Recently, the United Nations Under-Secretary-General and Executive Secretary of the Economic Commission for Africa, Vera? Songwe, Rwandan Ambassador to China James? Kimonyo, in more than 10 million people watching online live for Rwandan coffee? Bringing goods? Through this way of bringing goods live, there are more than 3,000 pounds of Rwandan coffee are instantly snapped up by those sellers.
More than 3,000 pounds of Rwandan coffee beans are also equivalent to the past their sales for a year, so that also makes those who watched the live broadcast of the local coffee farmers feel simply too incredible, let a person feel very shocked, in fact, Rwanda's coffee beans it is very unique flavor, but also very special, because of the unique natural conditions of their local area, so that also creates a unique Rwandan coffee The flavor of Rwandan coffee has also become one of their country's important export agricultural products.
While it is said that the quality of coffee here is very good, but their market is not particularly optimistic, although there are sufficient local sources, but they are not able to sell coffee beans overseas, because of their limited ability to promote, the reason why African products are difficult to promote in the international arena, first of all, and the African countries have a relationship with the dissemination of pathways, now a lot of commodities, can have a very good The market, certainly is inseparable from the means of dissemination, inseparable from a marketing tools and strategies, if you do not say that you do not do a good job of marketing tools and strategies, then your product is how to have a very good market.
We all know that now, in our country to promote the product, a lot of them are in the network live marketing, especially in Wuhan after the epidemic, some well-known figures they will be in the live broadcasting room inside the marketing of Wuhan's products, and never led to the Wuhan economic recovery and development, so that the network equipment and the promotion of the way is very important, and Africa, we all know that their economy is relatively Weak, their science and technology is not particularly developed, most of the countries in Africa are still in a relatively backward state, so that they do not have a good promotion channels, then their products can not be exported overseas.