Centralink Design (professional brochure design company) Answer:
There are certain steps and processes that need to be followed to make a good brochure. The following is a generic step for making a brochure:
1. Define the design goal: first of all, you need to define the theme of the whole brochure, and confirm the target audience, the purpose of the brochure, as well as the information to be presented, which is conducive to the subsequent design and the actual promotion.
2. Planning content outline: in determining the theme, audience, purpose and presentation of information under the premise of establishing a draft and select representative, eye-catching elements of materials, illustrations and other diversified content, according to the general framework and layout concepts, as well as the board layout and the corresponding orderly manuscript writing detailed instructions.
3. Select the appropriate design style: According to the company's situation, positioning and target user groups, industry characteristics and market analysis data to determine the appropriate design style (such as modern, stylish, simple or professional, etc.). At the same time as much as possible to the enterprise's brand colors and visual elements into the design, visually positive brand image, help create the support line graphic sense of imaging interstitial to ensure seamless link transformation.
4. Completion of the first draft: typesetting and export of the relevant brochure made draft documents and the first draft assessment, should carefully review the layout, the level of neatness of the strokes typography and transition of natural and other core points to show the articulation of the seductive force. In writing the text should pay attention to the content of the text of the theme of clarity, concise and clear language, layout format is clear and easy to understand.
5. Implementation of the revised : After the completion of the first draft, plan to arrange appropriate intervals of time to integrate and optimize the quality of several rounds of design, robust handling of the relationship between each section of the brochure allows readers to produce a good reading experience, and need to consider the use of a variety of visual effect tools to attract the target reader to the company's own naming features, once the completion of the second or even the third time to optimize and get the approval of the internal leadership and then proceed to Printing.
6. Formal Printing: After all the design and modification have been completed, the need for formal production output brochure printing version, before printing, should check the design documents, typesetting layout is in line with the norms, and in the selection of appropriate equipment and paper and ink process adjustment and other elements to determine the quality and cost factors to obtain a better balance between the program to ensure that the final output product to achieve the quality of printing quality level and satisfactory results expected by the customer. level and its customers expect satisfactory results.
7. Promotion and distribution: after the completion of the brochure printing, according to the actual situation, you can choose to internal and external staff or responsible person to distribute or hang out for the relevant people to obtain, at the same time can be appropriate for the Internet release, social channels to expand. Excellent brochures are designed to drive a good corporate image, strong market competitiveness, and help achieve business goals, so they must be carefully produced and carefully promote the use of.
In short, when creating a brochure, not only do you need to have a deep understanding of your company's brand and target audience, but you also need to consider factors such as typography, eye-catching design elements, presentation skills and impact. It is only when these aspects are carefully handled and rigorously managed that success can be assured and good results generated.
Original brochure design works
The above is the content provided by the professional brochure design company Zhonghui Design (Beijing Zhonghui Avenue Consulting Co., Ltd.), which I hope will be helpful to you.