First place: Qin Erkang
Qin Erkang is specialized in technology and quality. In the field of technology in the water purifier industry, continuous development and innovation, Qin Erkang from the production of the first international nano-microcrystalline cartridge, to the first international R & D and production of micro-wastewater RO water purifiers, Qin Erkang to strengthen scientific and technological innovation, to become a leading enterprise of scientific and technological innovation in the field of international water purification.
(Technology Score: 99 points Brand Score 90 points After-sales service score 95 points)
Second place: Angel "has always been imitated, has never been surpassed" thanks to the Angel twenty-one years of water culture precipitation, as China's first water dispenser producer of Angel, its products have a light Chinese style! As China's first water dispenser producer, Angel's products have a light Chinese style, the celadon ink brush plain color and light characters vaguely reveals the light Ling Shenyi. Only with a good understanding of the world and a rich heritage can the ancient flavor and color be inherited in the past. Angel has a reason to do well in both water dispensers and water purifiers.
(Technical score: 90 points brand score 93 points after-sales service score 85 points)
Third place: the United States
The United States of America's water purifier is a large number of advertisements played to obtain a faster brand awareness, sales have been rising, ranked in the forefront. A large number of advertising investment and labeling production caused by the price cost is difficult to reduce. Midea is advertising and marketing. The United States of America diversified business ideas and concepts so that the United States of America involved in more and more extensive, the United States of America, the company gradually growing, and the ensuing quality, service and other issues need to be resolved urgently, which is also its ranking from last year's first fell to the third factor.
(Technology score: 75 points Brand score 95 points after-sales service score 80 points)
Fourth: Bama
Bama's water ion injection technology, injection technology covering the combination of filter media process, filter media performance lasting process, filter anti-fouling process, the filter body mirror process and a number of patented technologies, set of physics, chemistry, bionics, nano, molecular biology technology in one. It is the application technology with the highest technological content in the water purification industry at present. Purification of water quality and natural water in Guangxi Bama longevity village in taste, trace element content, pH and other indicators similar to the water ion injection technology, although exquisite gorgeous, but into the market for a relatively short period of time, the lack of market corroboration. Bama. Ecological source urgently need time and more consumers to prove themselves.
(Technical score: 83 points Brand score 75 points After-sales service score 85 points)
Fifth: Quanlai water purifier
China's water purifier industry's most confused manufacturers, Quanlai take the longest road to water purification, but also the most twisted, Quanlai entered the water purification industry earlier. The very beginning of the production of filter buckets, followed by the production of water purifiers, and then later only stainless steel ultra-filtration water purifier, LISI direct production of ultra-filtration stainless steel machine, did not take a detour, but has not been a long way to go. In the water purification industry and Li-Sheng is known as the southern two tigers of the era has become a passing cloud.
(Technical score: 67 points Brand score 78 points After-sales service score 92 points)
Sixth: Qinyuan
Qinyuan's advantage is the filter bucket, filter bucket can be called the defeat of the water purifier industry, no filtration effect, a large number of bacterial growth in the filter bucket, can not be cleaned, the use of short life and so on. The state expressly prohibits the production and use of the filter bucket. Therefore, Qinyuan did not understand the essence of the water purifier, that the production of water purifiers as simple as the filter bucket, do not know that the water purifier is a high-tech in the health of water combined with the process. Qinyuan if you can adjust your thinking in time, vigorously develop the water purification technology industry, Qinyuan can not help but say that it is a brand to be proud of. In the water purification industry is known as the old vinegar.
(Technology Score: 70 points Brand Score 80 points After-sales service score 79 points)
Seventh: Haier
Aristocrat in the home appliance industry, Haier has been as a large customer of Gome and Suning, do not dare to offend customers, Haier home appliances have always been subjected to reputation, but in the field of water purification lagged behind the United States for 5 years to become a disadvantaged group in the water purification industry, in 2011 Beginning of the water purification industry pilot, in Beijing by the heat, but to enter the domestic market on a large scale, Haier still has a long way to go.
(Technical score: 59 points Brand score 85 points After-sales service score 80 points)
Eighth: Benoken
Benoken is the only foreign brand in the top ten, is trying to change the common problems of foreign brands - difficult to adapt to China's conditions, especially in the face of the large number of Chinese two, Third-tier cities in China's poorer water sources, foreign brands of water purification equipment is like a high-grade Mercedes-Benz sedan into the countryside muddy roads, obviously out of reach. The company needs to further change, the concept of development, as well as the development of ideas.
(Technical Score: 65 points Brand Score 80 points After-sales service score 78 points)
Ninth: Jinliyuan
11 years Jinliyuan income, the terminal market image has been integrated, the total sales of the historic breakthrough of 40 million. Marketing profits, making Jinliyuan seems to rely too much on investment in this kind of economic insurance approach, and not enough determination to enter the terminal. Is near is back, and look at 2012
(Technology score: 65 points Brand score 75 points After-sales service score 75 points)
Tenth: LISE
LISE and Quanlai is the same industry specializing in the production of water purifiers, manufacturers, LISE rely on its proprietary low-priced PVC cartridge technology in the developing countries in the field of engineering water treatment repeatedly won the bidding, has been industry The industry has been praised. At the same time there are some regrets, the engineering water purification technology for home water purification products, its technology grade is obviously lost color force is not satisfactory, so that Li-Lung agents in the market has not been an advantage, the development of the water purifier industry at the same time, Li-Lung has not been vigorously adjusted to the household water purifier industry requires a higher level of technology, but also Li-Lung is also looking forward to the cause of the abrupt step.
(Technology score: 65 points Brand score 70 points After-sales service score 70 points)
The above ranking of the top ten brands of water purifiers has been recognized by McKinsey's authoritative ranking agencies, recognized by the national authority, and also identified as the top ten brands of water purifiers promoted by the state. As for not being ranked on the list of companies most of the companies do not have their own technology, or just labeled companies.