Foreign electronics take up domestic market share

Uh, isn't this the head? In recent years, along with the development of China's economy, the implementation of relevant medical policies, medical market competition gradually deepen as well as the overall health needs of the rapid release of China's medical electronics market to rapid development. Sadie consultant data show that in 2007, China's medical electronics market size reached 24.73 billion yuan, an increase of 17.3%. This, the market scale continues to expand, regional distribution of urban and rural differences, product brand concentration and other characteristics of China's medical electronics market as a whole an important portrayal of the current situation, China's market demand for medical electronic products itself is towards portable, customized and minimally invasive direction of further development.

Market scale continues to expand

Contrasting the growth of China's medical electronics market with that of the global market, the growth rate of China's market in the past four years has been consistently higher than that of the global market, and China's share of the global market is steadily increasing, reaching 3.65% in 2007. The growth in demand for medical electronics in China has directly contributed to the expansion of the medical electronics market.

In recent years, China's rapid economic development, the whole society on the health needs of the growth, at the same time, after years of development, China's population aging trend began to appear, the aging population on the demand for medical services and products continue to increase. In addition, as the overall standard of living of the people continue to improve, the selection of medical electronic products are more and more advanced, the market demand for high-end electronic products increased, the market demand structure is constantly adjusting. The growth of health demand and the adjustment of product demand structure have greatly contributed to the growth of China's medical electronics market size.

The in-depth development of China's hospital informatization construction is also promoting the growth of medical institutions on the demand for medical electronic products. With the development of computer and network technology, China's medical institutions, information technology and network construction has become an important development trend of medical services and hospital competitiveness of an important part of the market, which also promotes China's medical electronics market for imaging, digitalization and other high-precision, cutting-edge medical electronic product demand growth.

In addition, with the deepening of China's medical system reform, the Chinese government is gradually liberalizing the medical services market, allowing foreign hospitals or private hospitals to enter, and the introduction of market competition. In order to consolidate their own competitive strength and strengthen the ability to provide medical services, hospitals have generated a large demand for advanced medical electronic equipment, which has also largely stimulated the development of China's medical electronics market.

Big difference between urban and rural areas, high brand concentration

Currently, China's medical electronics market is mainly concentrated in large and medium-sized cities, urban medical electronics consumption accounted for more than 70% of China's overall medical electronics market. The rapid improvement in the living standards of urban residents in China, health needs and the corresponding demand for medical electronic products, especially in recent years, China's urbanization process has accelerated, a large number of rural populations moved to the city, which, to a certain extent, also expands the demand for urban medical electronic equipment. At the same time, large and medium-sized hospitals are mainly concentrated in cities, and the modernization of urban hospitals has also promoted the upgrading of medical electronics equipment.

Correspondingly, China's rural medical electronics market has not been fully developed, medical electronics consumption is less than 30% of the overall market. This is partly due to the relatively low economic level of China's rural areas, resulting in limited consumption of medical electronic products and medical services; on the other hand, China's rural healthcare system is still undergoing adjustments, and the relevant policies and guarantees have not yet been fully implemented, which to a certain extent restricts the development of China's rural areas, medical services and the medical electronic products market.

Currently, China's medical electronics market is dominated by foreign manufacturers. China's local medical electronics R & D progress is relatively lagging behind, most of the core technology in the hands of foreign companies, this status quo also led to China's medical electronics products, especially high-end products to foreign brands rely on a high degree. Specifically in the brand, in 2007, China's medical electronics market share is still mainly concentrated in the hands of General Electric, Siemens, Philips and other internationally renowned enterprises. To medical radio frequency instrument market, for example, computed tomography scanner market is mainly in the hands of the U.S. General Electric, magnetic **** vibration imaging device market is mainly held by the German Siemens, angiography equipment is mainly for the Netherlands Philips products.

Segmented market demand gradually emerged

In the fast-growing medical electronics market, magnetic *** vibration imaging devices, computed tomography scanners and other large standard equipment market has been the main contributor to China's medical electronics sales. With the further development of China's medical electronics market and the gradual emergence of the needs of various market segments, China's market demand for medical electronics products itself is also developing in the direction of portable, customized, minimally invasive, etc., the release of the market potential of these segments will become an important driving force for China's future growth of the medical electronics market.

Portability: Medical electronics as an important auxiliary equipment for healthy living, people rely on it to a growing extent, in which patients with specific diseases, such as diabetics, hypertension, heart disease patients is the need to understand their own condition at any time and place, which on the blood glucose meter, oximeter, sphygmomanometer, and other commonly used medical electronic equipment, the volume and ease of operation to put forward a higher demand. In the semiconductor electronic component size continues to shrink, the integrated circuit integration degree continues to improve the situation, some commonly used medical equipment volume reduction can also be realized, so in the technical level greatly promote the development of medical electronic portable.

Customization: most of the large-scale medical electronic products are more sophisticated and R & D, manufacturing cycle is longer, in the early days, the manufacturer is mostly a product "eat" a market, but due to the different regions of China's different patient conditions and payment levels, high-quality, high-configuration products in some areas of the promotion of the embarrassing situation of not open!

In order to avoid this phenomenon and further expand product sales, some manufacturers have begun to specific areas of our country, especially the second and third tier cities and rural areas of the medical electronic needs to carry out research and development of specific products for the common diseases in these areas, the patient's specific situation and the level of payment of medical institutions. Specifically, the same function of the product will be based on the specific circumstances of different regions and different medical institutions to carry out components and functional settings on the recombination and price adjustment, in order to better adapt to the actual needs of different buyers.

Minimally invasive: some commonly used medical diagnostic and therapeutic equipment such as X-rays, endoscopes and other equipment to bring help to patients at the same time will also bring to the patient such as radiation and trauma to the human body and other side effects, along with the continuous development of medical technology and its continuous combination of high-tech technology, some of the new medical electronic equipment to reduce the patient's pain in the progress of the rapid progress, which is minimally invasive laser equipment is rapidly gaining popularity for its significant features of minimally invasive. Among them, laser devices are rapidly popularized due to their minimally invasive characteristics. In the future, with the further development of science and technology and medical technology as well as the continuous improvement of people's requirements for medical services, minimally invasive medical equipment will become an important development direction of China's medical electronic products.