Nursing Home Project Financing Business Plan 2014

PART I SUMMARY

I. Description of the Company Profile

II. Purpose and Objectives of the Company

III. Current Shareholding Structure of the Company

iv. Capital invested and its usage

v. Introduction of current major products or services of the company

VI. Market overview and marketing strategy

VII. Profile of major business units and performance

viii. Core Management Team

ix. Explanation of Company's Strengths

x. Current demand for capital increase of the company in order to realize the goal: reason, quantity, mode, use, repayment

XI. Financing program (financing and investment methods and exit program)

XII. Financial analysis

1. Financial history data

2. Financial projections

3. Assets and liabilities

Part II Overview

Chapter 1 Introduction of the Company

I. Purpose of the Company

II. Company Profile

III. Functions and business objectives of each department

IV. Company Management

1. Board of Directors

2. Management Team

3. External Support

Chapter 2 Technology and Products

i. Technology Description and Technology Holdings

II. Product Status

1. Main Product Catalogs

2. Product Characteristics

3. Product Profiles in Development/to be Developed

4. R&D Plans and Schedules

5. Intellectual Property Strategies

6. Intangible Assets

III. Product Production

1. Supply of Resources and Raw Materials

2. Existing Production Conditions and Production Capacity

3. Expansion Facilities, Requirements and Costs, and Production Capacity after Expansion

4. Original Major Equipment and Additional Equipment Required

5. Product Standards, Quality Inspection, and Control of Production Costs

6. Packaging and Storage and Transportation

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Chapter 3 Market Analysis

I. Market Size, Market Structure and Segmentation

II. Market size, market structure and segmentation

II. Target Market Setting

III. Analysis of product consumer groups, consumption mode, consumption habits and major factors affecting the market

IV. The current market situation of the company's products, the products in the market development stage (blank/new development/high growth/mature/saturated) product ranking

and brand status

V. Market Trend Forecast and Market Opportunities

VI. Industry Policies

Chapter 4: Competition Analysis

I . Presence of industry monopoly

II. Competitors' market share from market segmentation

iii . Situation of main competitors: company strength, products

iv. Analysis of potential competitors' situation and market changes

v. Competitive advantages of the company's products

Chapter 5 Marketing

I. Outlining the marketing plan

II. Formulation of sales policy

III. Sales Channels, Methods, Marketing Segments and After-sales Service

IV. Major business relationships

V. Sales force and sales benefits allocation policy

VI. Sales force and sales benefit distribution policy

VI. Promotion and Market Penetration

1. Main Promotion Methods

2. Advertising/PR Strategies, Media Evaluation

VII. Product pricing program

1 . Pricing basis and price structure

2. Factors affecting price changes and countermeasures

viii. Sales data statistics and sales record method, sales cycle calculation.

ix. Market development planning, sales targets

Chapter 6 Investment Description

I. Explanation of capital requirements (amount/period)

II. Plan and progress of capital utilization

III. Form of investment (loan/interest rate/interest rate payment terms/conversion - common stock, preferred stock, optional stock/corresponding price, etc.)

iv. Capital structure

V. Return/Repayment Plan

VI. Explanation of original capital and liability structure

vii. Collateralization of Investment

viii. Investment Guarantee

ix. Shareholding structure after absorption of investment

x. Cost of equity

XI. Explanation of the extent of the investor's involvement in the company's management

XII. Reporting

XIII. Payment of Miscellaneous Expenses

Chapter 7: Investment Compensation and Exit

I. Stock Listing

II. Stock Listing

II. Equity Transfer

III. Share Repurchase

IV. Dividends

CHAPTER 8 RISK ANALYSIS

i. Resource risk

ii. Market uncertainty risk

iii. R&D Risk

iv. Production Uncertainty Risk

v. Cost Control Risk

vi. Cost Control Risk

VI. Competition Risk

vii. Policy Risk

viii. Financial Risk

ix. Management Risk

x. Bankruptcy Risk

Chapter 9 Management

I. Company Organization Structure

II. Management System and Labor Contract

III. Personnel Programs

IV. Salary and Welfare Programs

v. Equity Distribution and Stock Warrant Plan

Chapter 10 Financial Analysis

I. Description of Financial Analysis

II. Forecast of Financial Data

1 . Breakdown of Sales Revenue

2. Breakdown of Costs and Expenses

3. Breakdown of Salary Levels

4. Breakdown of Fixed Assets

5. Balance Sheet

6. Breakdown of Profit and Profit Distribution

7. Statement of Cash Flows

8. Analysis of Financial Indicators

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