Shandong Media Vocational College part of the professional: No. professional name belongs to the category 1 drama film and television performance culture and art 2 broadcasting and hosting news dissemination 3 radio and television network technology public **** management and services 4 modern property management civil construction 5 film and television lighting technology and art news dissemination 6 electronic sound and image technology public **** management and services 7 film and television animation news dissemination 8 film and television multimedia technology news Communication9 Television Program Production Others10 Cable Television Engineering Technology Public **** Management and Services11 Sound Recording Technology and Art News Communication12 Film and Television Multimedia Technology News Communication13 Cable Television Engineering Technology Public **** Management and Services14 Photography and Camera Technology News Communication15 Television Program Production Others16 Sound Recording Technology and Art News Communication17 Journalism and Communication Others18 News Editing and Production News Communication19News and CommunicationOther20ChoreographyOtherShandong Media Vocational CollegeChoreographyIntroductionChoreographyProfessional Cultivation Objective: Choreography is aimed at television stations, radio stations and other film and television production organizations to cultivate professional knowledge and skills in broadcasting and television program planning, choreography, and other aspects of the professional knowledge and skills; a wide range of knowledge in cultural sciences, with a high level of theoretical cultivation and art appreciation, and can be engaged in the planning of broadcasting and television programs and channels, as well as the production of television programs and channels. The course is designed to provide students with a comprehensive knowledge and skills in the fields of planning, directing and writing of radio and television programs, as well as a broad knowledge of culture and science, a high degree of theoretical cultivation and artistic appreciation.
Main courses: Introduction to Television Art, Television Choreography, Analysis of Film and Television Productions, Audiovisual Language, Television Program Production, Color Science, Television Camera, Television Writing, Non-Linear Editing, Television Picture Editing, Television Programming, Mass Communication, Computer Graphics and Imaging, Documentary Creation, Literature and Art Theory, Literature History, Literature Appreciation, etc.
The courses are divided into two parts.
Choreographer and director of the design ideas and positioning: the professional training of choreographers and directors will be all kinds of film and television programs of the commander-in-chief.
Choreographers and directors are the core of program production.
And talented choreographers will be the object of competition for each TV station.
Therefore, the talent cultivated by the choreographer and director should have the comprehensive quality of the media profession and high cultural literacy of comprehensive talents.
They not only systematically master the basic technical knowledge of the media, but also have a deep cultural accumulation and continuous self-enrichment of learning ability, and on this basis, they can make use of their own comprehensive skills to produce excellent TV programs.
Shandong Media Vocational College Visual Communication Art and Design Introduction Visual Communication Art and Design Specialty Cultivation Objective: This specialty cultivates people with certain basic knowledge and skills of art and design, comprehensive ability and overall quality to engage in the actual work of this specialty, and to engage in design and management work in TV stations, newspapers and other departments, in related design companies, advertising companies, as well as in related exhibition halls, art galleries and other high-quality workers engaged in planning and layout work. They are highly qualified laborers and higher technical professionals who are engaged in the planning and arrangement of work in TV stations, newspapers, advertising companies and exhibition halls and art galleries.
Main courses: Introduction to Advertising, Introduction to Design, Computer Aided Graphic Design, Creative Web Design, Layout Design, VI Design/Logo Design, Commercial Display Design, Film and Television Advertisement Design, Product Packaging Design, Advertisement Photography, Advertisement Copywriting, Graphic Advertisement Design, and 12 other main courses.
The design idea and orientation of Visual Communication Art Design: This major trains students to be able to engage in management, planning and layout work in advertising companies, network multimedia companies, media production companies, professional design companies, printing industry, publishing houses, newspapers, TV stations, etc., and to be able to have the ability of film and television art design and commercial display design and production of high-quality laborers and high-level technical professionals.
Shandong Media Vocational College Computer Multimedia Technology Introduction Computer Multimedia Technology Professional Cultivation Objective: This profession cultivates the overall development of moral, intellectual and physical development, with good professional qualities, the necessary professional knowledge and basic artistic literacy, with strong computer operating skills, can skillfully operate the use of computer multimedia software, interactive multimedia software, computer animation production, The program is designed to provide students with the ability to produce computer animation, print advertisements, video editing, packaging design and printing, and computer multimedia system integration and technical support.
Main Courses: Computer Hardware and Maintenance, Computer Network Basics, Computer Graphics and Imaging, Fundamentals of Multimedia Technology, Webpage Production Technology, Database Principles and Applications, Graphic Animation Production, 3D Animation Production, Video Production and Synthesis, Modern Media Communication, Multimedia Production and Editing, and other major courses and webpage design, video production and other practical training courses.
The design idea and orientation of this major: With the rapid development of computer multimedia information technology, relying on the information digitization platform, the multimedia industry has been formed to image, animation, graphics, sound and other technologies as the core, the content covers the information, communication, advertising, communications, electronic entertainment products, network education, entertainment, publishing and other fields.
The talents cultivated by this major are mainly oriented to the administrative institutions, electronic publishing, television stations, advertising companies, publishing and printing enterprises and information consulting and other industries engaged in electronic publishing, three-dimensional production, graphic advertisement production, webpage production, video editing, computer multimedia system integration, technical support and marketing and sales and other positions.
Upon graduation, students of this program can obtain the skills certificates of Computer Application Engineer, Computer Hardware Maintenance Engineer, Web Page Designer, Network Application Engineer, Network Security Engineer, etc. issued by the Education Management Information Center of the Ministry of Education.
Shandong Media Vocational College Cable TV Engineering Technology Introduction Cultivation Objective: This major for all levels of cable TV stations, stations, information network centers (companies) and related units to cultivate moral, intellectual and physical all-round development, mastering the theory of cable TV engineering and technology, the theory of information network transmission technology, with the cable TV network design, construction, maintenance of skills of higher vocational and technical application of specialists.
Main courses: basic circuits, electronic circuits, digital circuits, digital communication principles, digital transmission technology, cable television technology, electronic measurement technology, digital television technology, cable television system design and construction, digital network integrated business, television principles and television reception technology, digital satellite technology, digital broadcasting technology, television program production, computer-aided design, electronic automation. Design.
The design ideas and positioning of this major: in the broadcasting and television departments engaged in cable television (CATV) system design, installation and maintenance and CATV front-end server room duty, debugging and maintenance, etc.; in the enterprise engaged in the enterprise cable television network design, installation, maintenance, etc.; with the ability to open up the market for cable television business; other communications industry positions.
Shandong Media Vocational College choreography introduction choreography professional training objectives: choreography is oriented to TV stations, radio stations and other film and television production organizations to cultivate a high level of comprehensive quality, with radio and television program planning, choreography creation and other aspects of professional knowledge and skills; with a wide range of knowledge of culture and science, with a high degree of theoretical cultivation and art appreciation, can engage in radio and television columns and channel planning, program choreography, text, text and so on. The course is designed to provide students with a broad knowledge of culture and science, a high level of theoretical understanding and artistic appreciation, and the ability to engage in radio and television program and channel planning, program editing and directing, text writing, program hosting and production.
Main courses: Introduction to Television Art, Television Choreography, Analysis of Film and Television Productions, Audiovisual Language, Television Program Production, Color Science, Television Camera, Television Writing, Non-linear Editing, Television Picture Editing, Television Program Planning, Mass Communication, Computer Graphics and Imaging, Documentary Creation, Literature Theory, Literature History, and Literature Appreciation, and so on.
Choreographer and director of the design ideas and positioning: the professional training of choreographers and directors will be all kinds of films and television programs of the commander-in-chief.
Choreographers and directors are the core of program production.
And talented choreographers will be the object of competition for each TV station.
Therefore, the talent cultivated by the choreographer and director should have the comprehensive quality of the media profession and high cultural literacy of comprehensive talents.
They not only systematically master the basic technical knowledge of the media, but also have a deep cultural accumulation and continuous self-enrichment of learning ability, and on this basis, they can use their own mastery of comprehensive skills to produce excellent TV programs.
Shandong Media Vocational College Cultural Business Management Introduction Cultural Business Management Major Cultivation Objective: This major is to cultivate composite talents with strong art appreciation, knowledge of the law of art creation, as well as strong market research ability, enterprise management ability and industry management ability for the government's cultural management department, arts and cultural organizations, media companies, press and publication, film and television.
Main courses: Introduction to Art, Audiovisual Language, Appreciation of Film and Television, Music Appreciation, Introduction to Cultural Industry, Communication, Economics, Management, Social Psychology, Planning Practice, Public **** Relations, Legal Practice, Cultural Policies and Laws, Financial Management, Market Marketing, Introduction to Cultural Brokerage, Culture and Art Management, Business Negotiation, Investment, Project Management, Image Design and Promotion. Promotion and so on.
Design and positioning of the cultural business management program: In the context of the rapid development of China's cultural industry, universities and colleges to open the cultural business-related disciplines and specialties have become the urgent need of society.
The specialty will train the composite talents who can work in the government cultural management department, cultural institutions such as libraries, museums, cultural centers and other departments, as well as film and television industry, audio-visual production, publishing and distribution, performing arts, culture and entertainment, animation and digital industry, online games, art market, cultural trade and investment, cultural and museums, culture and tourism, exhibitions, advertising and communication, and other related enterprises and departments. Talents.
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