1. Internal resource drainage: At present, the main products of many companies may be websites or apps, and new media are only used as auxiliary publicity outlets. Therefore, new media partners should remember that you are not fighting alone. First, think about what internal resources you must use. The user group of the product is highly matched with the user group of the product micro-signal.
2. Content dissemination: Assuming that you can guarantee stable and good content, you must find ways to maximize the benefits of the content, so send your content to more target users.
3. Group promotion: Many of the first users of WeChat official account came from WeChat group, and the way they used it was to persistently push high-quality articles. In the case that the micro-signal opening rate continues to decrease, QQ group and WeChat group in the user group have always been relatively safe promotion methods.
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4. Content operation: This is an important path that Lao Yuge thinks. But it should be noted that don't throw the article directly into the group. If you throw an article into a group, be sure to attach a comment. Because many groups are like an advertising group now, in order to distinguish them from advertising posts, you must attach your own opinions or refine the content of the article, and at the same time interact with friends in the group.
5, WeChat WeChat official account push each other: find a small partner that matches your micro-signal user group and push each other together. At present, it is popular to introduce several micro-signals together. The advantage is simple, fast and effective, but the premise is that the number of fans needs to reach a certain number and the threshold is high. You can accumulate fans first, and then find someone to cooperate and push each other.