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Warm jingles about masks
2020-10-28 General Wikipedia By:yangang
1, Let life have a little more fresh air.
2. Protect yourself, care for others, healthy family.
3, the best medical equipment to the closest people.
4, the health to the closest people.
5. Don't worry about the haze weather, masks solve your worries.
6, any of your heart has a thousand knots, mask equipment a solution.
7, and health "health" closer, and security more "pro".
8, health "health" more excellent, listen to my "pro" mouth.
9, personal protection is essential, medical products or masks.
10, dream, from the beginning of health - mask.
11, for the health of the family, pro bring a good mask to prevent haze.
12, attentive guard, healthy life.
13, walking in the forefront of health, pro and forward.
14, buy masks for parents, healthy and enjoy life.
15, have a reputation, cover you - Kang pro mask.
16, masks blocking germs, health "wear" to loved ones.
17, the intimate love to "cover".
18, Kang pro fit, "cover" on the health. For the health of the gatekeeper, so that happiness close to life, often in the public **** place to post some of the slogans and slogans to promote environmental protection. For example, "save water, everyone is responsible for", "study hard, every day up" and so on. However, these slogans and slogans in the end can play how effective, less people think and study.
A few scholars in the United States believe that these traditional slogans and slogans are extremely limited in their publicity effectiveness, so they have changed their thinking to do an experiment.
We know that in the restrooms of some high-end places, there will be a small towel to wipe hands, and almost everyone will come out to use one. These scholars, then in the restroom posted the following this slogan: "Before you have 20 people in order to environmental protection, reuse the towel, what are you going to do?" .
The results of the experiment found that when this one piece of information was provided, the number of people who reused towels increased by more than 30 percent.
You see, it means the same thing, and when you say it differently, the effect is significantly different.
What was the difference? I think it is whether or not to highlight the "sense of individuality". The traditional slogan, is to "a group of people" said, such as "save water, everyone is responsible for", "study hard, every day up" and so on. But this "individual sense" means that the content of the publicity should be organized from the perspective of the individual. To use an analogy, the meaning of highlighting the "sense of individuality" is that you have to imagine the publicity of the audience as "a" living person, with him "alone" chat, even if the actual audience is a group. The audience is a group.
You see, during the fight against the epidemic, many units posted slogans: "Wash your hands, wear a mask" "Early detection, early reporting, early diagnosis, early treatment" "New Year's Eve is a harm, dinner is a death! ""Eat one less meal, the family will not fade"" "New Year's Eve does not skewer the door, skewer the door only skewer their own door". Of course there are a lot of hardcore slogans ah, here will not be listed.
However, the slogans that left the deepest impression on me were these two: "Be good! Wear a good mask" and "Do as you're told, don't skewer" (from Changde, I'm told).
Look at the two slogans above, they are warm and playful, and not only do they get the meaning right, but they are also very persuasive. What is the key? The key is that the word "good" and the word "obedient" are both addressed to "a person", as if you are talking to you alone.
So you see, once you focus a slogan on an individual, the power of language comes into play.
What do you think?