Connecting the Internet Mining Pharmaceutical Big Data
Recently, the 5th China Pharmaceutical Decision Science Summit and the 2014 Annual Meeting of China Pharmaceutical Market Research Association (CPMRA) were successfully held in the development zone. Since the establishment of China Pharmaceutical Professional Committee in August 2011, it has successfully held four sessions of Pharmaceutical Information and Consulting Conference, and this year's conference has attracted the participation of international big-name pharmaceutical companies, including Germany's Bayer, the U.S. Pfizer Pharmaceuticals, Johnson & Johnson and so on. In the three-day conference, more than 100 representatives from pharmaceutical customers and pharmaceutical market research companies gathered to talk about the changes in the pharmaceutical industry and to plan the industry's The future development of the industry.
Mobile Internet era is coming to the second and third-tier cities with huge business opportunities
Pharmaceutical and health industry is known as the "sunrise industry of the 21st century", favored by all walks of life, has a huge space for development, but also faces considerable challenges. Under the impact of Internet thinking and big data, the traditional pharmaceutical industry model how to adapt, which is the focus of attention of the pharmaceutical industry, but also the biggest theme of the pharmaceutical summit.
Mobile medical, telemedicine, the impact of the Internet on the industry, big data and insights, emarketing and other key words appear frequently, structural adjustment, model change and other topics of change involved every participant's nerves. Liu Dehuan, a professor at Peking University, delivered a speech titled "Mobile Healthcare Development and Trends" at the summit, which strongly responded to the concerns of pharmaceutical companies. After the meeting, he told reporters, "a very important trend this year, that is, the desktop Internet and mobile Internet division of labor has taken shape, in the whole mobile Internet development, such as Yangzhou, second and third-tier cities have great opportunities for development."
International Medical Park hidden business opportunities in the development zone enterprises to meet the new opportunities
Liu Dehuan said the summit chose to be held in Yangzhou Economic and Technological Development Zone, it is in the area of medicine and health industry foundation.
It is reported that the Shanghai (Yangzhou) International Medical Park is invested by Shanghai Zhangjiang, mainly to the modern medical services and medical equipment and biomedical industry as the core, focusing on the construction of "a park and five districts", that is, medical research and development headquarters park, pharmaceutical and medical equipment industry, rehabilitation area, medical services, cultural and educational areas and integrated The center will focus on building "one park and five districts", i.e. medical R&D headquarters park, medical device industry zone, rehabilitation zone, medical service zone, cultural and educational zone and comprehensive supporting zone, to create high-end medical service cluster and high-tech medical device and biomedical industry base.
Shanghai (Yangzhou) International Medical Park, as soon as it settled in the development zone, attracted the attention of the domestic and foreign medical profession and health industry, and a lot of health and pharmaceutical industries came here in the hope of occupying a place in the medical park. Such a high starting point so that the development zone in the development of the health industry has a strong strength, but also the original medicine, health industry in the zone to face new opportunities and challenges.
National grasp of the largest medical data industry development needs government guidance
It is reported that the pharmaceutical decision-making summit by the development zone of Yangzhou Rui Medical Information Technology Co., Ltd. led by the organizers, as a connection between the pharmaceutical and IT industry, a special company, Yangzhou Rui medical data in the wave, has a unique condition. Ma Sufeng, chairman of the company, said, "Many within the company's team had worked for google, the technical aspects are very advantageous."
With the deepening of the degree of information technology, the pharmaceutical industry's market recommendation model has also had a huge change, from the much criticized pharmaceutical agent model gradually to information technology sales change. Ma Sufeng said, "The introduction of big data practices allows patients and doctors to access product information more efficiently and transparently, which is the direction of future development."
At present, major hospitals, as constituents of the government's healthcare system, have accumulated huge amounts of health data and are pursuing the computerization of the medical industry. After groping in the medical industry for many years, Ma Sufeng expressed his views to the reporter, "The development of medical and healthcare big data, in fact, is also very beneficial to the government, which can effectively promote the development of healthcare for all people, and medical and healthcare big data and medical informatization provide the possibility of opening up a modern medical and healthcare system in order to maximize the efficiency of the use of high-quality medical resources ."
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