management Award" October 10, 2006, Hisense held the third global customer conference and announced a comprehensive international market deployment October 18, 2006, the world's first ultra-thin dual-network dual-standby mobile phone D806 was launched at Hisense. D806, the world's first ultra-thin dual-network and dual-standby cell phone, was successfully developed by Hisense November 2006, Hisense was named the winner of the 8th IF (Inside Film) Awards, Australia's highest national film award December 10, 2006, Chairman Zhou Houjian was honored with the Most Influential Enterprise Leader Award December 10, 2006, Hisense TLM4028 Dot Crystal Series flat-panel TVs won the "Best Functional Design Award" and "Best Functional Design Award". On December 13, 2006, Hisense Air Conditioner completed the registration procedures for the transfer of 26.43% of the shares of Kelong held by Guangdong Greencore. On December 30, 2008, the World Brand Value Laboratory, the world's authoritative brand value research organization, organized the "Best Brand Value Award". -On December 30, 2008, Hisense was honored as "China's Most Competitive Brand" in the "2008 World Brand Value Laboratory Annual Awards" organized by the World Brand Value Laboratory by virtue of its good brand impression and brand vitality. In the "2008 World Brand Value Lab Annual Award" selection activity, Hisense was honored as "China's Most Competitive Brand List" with good brand impression and brand vigor.
[Edit Paragraph]Hisense Song
Wang Yu words Lian Xinguo music The sea is blue, the sky is blue, the shore of the Yellow Sea towers Hisense Group. The sea is blue, the sky is blue, the shore of the Yellow Sea towers the Hisense Group. Ideal for you to inject inexhaustible power, the pursuit of your drumming up the high sails, hard work is your inherent character, dedication is your unrepentant vow. Spellbinding is your inherent character, dedication is your unrepentant vow. You are the arrow that flies when the sails are racing. When the tide rises and falls, you will always move forward. You are always moving forward. Haixin, Haixin, you are a tireless ship. Seagulls fly, waves roll; Seagulls fly, waves roll; Never miss the calm harbor, the calm harbor. The sea is blue, the sky is blue, the shore of the Yellow Sea towers over Hisense Group. The sea is blue, the sky is blue, on the shore of the Yellow Sea stands Hisense Group. The waves can't deviate from the rudder wheel you hold, the fog can't cover up your correct course, unity is your guarantee of victory, pioneering is your strong faith. Unity is your guarantee of victory, pioneering is your strong faith. The blue wave is your competitive position. The shocking waves are the cradle of your growth. The cradle of growth. Haixin, you are a majestic battleship. Sailing in the wind and through the waves, sailing towards a glorious tomorrow. The first time I've seen you, I've seen you, I've seen you, I've seen you.
[Edit Paragraph]Internationalization Goal
Hisense's continuous accumulation and innovative development in technology and market make the process of internationalization accelerating, and the relationship with international partners getting closer. In the development of overseas markets, the construction of Hisense's own brand is advancing, and the layout of the global network is becoming more and more perfect, with manufacturing bases in South Africa, Algeria and Egypt, R&D centers in the United States and Europe, subsidiaries in Hong Kong, the United States, Australia, Europe and South Africa, as well as overseas offices in Russia, India, the United Kingdom, Saudi Arabia, Egypt, North Africa and Kyrgyzstan. Hisense's TVs, air conditioners, refrigerators, cell phones, optical transceiver modules and other products are being integrated into the lives of the general public in more than 130 countries and regions around the world. In order to build overseas brands, Hisense's trademark "Hisense" was registered in 40 countries and regions before 1999, and as of 2009, more than 150 countries and regions have applied for trademark protection. Since 2005, Hisense has been expanding its international brand by participating in large-scale international exhibitions such as CES and IFA, as well as naming the main stadium of the Australian Open, one of the world's four major tennis tournaments. The position and influence of Hisense brand has been expanding, and the sales of its own branded products have been increasing.
[Edit]Science and Technology Innovation
Innovative Science and Technology: Science and technology are the first productive forces. Hisense owes its survival and development to its persistent pursuit of science. "Talent is the basis, technology is the root, innovation is the soul" is Hisense's view of technology, technology incubation industry is Hisense's innovative science and technology features. Hisense has a national enterprise technology center, and its annual investment in technology accounts for 4% of its sales revenue. Technology has continuously incubated new products, new industries and new economic growth points for Hisense, driving Hisense to always stand at the forefront of domestic electronic information technology. Science and Technology Tenet: Adopt the best of all worlds, innovate with the courage to reach new heights. Actively tracking, introducing and absorbing the world's advanced technology, with the market as the foothold, constantly research and develop excellent products with independent intellectual property rights to meet the needs of the market. To "new" win, to "high" win, and strive for the development of China's electronic information technology to make its due contribution.
[edit]Hisense R&D Center Headquarters
Located in the beautiful coastal city of Qingdao, Hisense R&D Center covers an area of 63 acres, with a building area of more than 60,000 square meters, and is a national enterprise technology center jointly recognized by five ministries and commissions, a national 863 industrialization base, and a software industry base of the National Torch Plan. As a research and development entity for cooperation between industry, academia and research, and a carrier for comprehensive cooperation between large enterprises and key universities - "Hisense Research Institute of Shandong University", Hisense became one of the first pilot construction units of enterprise R&D centers of the national innovation system in China in 2004. Hisense R&D Center has built a complete R&D platform system in China. It includes the Applied Basic Research Center (State Key Laboratory of Digital Multimedia Technology), Product Development Center, Public **** R&D Support Platform (Testing Center, Pilot Center, Data Information Center, Technical Training and Academic Exchange Center), and Postdoctoral Research Station. Hisense R&D Center has research institutes for digital display technology, intelligent multimedia technology, digital TV technology, optical projection technology, intelligent home appliance technology, mobile communication technology, intelligent transportation technology, network security technology, computer technology, and optoelectronic communication technology. The R&D Center is the research and development center of Hisense's 3C industry technology, which is responsible for the research and development of Hisense's core and front-end technologies, the development of new products and industrial upgrading, as well as the important task of product structure adjustment. Hisense R&D Center brings together more than 2,000 full-time technical developers, more than half of whom have senior and middle-level titles, more than 50 senior experts and PhDs, more than 300 masters, and more than 90% of the scientific research and development staff are young people under the age of 40. Hisense Group has always attached great importance to R&D investment, and the annual R&D investment accounts for more than 5% of the product sales revenue. It has taken the lead in establishing the first paperless development system based on the intranet in China, with more than 2,000 networked microcomputers and more than 50 CAD workstations. It has successively set up a comprehensive laboratory for home appliances, a comprehensive laboratory for air-conditioning, a laboratory for communication technology, a laboratory for digital display technology, a laboratory for computers, a laboratory for network technology, a laboratory for intelligent research, a laboratory for process design, a laboratory for industrial design, a laboratory for performance evaluation, and a CAD machine room for electric circuits, etc., all of which have reached the test environment requirements of the national and international advanced standards. The laboratory is equipped with more than hundreds of sets of advanced instruments and meters, many of which are at the international leading level, to meet the development, experimentation and testing needs of various products such as TVs, air conditioners, computers, communications, refrigerators, networks and so on. The R&D center provides a development and experimental environment with international advanced level for R&D personnel through information ****sharing and comprehensive utilization of resources, which lays a solid material foundation for Hisense's technological innovation, and makes Hisense's technological level always in the forefront of the same industry in China, and undertakes dozens of state-level projects every year. Up to now, more than 2,000 patents have been applied for, and in 2006, the whole group*** completed the research and development of 537 new technologies and products, of which more than two thirds reached the international leading level or international advanced level. Technological innovation is based on the gathering and cultivation of talent, over the years Hisense adhere to the "people-oriented" business purposes. It has established the human resource development mechanism of "seeking, employing, educating, promoting and retaining talents", perfected the culture of "treating and retaining talents, endeavoring to retain talents and atmosphere to retain talents", and formed a good human resource development and management system. Hisense College, which is located in the R&D center, creates good conditions for the knowledge updating and development of R&D personnel. The annual training expenditure is nearly ten million yuan. Hisense aims to create a world-level R&D center. In recent years, it has been moving toward such a goal by continuously improving the construction of its R&D and innovation system. Hisense Shunde R&D Center was recognized as a national enterprise technology center in 2001, and a postdoctoral research station was established in 2002. at the same time, Hisense Shunde R&D Center is also a national industrial technology innovation base and an industrialization base of the 863 plan. between 2002 and 2006, the predecessor of Hisense Shunde R&D Center --- Kelon Technology Center won various scientific and technological progresses. Between 2002 and 2006, the predecessor of Hisense Shunde R&D Center--Kelon Technology Center won 70 scientific and technological progress awards of various types, 25 at provincial and ministerial levels; undertook 86 scientific and technological projects of various types, of which 16 are state-level scientific and technological projects and 39 are at provincial and ministerial levels. Kelon Technology Center has won 71 key new product titles at all levels, of which 5 are at the national level and 38 are at the provincial and ministerial levels. By the end of 2006, the total number of patents applied for reached 1536.
[Edit]Hisense Shunde R&D Center
Hisense Shunde R&D Center is the creator of the core technology of China's refrigerator. 1996 and 2000, Rongsheng refrigerator was awarded two national scientific and technological awards for the "fluorine-free energy-saving refrigerator technology" and the "hydrocarbon substance substitution CFCs manufacturing system transformation". In 1996 and 2000, Rongsheng refrigerator won the second prize of national scientific and technological progress for "fluorine-free energy-saving refrigerator technology" and "hydrocarbon substitution of CFCs manufacturing system". In 2005, Hisense successfully broke through the core technology of vector inverter technology, and launched the first vector inverter refrigerator in China, which adopts 180-degree sinusoidal wave control, maximizes energy saving and noise reduction, and achieves the international leading level. At present, a number of core technologies, such as the new generation of energy-saving and environmentally friendly foaming agent technology, discrete multi-circulation technology, and self-induction energy-saving refrigerator technology of Hisense Kolon, are in the leading position in the world. Hisense Shunde R&D Center is committed to the research and development of high-efficiency, comfortable and energy-saving air conditioning technology. The energy-efficiency ratio of Kelong air conditioners has broken the domestic record three times and the world record twice; Hisense air conditioners are the world leader in inverter technology with unique core technology advantages, and have won China's energy-saving contribution awards for many times.
[edit]Hisense Shenzhen R&D Center
Hisense Shenzhen R&D Center is located in Longfeng Building in the middle of Science and Technology Park in Nanshan District of Shenzhen City, surrounded by the same industry with Skyworth, TCL, Changhong, Konka and other R & D institutions next to each other, most of the multinational R & D institutions, offices, etc., are also located in the same area, technical cooperation, information exchange and other channels are very smooth. The total investment of the center is about 10 million RMB, 5 million in the early stage, and will be increased continuously according to Hisense Group's strategic planning, new product lines and market demand. There are more than 30 R&D personnel in the center, all of whom are the top technicians in the industry, equipped with first-class instrumentation equipment, and relying on the R&D platform of the R&D headquarters for communication and exchange of technology and information. R & D personnel according to the need for regular mobility, to ensure that the center of the quality of personnel, R & D capabilities and levels always remain at the forefront of the industry. At the same time, Hisense Shenzhen R&D Center has established a joint laboratory in cooperation with international famous MSTAR, MTK and other companies, so as to synchronize the developed products with the chip development, thus ensuring that the developed products can keep pace with the competitive situation with the international big companies. The main work of Hisense Shenzhen R&D Center includes digital TV and network product development, collection of cutting-edge technology information, tracking and stockpiling of new digital video products, technical support and product development for Guangdong Hisense Multimedia Company, etc., and it also undertakes the task of absorbing excellent talents in the industry. The center will gradually expand the scale of developers and product categories, so that the growth rate of the R & D scale is always maintained at about 30% per year.
[edit]Hisense U.S. R&D Center
Hisense's U.S. R&D Center is part of Hisense's global R&D network and is dedicated to two aspects of research in the field of consumer electronics: research and pre-research of new products; and product quality improvement and cost control of existing products. In terms of new technology research, the U.S. R&D Center has set up a professional group to study network TV, home wireless interconnection, multimedia entertainment centers, new display devices, etc.; in terms of quality enhancement and cost control, the U.S. R&D Center is committed to researching the technology of high-contrast, high-definition picture quality enhancement, the research and use of new materials, the leading design of appearance and styling, standardization of the entire platform, and new product design. Hisense U.S. R&D Center maintains close cooperation and exchanges with advanced international companies. The R&D Center also provides strong technical support for the development of Hisense's U.S. market. At present, Hisense's products have been successfully sold in major stores in North America. Hisense America R&D Center is maintaining the competitiveness of Hisense's products with its strong technical strength, so that Hisense's products can enter thousands of households in the North American market
[Edit Paragraph]Hisense (U.S.A.) Optical Communication Research and Development Center
Hisense (U.S.A.) Optical Communication Research and Development Center, which is situated in the beautiful eastern city of Chicago, was established in July 2002, with a development team that is responsible for the development of the optical communication platform and new product design, etc. The center also provides strong technical support for the development of the American market. Established in July 2002, the development team consists of elites from North America's optical communication industry, and the laboratory is equipped with development equipment with a maximum speed of 40G bits per second. The R&D center is based on the high point of global optical communication technology, and is committed to providing technologically advanced optical communication module products and solutions worldwide. Since its establishment, Hisense (U.S.A.) Optical Communication R&D Center has successively completed the research and development of internationally advanced SFF/SFP/XFP miniaturized optical transceiver modules, with product rates ranging from 100M bits per second to as high as 10G bits per second, and become the technology incubator of Qingdao Hisense Optoelectronics Technology Company, which has laid a good foundation for the development of Hisense's optical communication industry. Especially in PON products, it took the lead in the world to develop GPON solution in 2006, which was recognized by the market and customers, and quickly captured the U.S. market. Hisense's optical communication industry is developing rapidly, and Hisense (U.S.A.) Optical Communication R&D Center will continue to work hard, forge ahead, and lead Hisense's optical communication industry to a new glory.
[edit]Hisense European R&D Center
Hisense European R&D Center was officially established in March 2007 in Eindhoven, a city in the south of the Netherlands. At present, the European R&D Center has R&D positions in circuit design, software design, structural design, product manager and ID modeling design, etc. It is expected that by the end of 2007, the company's staff size can reach about 20 people, of which foreign employees account for about 30%. Hisense European R&D Center will make full use of Hisense's technological advantages in the fields of digital TV, network multimedia, chips, digital home, etc., and fully investigate the latest technological development trends, European fashion trends, user habits and user needs, and develop high-tech, cost-effective digital DVB products as well as network, high-definition, multimedia flat-panel TVs for the European and similar markets. Meanwhile, in order to meet the quality needs of users in different European countries and regions, Hisense European R&D Center will conduct on-site testing and validation and user experience testing according to the different standards of different European countries and regions, so as to tailor-make high-quality products for users in various European countries and regions. Moreover, Hisense European R&D Center will study the direction and trend of the latest international technology and products, carry out exchanges and cooperation with internationally renowned ID styling design companies, design world-class products, and comprehensively build an internationalized Hisense brand image. The establishment of Hisense's European R&D Center enables Hisense to realize the strategic layout of R&D, production and sales in the European market, which accounts for more than one-fourth of the world's TV sales.
[edit]Hisense Technology Honors