Not to develop adequate program research, dealing with things is easy to produce the phenomenon of aberrant light and heavy. The following is my carefully collected and organized promotional activities planning program , I will share with you below, come and enjoy it.
Promotional activities planning program 1
Each branded product wants to be in the market for publicity and sales, then, must go through some marketing planning. The following English Learning Newspaper as an example, to provide a relevant brand product marketing plan sample:
A market analysis:
In my school issued newspapers and magazines related to the study of English 21st Century Newspaper, English Weekly News, English Coaching Newspaper, Crazy English and other seven, the competition is extremely fierce, and now I learned that the study of the newspaper's English version is a large number of my school market. It is understood that their sales model is simply to market in the dormitories of the university campus, but the coverage is not wide, often on each side. However, the delivery of newspapers or magazines became a problem at a later stage, and there was often the problem of untimely delivery of newspapers or magazines, or the backlog of newspapers, which did not leave a good impression on the students. This is a good favorable condition for New Oriental English, which has just entered the market of our school.
Second, marketing object analysis:
Marketing object: Xi'an University of Technology 2014 undergraduate freshmen
Total number of objects: undergraduate freshmen are expected to be around 5,000 people
Analysis of the object's demand:
(1) For the college students who have just stepped into the Ivory Tower, they already have their own English learning goal in their mind, to pass the English four or six levels, and then to be as good as the students who have just stepped into the Ivory Tower, and then to be as good as the students who are not in the Ivory Tower. They have their own English learning goal in mind, which is to pass the four or six levels of English and then strive for a higher goal.
(2) In our school, since there is an English placement test for new students about ten days after they enter the school, students who have been away from the test for a few months will pay more attention to this test. However, without prior knowledge, few of them will bring their previous textbooks or materials, so this is a favorable entry point for New Oriental's English sales.
(3) The reform of the English four and six levels of the test questions now has higher requirements for the English level of contemporary college students. The most effective way to improve your English is to expand your vocabulary. The most effective way to improve your English is to expand your vocabulary. Finding an effective way to help you expand your vocabulary and improve your overall English proficiency is what many new students want to know, and at the same time, passing the English 4 level has also become a goal for students to learn English.
Third, the sales market field and personnel:
(1) sales market field analysis: Xi'an University of Technology is a vast area, the distribution of dormitories is more concentrated.
(2) sales staff: In order to carry out better market promotion and marketing, sales staff should be spread throughout the school freshmen dormitory areas, so as to achieve favorable publicity and marketing, in the first time to seize the school more market, while the distribution of newspapers for the future provides more convenience. At the same time, taking into account the boys into the girls' dormitory is not convenient, sales staff should have a certain proportion of men and women, through which to establish a favorable geographical advantage!
(3) In view of the analysis of the market on the ground, it is estimated that the total **** need to be about 40 salesmen distributed in the campus of the various new student dormitories for publicity and promotion, as for the later sending the magazine probably need 5 people.
Fourth, publicity and marketing:
Publicity theme: read the New Oriental English, do the future master!
Promotion tenet: honesty and trustworthiness, service first, make customers satisfied!
Pre-preparation:
(1) Recruitment: Considering the difficulty of pre-promotion, I will recruit students and friends who are more responsible, want to do it and want to do it persistently, especially those who have had previous experience in promotion. At the same time, we should also take into account the geographical distribution of personnel and gender ratio, will be recruited into five small teams, one of which is a small team of girls, and choose a strong ability to captain.
(2) personnel training and experience sharing: as a sales team, there should be a team spirit, and work together to do a good job of selling things. The cultivation of team spirit requires team members to get along more and understand each other. In order to get better sales results, it is indispensable to master certain sales techniques. Although individual wisdom or experience is limited, but the accumulation of water into a river, sand into a tower, the power of unity is endless, requires us to be able to learn from a wide range of experience and exchange with each other. In addition, more efforts to learn the theoretical knowledge, learn more about sales techniques.
V. Preparation for marketing:
(1) Two days in advance to the school, the development of marketing detailed planning steps.
(2) Coordinate members of the organization, inspire morale!
Six, publicity and marketing phase:
(1) fixed-point publicity: the new student enrollment phase, set up a reception point at the main intersection of the dormitory. For new students and their parents to provide free water and make the corresponding publicity version of the plane publicity. At the same time, if conditions permit, you can provide free newspapers.
(2) publicity and marketing: new students enrolled in the time to the new dormitory publicity and marketing.
(3) Seize the opportunity of the old folks' meeting to help the new students to understand the university life and English learning, to answer the new students' many confusions about the university, and at the same time, to explain the importance of English and learning methods, with the help of marketing our newspaper.
VII. Marketing strategy: focus on capturing the psychology of the target audience.
(1) First of all, we should give people a kind of friendly feeling, self-introduction is very important, bring the student ID is a must, as a senior or older sister, we have to be in the eyes of the new students is very trustworthy. You can introduce the school situation to them as a senior or a sister, like making friends.
(2) Bring a sample with you when you sell, and try to be as concise as possible, and don't be too commercial when you cut to the chase, which will make the new students look resentful.
(3) If you can successfully sell a magazine, be sure to open a formal subscription invoice, which is specific to the magazine. Also leave the contact information of the campus supervisor, so that if there are any problems with the distribution of the newspaper can be reflected to the campus supervisor. At the same time, salespeople should also take the initiative to leave their own contact information, and take the initiative to ask any questions to our seniors or sisters. Even in a dormitory did not succeed in marketing, the same to the identity of the senior or sister to leave a contact phone number, one can leave the newborn back to the opportunity, the second can be publicized to his or her roommates, for the future subscription to leave the way.
Eight, the marketing plan to carry out the stage
Every day from the captains to collect and organize the latest subscription situation. Every day open captains meeting, *** with the solution of marketing problems encountered. Daily open group meeting, inspire the team, work together!
Nine, late magazine delivery:
(1) Based on the analysis of the market on the ground, the late delivery of magazines to do the same convenient and fast. Each issue of the magazine is sent in a timely manner to give new students a satisfactory service and impression, and at the same time, this is also an effective way to occupy the market and expand the market.
(2) in order to avoid wrong sending, omission and other issues, the need to make the appropriate form will be responsible for the magazine sender to summarize the information of the students, each send a magazine in the table to make the appropriate records, so that the work of sending the organized, to avoid problems caused by the customer's dissatisfaction!
Ten, after-sales research
Each subscription customer questionnaire survey, put forward the advantages and disadvantages of the magazine, in favor of the newspaper's improvement and development.
Promotional activities planning program 2
Hunan Armed Forces General Hospital Plastic Surgery and Beauty Center is a key feature of the Armed Forces Hospital, but also for the whole army and the Armed Forces Plastic Surgery and Beauty Center. Located in Changsha City, Orange Island, set of medical, scientific research, teaching as one of the characteristics of modern large-scale tertiary hospital departments. With international standards of medical beauty professional plastic surgery institutions. The department has strong technical force, there are a number of experts engaged in plastic and cosmetic treatment, with a number of middle and senior titles of medical personnel and good medical equipment. Has rich clinical experience and unique treatment methods. Won many times and provincial, armed police force science and technology achievement awards, the hospital for the new rural cooperative medical care, provincial and municipal medical insurance fixed-point units.
Silver bells ringing, joy rippling all around, with a dream, meet the holiday mood around the colorful beautiful dream, another white romantic Christmas, another warm and beautiful New Year, Hunan Armed Police Plastic 30 years, thank you all the way to you, we love into a colorful gift, dress up your beautiful face.
During the activity period, any advance booking can enjoy the Hunan Armed Police Hospital Plastic Surgery Center heartbeat discount
Preferential one more than 3,000 yuan, 10% off
Preferential two more than 5,000 yuan, 8% off
Preferential three more than 12,000 yuan, 20% off
Activity time: December 15
1, face-slimming needle, injection wrinkle → buy one get one free.
2, laser beauty (skin rejuvenation, hair removal, spot removal) → do three times to send two.
3, minimally invasive rhinoplasty, Korean double eyelids → from 1800 yuan.
4, 2C no scar breast augmentation → from 6880 yuan.
Consultation hotline:
The above offers cannot be used overlapping, the final interpretation of the right to the Hunan Armed Police General Hospital Plastic Surgery Center.
Promotional Activities Planning Program 3
Hefei Meiling Co., Ltd. is one of China's important electrical appliances manufacturers, with three major refrigerator (cabinet) manufacturing bases in Hefei, Mianyang and Jingdezhen, as well as a number of product lines such as refrigerators, freezers, washing machines, etc. Over the past 30 years, Meiling has always been adamant about independent innovation in terms of technological research and development, and has been unswervingly focus on refrigeration specialty. Today, Meiling refrigerators have been exported to more than 110 countries and regions, Meiling also actively participate in a wider and higher level of global competition and cooperation, fully integrated domestic resources, the rational use of global resources, with the brand reputation to drive sales in foreign markets, so that more foreign users can enjoy high-quality, high standard Meiling products.
Below, I will use McCarthy's 4P theory of Meiling refrigerator - "Athena series" marketing strategy analysis:
First, the product strategy (Product)
1, the accurate market Positioning
With the gradual increase in the type of refrigerator, the competition is more and more intense, but there is no set of people have been longing for the air-cooled and double circulation in one of the quality of the refrigerator, so the Meiling's Athena series of refrigerators using the birth of the refrigerator, they created the DICS double independent circulation system refrigerator, and once again occupied the market.
2, the unique use of value
Nowadays, people are no longer satisfied with the surface of the material life, but more focus on the improvement of the quality of life. Other brands of air-cooled refrigerators are single-circulation system, in the frozen food, especially meat food, with air-cooled double-circulation refrigerator frozen food is particularly easy to string, changing the fresh original flavor of the food. But, Meiling Athena series of refrigerators, as long as the air-cooled are dual-cycle system, freezing, freezing room to build an independent preservation system, freezer and freezer are equipped with a high-efficiency evaporator, refrigeration fan and temperature sensors (temperature sensing probe) and the use of solenoid valves to make the freezer and freezer independent temperature control without interference, to truly meet the respective for the different needs of the temperature and humidity to achieve precise temperature control, is not easy! The newest addition to the lineup is a new, more compact design, which allows you to easily add new features to your home or office.
3, superior design style
Using human-computer interface operation, integrated hidden sensor touch keys, magic display panel, intuitive display refrigerator temperature zones, convenient operation. It is also waterproof and oil-proof, not easy to be damaged or aged, and has a longer life. The top of the freezer adopts embedded rectangular LED lighting, simple and generous design, more lighting space, energy saving and environmental protection, uniform light, high brightness, soft light, low energy consumption, more energy saving. Refrigerator built-in fruit and vegetable storage drawer, the back of the inner liner on the "EL photosynthesis preservation lamp", can continue to store fruits and vegetables for lighting, in the role of persistent light waves, fruits and vegetables can be maintained for a long time in a fresh state, to prevent the loss of nutrients. The effective utilization rate of light energy can reach 80~90%, creating an "original ecological preservation space" to achieve the effect of preservation of freshness. Internal structure, Meiling refrigerator pay special attention to the sealing of the refrigerator, in the box and the door are used in the ultra-thick foam layer, but also in the freezer door also uses a double sealing structure, effectively locking the cold air does not leak out, refrigeration is fast, uniform, energy efficient.
4, the original 10-year replacement
The national provisions of the refrigerator compressor is a 3-year replacement, but the Mitsubishi Athena series refrigerator compressor is a 10-year replacement. This not only allows customers to affirm the quality of goods, but also allows customers to enjoy additional services that can not be enjoyed elsewhere.
5, a wide range of products series refrigerator: Athena series, fresh pole series, the Terminator series, fresh Shang series, fresh energy series, fresh wind series, fresh shell series, energy-saving products freezer: Ice Crystal series, ice energy series, ice pole series, Ice Classic series, Ice Wind series, Ice Shang series, Ice Lining series, Ice Shell series, thermostatic series of deep-cooled science and technology: 4 ℃ blood refrigerator 2-10 ℃ medical cold storage box 25 ℃ medical cryogenic box -40 ℃ ultra-low temperature freezer storage box -65 ℃ ultra-low temperature freezer storage box -86 ℃ ultra-low temperature freezer storage box -105 ℃ ultra-low temperature freezer storage box -135 ℃ ultra-low temperature freezer storage box -152 ℃ ultra-low temperature freezer storage box -164 ℃ ultra-low temperature freezer storage box washing machine: Wisdom Jiexing Dazzling Jiexing Water Jiexing Qiao Jiexing water-saving Super Jiexing Spinning Falls super clean star.
Air conditioning: Lotus Moonlight Celadon Shengdian - Ice Bar Air Conditioner SPA Nutrition Air Conditioner Ruidian - three high-efficiency Essence - three high-efficiency Eco-Park Eco-Pure Eco-Harmonious Eco-Breeze Blue Lotus C Major
Second, pricing strategy (Price)
1, the end of the number of pricing
The price of Mailing Athena series of refrigerators are all to the" 99" end, so that customers psychologically feel good about it, and then attract more customers to buy goods.
2, penetration pricing
Considering that they are, after all, domestic, coupled with the new product has just hit the market, so Meiling in the Athena series of refrigerators into the market, the price will be set lower to attract a large number of consumers to increase market share, indirectly increase the popularity of the goods.
3, alternatives pricing strategy
Refrigerator as a more common household goods, brand variety is also endless, so this alternatives pricing strategy is also widely used, since this is the case, Meiling's Athena series refrigerator is no exception. Roughly: the appearance and built-in basically the same, but will be different because of the shell of the material and color of the different pricing; materials and shapes are roughly the same, but will be because of the size of the volume or the refrigerator control methods are different and different pricing; materials and colors are the same, but will be because of the refrigerator temperature zones or door number of different pricing and so on.
Third, channel strategy (Place)
1, direct supply and distribution system
Meiling company to take direct supply and distribution system, production from the production base in Anhui, direct distribution to different cities in the operation center, in this way, not only to attract more customers in the lower price of goods at the same time, but also to allow the company to obtain a greater profit, and through the direct supply and distribution system, the company More enough to more accurately grasp the entire situation of the refrigerator sales process, timely improvements and adjustments to the need to improve the place, in this way, while improving the image of the goods, but also for the company to save immeasurable costs.
2, network marketing
With the gradual popularization of computers, Meiling in order to cope with the needs of the times, the establishment of the marketing network came into being, the implementation of the level-by-level control, terminal sales information can be the same day feedback to the headquarters, in order to improve efficiency at the same time, but also for the company to obtain a higher profit.
Fourth, the promotional strategy (Promotion)
Meiling company in order to establish a good image of the product, stabilize the market, consolidate the product's position in the market, and continue to open up the market, improve the market share of services. Meiling company from after-sales service tracking, business promotion, public **** relations and advertising planning four aspects of the organization of a variety of promotional activities:
1, after-sales service tracking:
Meiling through e-mail and telephone collection of user feedback, investigators directly to the home of the after-sales service tracking work, investigation of the degree of satisfaction of the user, the user puts forward the feasibility of the analysis of the views and Timely adjustment of the direction of service products.
2, business promotion:
Although Meiling ranked second in the domestic refrigerator, but due to the impact of Haier, Siemens and other famous foreign companies, greatly reducing Meiling's market share. In order to attract more customers and increase the popularity of Meiling, Meiling stimulates consumers through a series of incentives, such as: initial low prices, price reductions on weekends and holidays, etc. These measures will attract the attention of consumers. These measures will attract the attention of consumers, the more direct promotion of our products to improve the visibility of the market share is conducive to improve the product.
3, public **** relations:
Meiling company hired the domestic first-class public **** relations experts, the formation of public **** relations department, which is specifically responsible for a number of public **** relations activities to improve the product and the enterprise's visibility and honor, so that the product can be comprehensively marketed.
4, advertising planning:
Meiling through television, newspapers and influential websites: such as Sina, Yahoo!
Promotional Activities Planning Program 4
I. Purpose of the activity: the current state of the market and the purpose of the activity is described. How is the current state of the market? What is the purpose of this activity? Is to deal with inventory? Is to enhance sales? Is to combat competitors? Is it to launch new products? Or to enhance brand awareness and reputation? Only a clear purpose, in order to make the activities targeted.
Second, the object of the activity: the activity is aimed at the target market for each person or a specific group? Activity control in the scope of how much? Which people are the main target of the promotion? Which people are the secondary target of the promotion? These choices are correct or not will directly affect the final effect of the promotion.
Third, the theme of the event: In this part, the main solution to two problems:
1, to determine the theme of the event
2, the theme of the packaging activities
Price reduction? Price discounts? Giveaways? Sweepstakes? Gift certificates? Service promotion? Demo promotions? Consumer credit? or other promotional tools? What kind of promotional tools and what kind of promotional theme to choose, taking into account the objectives of the activities, competitive conditions and environment and promotional budget and allocation of costs.
After determining the theme to be as artistic as possible, "pulling the tiger skin to do banner", downplaying the commercial purpose of the promotion, so that the activities closer to the consumer, more able to impress consumers. Can be a simple price reduction promotional action packaged into the maintenance of consumer rights and interests of the love of action, oh, cheating also want to art!
Fourth, the activities of the way: this part of the main activities carried out in a specific way. There are two issues to focus on:
1, to determine the partner: pull on the government to do backing, or hanging on the media's "sheep's head" to sell their own "dog meat"? Is the manufacturer to act alone, or join forces with dealers? Or with other manufacturers joint promotions? And the government or the media to help leverage the momentum and momentum; and dealers or other manufacturers can integrate resources to reduce costs and risks. (Related cases I have sent, you can refer to)
2, to determine the degree of stimulation: To make the promotion successful, it is necessary to make the activities have the power to stimulate the target audience to participate. The higher the degree of stimulation, the greater the response to promote sales. But this stimulus also exists marginal effect. Therefore, it is necessary to analyze and summarize the promotional practice, and combined with the objective market environment to determine the appropriate level of stimulation and the corresponding cost of input.
V. Activity time and location: the time and place of promotional activities will be twice the effort with half the effort, choose the wrong choice will be difficult to please. In the time to try to let consumers have the leisure to participate in the location should also be convenient for consumers, and to communicate with the _, business and other departments beforehand. Not only is the timing and location of the promotional campaign important, but the effect of how long it lasts should also be analyzed in depth. Duration is too short will result in this time can not be achieved within the repeat purchase, a lot of benefits should be obtained can not be realized; duration is too long, and will cause the cost is too high and the market does not form the heat, and reduce the value of the customer's mind.
Six, advertising with the way: a successful promotional activities, the need for a full range of advertising. What kind of advertising ideas and presentation methods to choose? What kind of media hype? These all mean different audience arrival rate and cost investment.
VII, the preliminary preparations: the preliminary preparations are divided into three blocks,
1, staffing arrangements
2, material preparations
3, the test program
In the staffing arrangements to be "everyone has something to do, everything has someone to manage", there is no gap, there is no crossroads. Who is responsible for communication with the government and the media? Who is responsible for writing the paperwork? Who is responsible for site management? Who is responsible for gift distribution? Who is responsible for customer complaints? To consider all aspects clearly, otherwise it will be out of trouble, lose sight of the other.
In terms of material preparation, to be detailed, large vehicles, as small as screws, should be listed, and then according to the single inventory, to ensure that everything is foolproof, otherwise it will inevitably lead to the scene of the busy.
Especially important is that, because the program of activities is determined on the basis of experience, it is necessary to carry out the necessary tests to determine whether the choice of promotional tools is correct, whether the level of stimulation is appropriate, and whether the existing path is ideal. The trials can be in the form of questioning consumers, filling out questionnaires or piloting the program in a specific area, etc.
VIII, medium-term operation: medium-term operation is mainly activity discipline and site control.
Discipline is a guarantee of combat effectiveness, is a prerequisite for the perfect implementation of the program, in the program should be involved in all aspects of the activities of the staff to make detailed provisions of discipline.
Site control is mainly to arrange the various links clearly, to do busy but not chaotic, organized.
At the same time, in the implementation of the program process, should be timely on the scope of the promotion, intensity, amount and focus of the adjustment, to maintain control of the promotional program.
Nine, the continuation of the later
The continuation of the later is mainly the issue of media publicity, what kind of media will be taken to follow up on this activity? If you are a master, even if a not so successful promotional activities will be in the media to hype the unprecedented.
Tenth, the cost of the budget: there is no interest in the meaning of existence. The cost of promotional activities should be budgeted for input and output. If until after the activities carried out, only to find that the program company simply does not have the financial support. To know a good promotional activities, relying only on a good idea is not enough.
XI, accident prevention: each activity may have some accidents. For example, the intervention of government departments, consumer complaints, and even sudden changes in the weather lead to outdoor promotional activities can not continue and so on. Must be on the various possible accidents for the necessary human, material and financial resources to prepare.
Twelve, the effect of prediction: predict what effect the activity will achieve, in order to facilitate the end of the activity and the actual situation for comparison, from the degree of stimulation, promotional timing, promotional media and other aspects of the summary of the success and failure of the point.
The above twelve parts are a framework for promotional activities, in practice, should be boldly imagined, careful evidence, analysis and comparison and optimization of combinations to achieve benefits.
With a persuasive and operational activity program, in order to let the company support your program, but also to ensure that the program is perfectly implemented, so that the promotional activities to play the effect of four two to one thousand gold
Promotional activities planning program 5
Ou Ai gifting back to the satisfaction of the resignation of the year line
Purpose: Carry out the implementation of the company's development strategy, establish the Ouai auto repair and beauty chain brand image.
Goal: carry forward the culture of Ouai, improve visibility, development and excavation of new customers, improve efficiency, extend customer consumption. For the crowd: all new and old car owners
1, Activity Time: 20__ -01-15-20__ -02-05 Specific Work Arrangements:
2, Activity Overall Plan
Project 1: Ouai Giving Back Festival
a. Where a single single day in Ouai consumption of 2 ___ yuan, are given a calendar
1. Calendar logo: calendar printed on some of the logo about Ouai, Ouai's culture and history, the workers' work and the introduction of the insurance business and some of the Ouai's products as well as a variety of cosmetic card prices and discounts.
2. Preferential feedback: calendar each month on the corresponding coupons and vouchers or free gift activities, a variety of preferential consumption of up to 100 yuan to start,
1,December: three clear a complimentary waxing, 8 yuan exchange glass water
2,__ month: free air conditioning cleaning once, maintenance of the free hourly fee
3,October: Voucher 10 yuan, 10% off indoor cleaning
4,___ month: film complimentary fine washing, indoor beauty complimentary air conditioning cleaning.
5,August: crystal was film complimentary waxing, voucher 10 yuan
6,July: free air conditioning cleaning, boutique 10% discount
2. Attention:
1. Coupons are limited to use in the same month;
2. Please present the coupon before checkout;
3. Can not be exchanged for cash, photocopies, mutilated, invalid for sale, the two coupons can not be used at the same time in the same month;
4. If you have any questions, please consult, the final interpretation of the right of the Beijing Ouai Automotive Services Co.
Project Two "Cool winter, cleaning feedback, satisfied with Ouai, clean and return" fresh action
Project content: Where in Ouai consumption of 1000 yuan, or do indoor cleaning 350 yuan a time, are complimentary air conditioning cleaning.
Overall program effect: through the calendar form, can enhance the consumption of car owners, and coupons can be forwarded to others, but also to improve the brand awareness of Ouai, for the creation of a chain of stores to lay a good foundation of customer sources.
Plan to participate in the effect:
Project one calendar to give away 100 copies;
Project two plans to participate in the number of 35 people to complete the sales (including the full amount of complimentary sales of 1,000 yuan and the consumption of indoor cleaning)
*** counted 15,000 yuan;
Project two plans to participate in the number of 30 people to complete the sales (including the full amount of complimentary sales of 1000 yuan and the consumption of indoor cleaning)
Project two plans to participate in the number of 30 people to complete the sales (including the full amount of complimentary sales of 1000 yuan and the consumption of indoor cleaning) Gift sales of 1,000 yuan and the consumption of indoor cleaning)
*** counted 12,000 yuan;
4, incentives
1. Incentives: Franchise Division will provide for the planned sales, the completion of the planned sales, will be awarded the actual sales of 1% of the incentive; completion of the plan to exceed the sales of 10%, will be rewarded with the actual sales of 2% of the incentive Completion of more than 20% of planned sales, to obtain the actual sales of 3% of the award;
Completion of more than 30% of planned sales, to obtain the actual sales of 4% of the award; completion of more than 40% of planned sales, to obtain the actual sales of 5% of the award; completion of more than 50% or more of planned sales, to obtain the actual sales of 6% of the award
2. Franchise Business Unit Other personnel incentives allocation ratio
Other people incentives for the manager of the incentive amount of 50%, 30%, 20% divided into three levels, evaluated by the manager of the incentive program submitted to the general manager for approval after the implementation of the program.
5, the program to make up for emergency and related measures
1. process owners come to Ouai store, by the service adviser to introduce the project two concessions, for just wash the car owners, but also by the car washer master personally convey this activity, so that it understands the current gift can be transferred by the customer or when the use of this, such as in the case of consumption of up to 1,000 yuan and including indoor cleaning once, only a single gift to get air-conditioning! Cleaning, such as indoor cleaning owner consumption minus the price of indoor cleaning of 1000 consumption, the gift of two indoor cleaning, to give the owner of the indoor cleaning card, the card is valid until 20__ .6.30, the final interpretation of Beijing Automotive Ouai Service Co.
2. Records issued by the cashier cleaning card, and in the "air conditioning cleaning records issued by the registration form" to do a good job of record-keeping, the same day when the customer was gifted to do air conditioning cleaning, in the form of the current time in the identification can be clear. If the guests do not have indoor cleaning consumption, but sales of full 1000 yuan, then fill in the amount of consumption in the amount of the column, the total sales of a column and the sales of digital consistency; if the guests to do indoor cleaning, and accompanied by other projects, and in addition to indoor cleaning of other projects and other items in the amount of full 1000 yuan, then in the sales of the amount of the column to write the amount of the other items, the sales of the total amount of the total for the sum of its;
If the guest to do indoor cleaning at the same time to do other projects, excluding cleaning outside the sales amount is full of 1000 yuan (including 1000 yuan) is clearly marked in the sales amount column, the total sales for the sum of the two, give away 2 times air conditioning cleaning, and mark the number of its gift, when the gift of the guest 2 air-conditioning cleaning, there is a single day a single time to do air-conditioning cleaning, then in the column of when this is ticked, the number of issuance of the column to write 1, if this is not to do so. Issue the number of write 2, and give the customer to issue air conditioning cleaning card; if the amount of sales in addition to cleaning is greater than 2000, it will no longer be given more than one gift.
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