The company has invested heavily in the construction of the Audi standard showroom which covers an area of 8000 square meters and is very high-tech and fashionable, and now has fixed assets of 28 million yuan and working capital of nearly 200 million yuan. It integrates vehicle sales, after-sales service, spare parts sales and information feedback, and is equipped with advanced Audi sedan-specific maintenance and testing tools and equipment, and has nearly 400 employees, all of whom have gone through Audi or related professional training.
After 8 years of development, Zhejiang Aotong has sold more than 18,000 Audi vehicles and provided more than 200,000 vehicles/times of service to more than 18,000 customers. 2002, Zhejiang Aotong was awarded the best dealer in China by Audi Germany; in 2004, Zhejiang Aotong was awarded the highest prize of FAW Group: the First Automobile Prize; the FAW-Volkswagen Audi Brand In 2004, Zhejiang Aotong won the highest awards of FAW Group: First Car Award; FAW-Volkswagen Audi Brand "Sales Gold Medal Award", "Market Exploitation Award", "Original Equipment and Parts Contribution Award"; and "Outstanding Team Award" of Yuantong Group. "In 2005, the company was awarded the "Best Service Provider" by FAW Group, the "Sales Gold Medal Award" by FAW-Volkswagen, and the "Audi Star", Audi Star", "Audi Light" and many other awards. In order to provide customers with better and more comprehensive services, the company has built a 5,000-square-meter Audi Triple-A Used Car Showroom and Service Area and an Imported Vehicle Boutique Showroom and Service Area at No. 367 Shaoxing Road.
Meanwhile, in order to better communicate with customers and expand the influence of the brand, over the years, Zhejiang Aotom has held a series of marketing activities, such as: Audi QUATTRO Cup Golf Tournament (Hangzhou Station), Hangzhou Thousand Self-driving Tour, designated car for Zheshang General Assembly, designated car for the stars of Golden Rooster and Hundred Flowers Film Festival, and guide car for the Xihu International Marathon, etc.... ...
The company adheres to the brand principle of "One Planet, One Audi, One Quality" of Audi Germany, and creates the ATU concept (i.e. at you: customers are our eternal focus). To make customers have a more "beautiful feeling" of Audi brand, dedicated to the majority of users to provide the world's top Audi cars and first-class service!
Audi Pinnacle is the brand name of Audi's new strategy for used car business, aiming to build Audi's excellent brand in the field of used car business through professional, honest and convenient service concepts, and the Audi Pinnacle brand enjoys a unified platform and norms in the Chinese market and the global ****, which signifies the all-round upgrade of Audi's used car business.
Zhejiang Aotong Used Car Center, as the earliest and largest Audi AAA used car center in Zhejiang, Zhejiang Aotong has experienced a growth period of more than 4 years, and comprehensively follows Audi's globally unified used car business standards to provide customers with assured, convenient and fast Audi AAA used car certification, replacement, sales and other services. Audi is the first high-end brand to enter China, with a higher market share than its counterparts BMW and Mercedes-Benz. Zhejiang Aotom has been the national sales champion of Audi in Zhejiang for many years.
Zhejiang Aotong adheres to the Audi brand concept of professionalism, integrity, convenience, and fully embodied in each service link, not only committed to meet the needs of users, but also to provide users with peace of mind, pleasure, and respect for the ultimate goal of the service.
Professional: Audi Pre-Owned Cars will build a trustworthy trading platform for customers through globally unified hardware and software systems;
Integrity: Audi Pre-Owned Cars' standardized evaluation and inspection systems, as well as its trading and management systems, will provide excellent and extraordinary quality assurance for every transaction for every customer;
Convenience: Audi Pre-Owned Cars provides consumers with a convenient service from selling to buying. Audi used cars provide consumers with one-stop integrated transaction services from selling to buying, providing customers with comprehensive and meticulous one-stop solutions. In August 2010, the company invested 15 million yuan, from planning to completion of four years from the Hangzhou Airport Audi VIP Hall officially provide services to customers. The pavilion has a floor area of 2,700 square meters, covers an area of 4,000 square meters, has 80 parking spaces, and has been designed and decorated by famous design masters, which is the first of its kind in the automotive industry in China and even globally.
The Audi Airport VIP Pavilion*** has three floors, the first floor is the reception and boutique display area; the second floor is the customer rest area, Internet area, reading room, video hall, dining area and meeting room; the third floor is the open-air rest platform; there is also a VIP room for important VIPs to rest.
The style of the whole club is designed as European-style leisure, and all the furniture comes from famous domestic and foreign hands. The sofas are soft and moderate, the lights are colorful, the music is exquisite and elegant, and the coffee is full of fragrance. Whether you are going through the vehicle custody procedures, or waiting for and welcoming friends, all of them can bring customers an honorable experience.
Process: see right. In 2007, Zhejiang Aotom invested tens of millions of dollars in research and development of remote information service system, the service from passive to active, for the first time to dealers as a research and development institutions for customers to launch "Audi vehicle remote information system, and with the form of service adviser for customers to escort.
This leading service system in the national automotive after-sales service industry provides customers with perfect and personalized instant service.
The system integrates various functions such as fault transmission, maintenance reminder, vehicle navigation, safety alarm, vehicle tracking, TMC (Traffic Information***Help), etc. The system automatically performs self-checks on the vehicles every day, reads the kilometers, and reminds the customers to carry out the maintenance on time; it also feeds back the detected faults of the vehicles to the 4S stores at the first time, to ensure the safety of the customers' vehicles when they go out for driving. In addition, the system can remotely eliminate fault codes for individual faults, which saves customers a lot of valuable time while eliminating potential vehicle safety hazards.
System features:
New: the system is fully compatible with the vehicle, synchronized with the design and development of Europe;
Fast: real-time data transmission can be instant access to vehicle information;
Saving: through the monitoring of the vehicle condition for the owner to save time and money;
Full: the global coverage of the public radio network to ensure unimpeded communication;
Widespread: vehicles can be connected with the customer's car to ensure safety and security. p>Wide: Vehicles can communicate with customer service departments or other vehicles in real time with each other;
Wise: Vehicles can be seamlessly integrated with smart home systems. Since 2010, the Hangzhou Municipal Public Security Bureau Vehicle Management Office to implement the Ministry of Public Security Traffic Management Bureau of the relevant requirements of social management innovation, and actively implement people-friendly measures, Zhejiang Aotong took the lead to become the first batch of "Zero police" licensing service station, to 2011 **** 21, completed the motor vehicle license plate nearly 110,000, accounting for the total number of licensing in 2011, 79.9% of the old city, and the total number of license plates. In 2011***, there were 21 service stations, completing nearly 110,000 motor vehicle licenses, accounting for 79.8% of the total number of licenses issued in the old city. Zhejiang Aotong invested 1.5 million to build a motor vehicle safety performance testing line, upgrading the licensing service station to the first 4S store in Zhejiang Province, "Zero police force licensing testing service station", the service scope of Audi new car license to expand to the annual inspection. More than 5,000 Audis have been licensed here, and more than 100 have passed the motor vehicle safety performance inspection.
In 2000, when Zhejiang Aotong became one of the first Audi dealers in China, there was no second Audi dealership in Zhejiang, as there was only one Audi A6 on sale. After more than 10 years of market accumulation, Zhejiang Aotong has sold 25,000 Audi vehicles, and the number of Audi customers in Hangzhou has exceeded 40,000.
Zhejiang Aotong's "Zero Police License Inspection Service Station" requires a comprehensive investment in human and material resources: a set of testing equipment of more than 1.5 million, testing and licensing, need to be equipped with 12 full-time staff, the annual cost is more than 1 million, plus the vehicle inspection line will also take up the maintenance site, the usual maintenance have a Not a small pressure. General Manager Chen Keren said in an interview with CCTV and Xinhua News Agency reporter: "rely on this to make money is impossible, the purpose is only to improve customer satisfaction. In our opinion, the future direction of 4S store service is 6S store, we just take a step earlier." Chen Keren believes that "6S concept, that is, the normal service in addition to licensing and vehicle inspection services. Right now the car market is very poor, in order to market share, the price war is inevitable. There is no winner in homogenized competition, the key is to rely on differentiated products and services to retain customers.
On the morning of June 19, 2012, Yang Jun, director of the Traffic Management Bureau of the Ministry of Public Security, and other leaders, accompanied by Ke Liangdong, deputy director of the Public Security Department of Zhejiang Province and director of the Hangzhou Public Security Bureau, inspected Zhejiang Aotong's "Zero-Police License Inspection Service Station". Among the more than 200 people who accompanied them were leaders from vehicle control offices and traffic management bureaus in various provinces and cities across China, as well as directors of vehicle control offices in nine cities in Zhejiang Province. The Audi R8 LMS Cup is a new international motorsports series and is exclusive to the Audi brand. With the launch of the Audi R8 LMS Cup, Audi will not only be second to none in China's premium automotive market, but will also be a leader on the track, putting the brand's national appeal and passion into fun motorsports.
In 2011, Audi sold more than 300,000 vehicles in China, making China Audi's largest market in the world. Through motorsports, Audi hopes to prove "Breakthrough Technology Enlightens the Future" on the race tracks in China. With the brand's experience in motorsports, Audi is able to provide motorsports enthusiasts with the opportunity to experience Audi's expertise and power through the Customer Motorsports Department. China will be an important part of Audi's motorsports program.
The Audi R8 LMS Cup, another GT3 race after the Ferrari Pirelli Cup and the Porsche Carrera Cup, has attracted a lot of attention from the automotive industry as well as the domestic media. As one of the first six dealers to participate in the event, Zhejiang Aotom represented the Zhejiang Region. Moreover, we invited Han Han, a famous Chinese writer and professional race car driver, to support the race, which attracted more media attention and reports. This attracted more media attention and coverage, and increased the popularity of Zhejiang Aotong in the country. Zhejiang Aotong Audi Auto Club has more than 10,000 members, the club adheres to the Audi service concept of heart to heart to provide excellent service for Audi members.
The club takes Audi as the carrier to build a high-end networking platform for members, and as the center, it plans and organizes a series of meaningful activities according to the needs of members, such as: health and wellness, investment promotion, theme driving, investment and finance management, parent-child education, film and television music and so on.
As a member of Zhejiang Aotong Audi Automobile Club, you can enjoy the exclusive service of the airport in Audi VIP Pavilion. In accordance with the five-star service standard, we provide waiting and picking up service for club members in the form of integral consumption, and we also provide sending off, parking overnight, vehicle inspection and maintenance and meeting service.
Of course, if you are interested in providing your products or services to the club members, or if you want the members of Zhejiang Aotong Audi Auto Club to become your customers, we are all optimistic.
Charity:
Audi Baby in the Mountains, Audi Baby on the Road, Hanggao Scholarship
Parenting:
Father's Love Duo, Colorful Life, Audi Baby Crawling Competition
Driving:
Germany Searching for the Source Self-driving Tour, Suichang Gold Rush Tour, Lingshan Prayer Journey, Wuxi Blessing Journey
Feedback：
Beauty Carnival, I Know Women's Heart Fashion Salon, Lang Xianping Lecture, Ma Weidu Lecture, Fan Gang Lecture, Gong Fangxiong Lecture