1, full of broad market demand, people have a strong demand.
2, can be produced once, no *** copy, can be repeated consumption.
3, the initial investment is high, the follow-up cost is zero.
4, can be unrestricted in the world of instantaneous dissemination.
5, the product form is rich and diverse.
6, have a successful sales experience, high profits.
7, can be automated production and sales
Question 2: What is a network product, what are the characteristics of products suitable for sale on the Internet? All goods sold on the Internet are network products.
Characteristics: Bean 1, with digital features. Such as books, music and so on.
2, with standardized characteristics. This is because online shopping can not be like real life to the scene to experience, so consumers are particularly strict on the quality requirements, which requires standardization.
3, with the characteristics of privacy. This is because the customer does not have to be in direct contact with the salesperson, which avoids some embarrassment.
Influencing factors: product cost, market demand, competitors' products and prices.
Pricing strategies for online products: low price strategy, customized pricing strategy (such as Dell), use pricing strategy (customers pay according to the number of times they use it), auction bidding strategy (including bidding auction, bidding auction, collective bargaining), free price strategy.
Question 3: What types of goods are suitable for sale on the Internet? Long shelf life, not easy to corrode, easy to save and transport, as well as simple after-sales. For example, clothes, shoes, hats, bags, cosmetics and other daily necessities
Question 4: What types of goods are not suitable for online sales 1 national restrictions on goods, such as tobacco, the state regulates strict
2 large-scale transportation, airplanes, automobiles
3 difficult to transport, short shelf-life, high storage conditions, high transportation costs of goods. Such as seafood, pets
4 High-tech precision instruments, scientific experimental supplies, chemical supplies
5 Need expert brain work, such as herbal medicine
6 Not commonly used items, such as infrequently used motorcycle parts
7 The buyer because they can not be tried out, there is a greater shopping risk of touching the same time, the price is expensive. Such as obese people's clothing, myopia glasses, special equipment for the disabled
8 bulk items, land, reinforced concrete, oil, natural gas
9 military supplies
Problem 5: What is better to sell on the Internet How to choose the goods before you open a store
To open a store on the Internet, first of all, we need to have a suitable for sale through the network of goods, not all suitable for sale of goods are suitable for individuals to open a shop online
The first thing to do is to have a suitable for sale of goods through the network, not all suitable for sale online. Sales of goods are suitable for personal store sales. The author through the three major competitive strategies to help you choose a good product.
Things are rare and expensive, the choice of goods must not be able to choose those who can buy goods everywhere, those goods can be bought everywhere, why buyers have to come to buy your, you add postage, certainly more expensive than elsewhere. Even if you can sell them, you won't make any money. You need to find some rare goods, so that the natural people spend a lot of money to buy your goods. Here also applies the competitive strategy of differentiation.
Secondly, the use of regional price differences to make money. Many commodities in different areas, the price difference is a lot, such as electrical appliances, Guangdong and other coastal cities to be much cheaper than inland, and collectibles in the ancient capital city (Beijing, Xi'an, Luoyang) and much cheaper than the coast, so you have to focus on their own side to find their own side of the abundance of commodities that are not available elsewhere, so that we can sell a good price! The first thing you need to do is to find a way to get the most out of your time and money, and you'll be able to do that.
Do not do raw, try not to get involved in you are not familiar with, if you: love handmade, love cross-stitch, love hand-painted, love creative things, may wish to open a related DIY store. Specialty stores are popular everywhere you go. It's easy to attract people because there are fewer specialty things. If you:are very good at photography and love digital products, whether you have a physical store or not, you can try in this area. The most important thing is to try to become an expert in this field. Take the initiative to answer members' questions and provide them with knowledge about the goods you sell. Over time, the word of mouth effect will be so good that when people think of shopping in this area, they will think of you first. In short, everyone has their own specialty. At any time, it is important to learn to maximize their own strengths, do not take their own shortcomings to spell the strengths of others. Here too, the relative innovation strategy of specialization is applied.
According to the advice of industry insiders, through the breakdown of the products sold online found that the goods suitable for online store sales generally have the following characteristics:
1) smaller size: mainly to facilitate transportation, reduce the cost of transportation.
2) higher value added: the value is lower than the shipping cost of a single item is not suitable for online sales.
3) with uniqueness or fashion: online stores selling good goods are often unique or very fashionable.
4) Reasonable price: If it was available offline for the same price, no one would buy it online.
5) Through the website to understand can stimulate the desire to buy the viewer: if the goods must be seen in person to achieve the trust required to buy, then it is not suitable for online store sales.
6) not available offline, only online to buy, such as foreign trade order products or directly from abroad to bring back the product.
At the same time, the online store should also pay attention to comply with national laws and regulations, do not sell
1) laws and regulations prohibit or restrict the sale of goods, such as weapons and ammunition, control knives, cultural relics, obscene goods, drugs.
2) Counterfeit goods.
3) Other commodities not suitable for online sales, such as medical equipment, drugs, stocks, bonds and collateral, stolen goods, smuggled goods or goods obtained from other illegal sources.
4) Commodities in which the user does not have ownership or dominance.
How to find the source
How to find the source of goods suitable for their own business is the most concerned about all the online store entrepreneurs, but also online entrepreneurial action signs, but also related to the success of online business, the author combined with their own personal experience and online sellers of all the insights, sorted out the following seven major sources of goods.
1, the wholesale market into goods.
This is the most common channel of purchase, if your small store is operating in the clothing, then you can go around some large-scale service wholesale market into the goods in the wholesale market need to have a strong bargaining power, and strive to minimize the wholesale price, and at the same time to establish a good relationship with the wholesalers, in the exchange of goods with the wholesalers to make it clear to avoid disputes in the future.
2, the manufacturer's sources:
Formal manufacturers have sufficient supplies, a better attitude, if long-term cooperation, generally can strive to lagging change. But in general, the manufacturers of the starting batch is higher, not suitable for small wholesale customers. If you have enough money reserves, and will not have the danger of pressure goods or not afraid of pressure goods, then go to the manufacturers to buy goods.
3, large wholesalers:
General use of Baidu, GOOGLE can find a lot. They are generally supplied directly by the manufacturer, the supply is more stable. The shortcomings are because they have made a big, more orders, the service is inevitable sometimes can not keep up. And they generally have solid ...... >>
Question 6: What is the best online commodity to sell? 1, something small, easy to mail 2, the value of the bottom, expensive things in general, people are not quite dare to buy 4, the site can be better display. Choose the right product to fish to open a store online, first of all, we must have suitable for sales through the network of goods, not all suitable for online sales of goods are suitable for individuals to open a store sales. The author through the three major competitive strategies to help you choose the right product. The second is to use regional price differences to make money. Many commodities in different areas, the price difference is a lot, such as electrical appliances, Guangdong and other coastal cities to be much cheaper than inland, and collectibles in the ancient capital city (Beijing, Xi'an, Luoyang) and much cheaper than the coast, so you have to focus on their own side to find their own side of the abundance of commodities that are not available elsewhere, so that you can sell at a good price! This is where the cost leadership strategy comes into play. Do not do raw, try not to dabble in you are not familiar with, if you :love handmade, love cross-stitch, love hand-painted, love creative things, may wish to open a related DIY store. Specialty stores are popular everywhere you go. It's easy to attract people because there are fewer specialty things. If you:are very good at photography and love digital products, whether you have a physical store or not, you can try in this area. The most important thing is to try to become an expert in this field. Take the initiative to answer members' questions and provide them with knowledge about the goods you sell. Over time, the word of mouth effect will be so good that when people think of shopping in this area, they will think of you first. In short, everyone has their own specialty. At any time, it is important to learn to maximize their own strengths, do not take their own shortcomings to spell the strengths of others. Here too the relative innovation strategy of specialization is applied. According to the industry's advice, through the breakdown of the products sold online found that the goods suitable for online store sales generally have the following characteristics: 1) smaller size: mainly to facilitate transportation, reduce the cost of transportation. 2) Higher added value: single items with a value lower than the shipping cost are not suitable for online sales. 3) with uniqueness or fashion: online stores sell good goods are often unique or very fashionable. 4) Reasonable price: If it is available offline at the same price, no one will buy it online. (5) through the website to understand can stimulate the viewer's desire to buy: if the goods must be seen in person to achieve the trust required to buy, then it is not suitable for online store sales. (6) not available offline, only online can be bought, such as foreign trade order products or directly from abroad to bring back the product. When you choose a class or a number of products, we must begin to understand the customers and opponents of the market research to determine whether your choice is correct, because most of the time your choice is based on your own experience or asymmetric information to judge the ground, the judgment is often wrong, and ultimately can lead to the failure of your business. For online store for such a small business behavior, we provide some basic market research methods: Basic market research methods: 1, you can put your ideas or samples out to hear relatives or friends around the opinion, because many of them may be your potential customers, you can also ask some industry professionals and experts, listen to their views. This survey process do not have the idea that some people will not be online, then he is not my customers, I do not have to investigate him, this idea is wrong, because the online store is just a marketing channel, not that no one wants the product, put online there are people who want to have, only under the net someone wants to put the product online, the cost-effective will be sold out. 2, you can go online to see if there are other people's online store to sell such products, if there is, that explains the market for such products, but such a market is not your market, this time we have to see if your products have a competitive advantage, if it is the same brand on the main price there is no advantage, if it is a different brand at this time to look at the impact of your brand and the cost-effectiveness of the product. If not, this time you have to do offline survey, if you can form a certain purchase market, then we have to congratulate you, you open a store online with no one you have a good thing, which has formed a differentiated competition, the formation of your core competitiveness. The price may be a little higher, there will be people who will be eager. At the same time online store to also pay attention to comply with national laws and regulations, do not sell 1) laws and regulations prohibit or restrict the sale of goods, such as weapons and ammunition, control knives, cultural relics, obscene goods, drugs. (2) counterfeit and shoddy ...... >>
Question 7: What are the commodities suitable for online store sales? 1)Smaller volume: mainly to facilitate transportation and reduce the cost of transportation. 2)Higher added value: the value is lower than the shipping cost of a single item is not suitable for online sales. 3)With uniqueness or fashion: online stores selling good goods are often unique or very fashionable. 4)Reasonable price: If it is available offline at the same price, no one will buy it online. 5) through the website to understand can stimulate the viewer's desire to buy: if the goods must be seen in person to achieve the trust required to buy, then it is not suitable for online store sales.
Question 8: Which products are suitable for online sales which are not suitable for clothing, shoes, hats, cosmetics, etc., most of which are suitable for online sales. General shelf life of short food is not suitable for online sales
Question 9: Which products are not suitable for online sales 1. Not easy to transport the product
If you choose the product is fragile or some of the volume of a large number of products, then I suggest that we do not put on Taobao sales is better. Because the sale of such products, the price does not go up, not to mention, and transportation costs are also very high, while the risk of hair in the transportation process is relatively high, especially fragile products, the probability of return for replacement also increased. These products mainly include: furniture, large appliances, glass products, ceramic handicrafts and so on. However, if you have your own five or six systems, then two say.
2. Not practiced products
Practice is the only criterion for the test of truth, but as a novice seller, you online store is to make money, not to test the truth, so temporarily put away your brave heart. If a new product, has not been put on the market, or no one has ever been successful in Taobao sales, then I advise you to choose another product. Here is not to say that look down on your small hand talent, but generally such products are some illegal products, or simply no market products. There is competition where there is a market, so even if you are very strong, do not easily take this unnecessary risk.
3. Not easy to package the product
4. Illegal products