Dare to break through and innovate.
To start a pet food enterprise, you must do it yourself, so that you can understand the market, but after the enterprise is expanded, you must bring out a capable person. Only when our own team grows, can the enterprise be strong.
When the scale of an enterprise reaches a certain level, it is necessary to hire professionals and implement specialized division of labor management. The advantage of this is that everyone can give full play to their strengths and reduce personal pressure. For enterprises, even if a person leaves, there is no loss.
Operators of pet food enterprises should have a good attitude and be able to let go. Be your own boss and hire a professional general manager for your own affairs. Command the general manager by himself through financial statements, and the manager can be responsible to others, which will get twice the result with half the effort.
Change the relationship between enterprises and distributors. As a pet food enterprise, what relationship should we consider between ourselves and the distributors? The real enterprise should be a profitable relationship between husband and wife, that is, a long-term strategic partner, because mutual benefit and win-win is the cooperation rule between enterprises and distributors.
As a pet food enterprise, the best way out is to change from channel to service. As a pet food enterprise, it should make use of its own and local social resources to establish advantages, connect dealers and users as "service providers", and enhance its brand through the development and promotion of its own service products, such as holding pet exhibitions and other promotional activities, and through the service quality felt by users, so as to gain its own competitiveness in the market. And encourage customers to share their experiences with others.
Establish your own brand advantage,
There are four main points:
The first thing is to know what you know, that is, to understand the advantages and disadvantages of market models and various sales channels.
The second is to establish the reputation and popularity of the market.
Third, explore the network market, ensure that the network becomes an important resource for enterprises, join some professional investment agent networks, and seize business opportunities. For example, the integrated information service platform established in He Hong. Com mainly solves the difficulties in attracting investment and the poor sales channels for enterprises, and provides the latest purchasing information of investment agents for pet industry professionals, which can help pet industry enterprises develop rapidly! Therefore, joining some professional investment agent networks is the latest way out for enterprises.