How to make a logo mark of your own design (various lines, graphics, to be able to hand-draw)

Signs, logos, trademarks (logo) is a product of the modern economy, it is different from the ancient seal, the modern logo carries the intangible assets of the enterprise, is the medium of the enterprise comprehensive information transfer. Logo as the most important part of the enterprise CIS strategy, in the process of enterprise image transfer, is the most widely used, the highest frequency of appearance, but also the most critical elements. The strong overall strength of the enterprise, perfect management mechanism, quality products and services are all summarized in the logo, through constant stimulation and repeated portrayal, deep in the hearts of the audience.　Logo design will be concrete things, events, scenes and abstract spirit, ideas, direction through a special graphic fixed, so that people see the logo mark at the same time, naturally produce associations, so as to identify with the enterprise. Logo (logo) and the operation of the enterprise is closely related to the logo logo is an essential element of the enterprise's daily business activities, advertising and publicity, cultural construction, external communication, it is with the growth of the enterprise, its value is also growing, it was once asserted that: "even if a fire to Coca-Cola's all the assets burned up, Coca-Cola by virtue of its trademarks, can be back up". Therefore, enterprises with a long-term vision, attaches great importance to logo design while understanding the role of the logo, in the early stage of the establishment of the enterprise, good logo design is undoubtedly an important carrier for the accumulation of intangible assets later, if there is no objectively reflect the spirit of the enterprise, the characteristics of the industry, modeling the scientific and beautiful logo, and so on the development of the enterprise to make changes to adjust the business will be an unnecessary waste and loss. After the Bank of China changed its logo, only the outdoor media removed and replaced nationwide caused a loss of 20 million dollars.　　In the commercial field, LOGO is the meaning of the sign, logo. Our common logo for various commodities is Logo, which is also known as trademark name. Including words, graphics, letters, numbers, three-dimensional signs and color combinations, as well as combinations of the above elements, can be applied for registration as a trademark. The logo of a trademark should also be distinctive and easily recognizable, so that consumers can distinguish the products or services indicated by the trademark from similar products or services indicated by other trademarks. Edit LOGO and production in the network LOGO is mainly a graphic symbol used by various websites on the Internet to link with other websites, representing a website or a section of a website.　The role of LOGO 1. LOGO is the logo and portal to link with other websites and let other websites link to it. the reason why the Internet is called "the Internet" is that each website can be linked to each other. In order to let other people walk into your website, you must provide a portal for them to enter. Logos in graphic form, especially dynamic logos, attract more attention than textual links. This is especially important in today's age of competition for eyeballs.　2. LOGO is an important embodiment of the site's image. How can a well-dressed person let his business card stained? As far as a website is concerned, LOGO is the website's business card. For the pursuit of a beautiful website, LOGO is its soul, that is, the so-called "eye-catching" place.　3. LOGO can make the audience easy to choose. A good LOGO will often reflect the website and the producer of certain information, especially for a commercial website, from which we can basically understand the type of website, or content. This will stand out on a page of links covered with various logos. Think about it, your audience to look for their own specific content in a large number of sites in the site, a can be easily seen that it represents the type of site and the content of the LOGO will be how important.　Second, the international norms of LOGO LOGO international standard norms in order to facilitate the dissemination of information on the INTERNET, a unified international standard is needed. In fact, there is already such a set of standards. One of the LOGO on the website, there are currently three specifications: 1. 88 * 31 This is the most common LOGO specifications on the Internet. 2. 120 * 60 This specification is used in the Internet.　　2. 120 * 60 this specification for the general size of the LOGO. 3. 120 * 90 this specification for large-scale LOGO. Fourth, the production of LOGO tools and methods It seems that there is no special production LOGO software, in fact, does not need such a software. We usually use image processing software or also add animation software (if you want to do an animation of the LOGO, then) can be very good at this job, such as FIREWORKS, PHOTOSHOP, Easy GIF Animator and so on. And the production method of LOGO is no different from the production of ordinary pictures and animation, the difference is only that the size of it is specified. Now the LOGO is mainly picture-based, especially GIF pictures, there are a small number of FLASH animation.　　Third, the LOGO design process 1, research and analysis - the logo is not just a combination of graphics or text, it is based on the composition of the structure of the enterprise, industry categories, business philosophy, and give full consideration to the object of the logo contact and application of the environment, the development of standard visual symbols for enterprises. Before the design, first of all, we should do a comprehensive and in-depth understanding of the enterprise, including business strategy, market analysis, and the basic will of the top leadership of the enterprise, which are the important basis for the development of logo design. The understanding of competitors is also an important step, the recognition of the logo, which is built on the competitive environment