Prospect and development trend of beauty industry

At present, the beauty economy in China is increasing at the rate of 15% every year, and countless new beauty products and high-tech equipment come out every year. China's "beauty economy" is becoming the "fifth consumption hotspot" of China residents after real estate, automobiles, electronic communication and tourism. In 20 16, there were about 26 million employees and 2.66 million institutions in the beauty industry in China.

In 20 16 years, the market scale of beauty industry reached 900 billion yuan.

Geographically, economically developed provinces and regions, especially first-tier cities and eastern coastal areas, have huge consumer groups of medical beauty. From the perspective of enterprise types, mainly private enterprises, there may be large beauty chain groups. From the perspective of industry concentration, because the medical and beauty industry is in a competitive period and lacks chain leading institutions, its market share is very scattered in essence.

In the future, beauty industry will continue to develop. In the next few years, the "new beautiful economy" based on scientific and technological innovation, brand innovation, quality innovation and service innovation is bound to become the biggest highlight of the tertiary industry in China. It is estimated that the market size of the beauty industry will exceed 654.38+0.5 trillion yuan in 2022.