Logistics Management Concepts Project Proposal for BMI Medical Devices, Inc.

1, because most of the patients of New England Medical Clinic are old and conservative, therefore, they should prefer traditional, insurance and reliable physical therapy monitoring instruments, they do not recognize Jim's bold innovation, the most important principle of medical devices is safe and effective, they think that bold and innovative instruments have not been verified for a long time for safety.

2. If I were Jim, I would modify the project proposal to take into account the actual situation. Since the New England Medical Clinic does not like innovative instruments, it can be based on the existing physical therapy monitoring instrument, keep its basic shape, basic functions unchanged, just do some minor improvements, such as increasing the safety of the instrument, add some necessary functions, simplify the operation and use of the method of simplification, intellectualization and so on.