All green hills are sublime, brave and fearless.
From 2005 to 2021, it is the 16 years of China's insurance market's rapid forward movement, the 16 years of the rapid rise of China's insurance market entities, and the 16 years of the insurance industry's laying the foundation for high-quality development.
From a spark to a prairie fire, the concept of insurance has taken root in the minds of Chinese consumers. The innovative iterations of penetrating technology, meeting the changes in the age structure of the population, insight into customer needs, hitting the pain points of protection, and innovative development models have illuminated the insurance industry and the main body of the industry on the road ahead.
The wind and rain, early and late admonition. Since its inception in July 2005, 16 years, sunshine insurance adhere to the leadership of the party building, adhere to the original heart of the main industry, always with the industrial mentality of financial contribution, solid accumulation of enterprise development capacity, and effectively fulfill the social responsibility.
From history to reality, the insurance industry has made great strides forward, turning into a new track of high-quality development. The fate and growth of enterprises are closely related to the construction of the Party's leadership, national rejuvenation and economic stability. Only by adhering to the laws and trends of historical development, grasping the opportunities of development, taking on heavy burdens and practicing courageously can we finally reach the other shore of high-quality development.
Rolling stone, carrying heavy loads, Sunshine Insurance has been committed to the development of insurance protection and insurance services for 16 years, and its belief is as solid as a rock. Up to now, YangGuang Insurance has developed into a comprehensive insurance service group integrating a number of specialized subsidiaries such as YangGuang Property and Casualty Insurance, YangGuang Life, YangGuang Credit Insurance, YangGuang Asset Management and YangGuang Ronghe Hospital. Its nearly 3,000 agency outlets cover 94% of China's cities and 62% of its counties, and it has won widespread trust with its professional and systematic risk management solutions.
Meanwhile, the mission of practicing corporate responsibility as has been integrated into the development gene of Sunshine Insurance:As of the first half of this year, data shows that Sunshine Insurance has solved the employment of 280,000 people, paid more than 55 billion yuan in taxes, and invested more than 480 million yuan in various kinds of charitable causes.
Insurance can be regarded as the "stabilizer" of society and the "booster" of economy. Both are evident in Sunshine Insurance. As of the first half of this year, Sunshine has provided insurance protection for more than 420 million customers, **** bear social risk 1470 trillion yuan, pay all kinds of claims of more than 207 billion yuan; since 2020, it has provided risk protection of nearly 400 billion yuan for 45 large central enterprises, and provided risk protection of more than 90 billion yuan for 102 projects along the "Belt and Road". The company has also provided more than 90 billion yuan of risk protection for 102 projects along the "Belt and Road" route.
Young people's aspirations are far-reaching, and the journey can be expected. Under the guidance of the "red engine" of party construction and the surging pulse of scientific and technological innovation, Sunshine Insurance has long established the "farmer's mentality and craftsman's spirit" of "fool's ambition", and determined the roadmap of scientific and technological empowerment for the high-quality development of insurance. The roadmap for the high-quality development of insurance has been determined, and the mission statement of "all for the sake of customers" has been anchored in the company's continuous efforts.
01
Party building leads the development and continues the red energy.
"To follow the Party forever is the eternal conviction of all *** members of the Party, the firm will of all the Chinese people, and the historical choice of the Chinese nation towards glory. Listening to the words of the Party and following the Party is also the ****same voice of the people of Sunshine. It is the fundamental guarantee and powerful force for Sunshine to develop and grow, to walk steadily and build a hundred-year enterprise." Zhang Weigong, Secretary of the Party Committee and Chairman of the Board of Directors of Sunshine Insurance Group, recently said at the General Assembly of Sunshine Insurance Group to celebrate the 100th anniversary of the founding of the Chinese ****anufacturing Party. In his view, party building is the "red engine" of enterprise development, especially for non-public enterprises.
Looking at Sunshine Insurance's 16-year history of development, it is also the transformation of the Party's organizational and political advantages into advantages for enterprise development, which has witnessed a history of Party building leading non-public enterprises and promoting the stable, healthy and high-quality development of enterprises. As early as the early stage of its establishment, Sunshine Insurance set up the Party's peer organizations simultaneously, and focused on constructing a Party organization system that is vertical to the end and horizontal to the edge. Since then, wherever the company's business develops, the organization opens, and the Party organization is built simultaneously. At present, the Party Committee of YangGuang Insurance has 395 Party organizations under its jurisdiction, realizing the full coverage of Party organizations in the whole system of the Group. Based on this, the Party Committee of YangGuangdong Insurance Group has been awarded as "Advanced Grassroots Party Organization" in Guangdong Province and "Demonstration Point of Party Building Work" in Shenzhen non-public system. In the course of the company's development, party building has become an important guarantee for the healthy development of enterprises and a power engine for high-quality development.
The mountain has a ridge, the house is solid because of the beam. It is the cornerstone of the party building work of the enterprise party branch, strengthening the grassroots and laying the foundation is the long-term plan and solid move of the party's organizational construction. Sunshine Insurance has always insisted on the organization construction system of "two-way access, cross-posting" and "shoulder-to-shoulder" mode for party organizations and management teams at all levels. Through institutional safeguards, the Party building work is effectively and y embedded in the company's governance and management, forming a strict organizational system from the Group to subsidiaries, and then to provincial and municipal institutions, with strong executive power and effective operation. The fighting fortress is established in the business chain, innovation chain and service chain of the enterprise, so that party members can play a leading role in the front line. Integrate party building work into enterprise development, so that the political advantages of the party are given full play in enterprise operation, sunshine insurance with its own practice, become an excellent example of party building work to promote enterprise development and generate tangible productivity.
Standing at the historical intersection of "two hundred years", as a financial backbone enterprise, Sunshine Insurance has always integrated the Party's sense of purpose into the pursuit of the core value of "all for the sake of customers".
"The Party's history of hard work and self-improvement has become an inexhaustible source of spiritual sustenance and motivation for contemporary ****producers. Sunshine Insurance was founded from nothing, self-financed and through hardships; after the company was founded, it solved the employment of 280,000 people and paid 55 billion yuan in taxes for the country with extraordinary efforts, drawing on the striving spirit of the ****producers and relying on the Party's organizational advantages." Zhang Weigong recalled Sunshine's start-up and development in this way.
In Sunshine, Party members play a pioneering and exemplary role everywhere. The company will be the party's "wholeheartedly for the people's service" sense of purpose into the enterprise development culture, adhere to the main business of insurance, adhere to the "customer-centered", wholeheartedly for customer service as the company's survival and development of the fundamentals of the company, to provide risk protection for the customer, to help the We provide risk protection for our customers and help them to relieve their worries. Up to now, Sunshine Insurance has nearly 40 million customers, and has provided insurance protection for more than 400 million customers, assumed 1470 trillion yuan of social risks, and paid out more than 207 billion yuan.
The "red gene" contains unlimited vitality, and the red spirit forges the "sunshine character". The party's extraordinary struggle has resulted in the formation of a series of great spirits, which have constructed the spiritual genealogy of the party, providing a rich source of nutrients to strengthen the party and develop the enterprise. To give full play to the value of the "red gene", Sunshine Insurance regularly carries out the study and education of the "four histories", and grass-roots party organizations organize party members to go to red bases to carry out education once a year. The various forms are dazzling, and the "red gene" is rooted in the thoughts of the employees and integrated into the corporate culture, forming the main contents of "dare to challenge, perseverance", "farmer's mentality, craftsmanship" and so on.
"Revisit the history of the Party, strengthen the faith of the Party, enhance the confidence in development, take the glorious history of the Party as a valuable wealth for scientific development, take the Party's fine traditions and great spirit as an important magic weapon to deal with the challenges, and endeavor to write a new chapter in the high-quality development of YangGuang." The "red engine" led by party building is making Sunshine Insurance glow with unlimited kinetic energy for innovative development.
02
Insisting on the main business of insurance, innovation will be far-reaching.
Customer-centeredness is the fundamental reason, if not the only reason, for the existence of modern enterprises.
As one of the earliest enterprises in the industry to advocate "customer-centricity", Sunshine Insurance adheres to its main business and is empowered by technology to continuously optimize customer experience with its customer insights and technological strength.
Relying on the power of science and technology and focusing on customer needs, Sunshine Insurance adopts the industry-leading "cow face recognition" technology and carries out online operation services through the Sunflower Agricultural Insurance APP. The "cow face recognition" technology gives each cow an "ID card", realizing "accurate underwriting" and "accurate claims settlement", and improving agricultural insurance underwriting. "In October 2020, YangGuang P&C Xinjiang Branch obtained the qualification to operate agricultural insurance in Xinjiang, and was shortlisted for the bidding project of the autonomous region and the Corps for the period from 2021 to 2023, and obtained the qualification to undertake policy agricultural insurance in four townships in Xinyuan County, which will provide local farmers with 600 million yuan of risk protection, including insurance for wheat, dairy cows and other breeds, and aquaculture insurance. It will provide local farmers with an estimated 600 million yuan of risk protection, including wheat, dairy cattle and other species and breeding insurance.
Adhering to the principle of "focusing on customer needs" and taking "intelligent insurance, intelligent customer service and intelligent claims" as the core, and continuing to drive innovation with technology and data, YangGuang Insurance has created a one-click payment, fast claims settlement, intelligent customer service robots, and the "Xiaoyang" robot. With the core of "intelligent insurance, intelligent customer service, intelligent claims", and continuous innovation driven by technology and data, YangGuang Insurance has created one-click payment, fast claims settlement, intelligent customer service robot, and other special services, which allow customers to perceive the temperature and speed of the insurance, and create an efficient and convenient service experience for customers with the smooth intelligent service throughout the process.
With the rapid development of insurance technology, insurance claims are getting easier and faster. China Life Insurance Company Sunshine Shaoxing Branch completed a medical insurance payment for a customer, Ms. Fan, in just 11 minutes. Ms. Fan was amazed by the efficient and convenient service.
When risk comes, insurance often becomes the messenger of timely assistance; in the face of sudden change, everyone is powerless. Ms. Zhou, who started her own business, suddenly suffered the sad news of her husband's death. She lost her closest relative, and the company's operation was stagnant, with a shortfall of funds that was difficult to sustain. Ms. Zhou's husband had an insurance product with a sum insured of over 1.65 million RMB with Sunshine Insurance. Within 24 hours after the claim application was approved, Ms. Zhou got the 1,652,600 yuan claim payment in time, which solved her urgent problem and protected the normal operation of her family and the company.
Sunshine Insurance, founded 16 years ago, has always taken science and technology as its core to achieve sustained and rapid development. Approved by the Ministry of Human Resources and Social Security and the National Postdoctoral Management Committee, the Postdoctoral Research Center of YangGuang Insurance Group was approved to be established, and the integration of the Group's industry, academia and research has achieved a new leap.
Statistics show that as of 2020, Sunshine Insurance Group has invested more than 1 billion yuan in scientific research annually and has applied for nearly 100 domestic inventions. In addition, Sunshine Insurance Group and Tsinghua University jointly set up an innovation research center and undertook and completed a number of National Natural Science Foundation projects.
One piece of technology is just a microcosm of Sunshine Insurance's "customer-centered" use of technology to create an insurance experience.
03
Launching the curtain, gathering the three strongest, competing for the pioneering era.
Technology, investment, and great health have solidified Sunshine Insurance's 16 years of practice in the pioneering era, highlighting the enduring craftsmanship of a financial enterprise.
Science and technology is an inherent development gene, which has been y rooted in YangGuang Insurance. 16 years ago, every stage of the Group's development has been engraved with a clear science and technology strategy that fits the pulse of the times. Digital transformation has become a bright footnote in the implementation of the current technology strategy of YangGuang Insurance.
Yangguang Insurance, branded with science and technology, began its digital transformation in 2016 and 2021. As the first year of Sunshine Insurance's "Fourth Five-Year Plan", the group's digital transformation 2.0 is taking shape, namely "taking customer insight as the core, building five major capabilities of digital customer insight, digital marketing, digital product innovation, digital risk control and digital operation". "Digital transformation is the key to building future competitive advantage. It should be based on productivity improvement and customer value creation. It is not simple technological innovation and application, but an all-round organizational change." For example, Sunshine Insurance's aforementioned positioning of digital transformation and its technological iteration on the grounds of unleashing new productivity show Sunshine Insurance's initial and artisanal focus on its main business.
The essence of digital transformation is business reinvention, clear strategy and hard work, which is the guarantee of effectiveness. Based on this, Sunshine has drawn a clear development roadmap:2021 to complete the construction of a comprehensive digital platform, 2022-2023 to maximize the value of customer insight, 2024-2025 to fully realize the five capabilities. The establishment of an organizational mechanism for digital transformation with a high degree of integration between technology and business is evolving. "Technology innovation is strategy-driven rather than technology-driven. The technology team should focus on strategy, brain technology, eye the status quo, not forgetting their own active mind, from technology to change the status quo to technology to create the future." Inject Zhang Weigong's "farmer's mentality and craftsmanship" into the practice of science and technology innovation.
Investment is another wheel that drives Sunshine Insurance to move forward steadily. With a professional investment team and the investment philosophy of "stability, standardization and professionalism", Sunshine's investment returns have ranked among the top in the industry for 15 consecutive years. As of the end of last year, the data shows that the average investment return rate of Sunshine Asset is nearly 10% better than the industry average, and the entrusted assets exceed RMB 560 billion. It realizes the value of the investment end with real investment capability, complete investment qualification and rich investment tools.
In the "China Insurance Industry Investment Golden Bull Award" in May this year, two of Sunshine Asset Management's products won the Golden Bull Award for Portfolio Insurance Asset Management Products, namely, Sunshine Asset-Growth Select Asset Management Product (Equity) and Sunshine Asset-Quartz No. 10 Asset Management Product (Fixed Income). Their investment ability and management strength have been fully tested and recognized in the asset management market.
In the practice of building a healthy ecosystem, Sunshine Ronghe Hospital, the first insurance section hospital under Sunshine Insurance, has been serving the people with high-quality medical care for more than five years. As the first hospital in the insurance industry, it has demonstrated the extension of the insurance service chain to the field of great health in a forward-looking way since its establishment. During the five years of the hospital's operation, its quality medical resources and services have been well received by the local people.
Three years after the opening of the hospital, it passed the JCI 6th edition accreditation, HIMSS7 information rating, and three valuable internationally and domestically recognized accreditation reviews. 2020, after the outbreak of the Xinguancun Pneumonia epidemic, YangGuang Ronghe Hospital became the only urban treatment center among the more than 20,000 private hospitals across the country, and it shouldered the heavy responsibility for the centralized treatment of the Xinguancun Pneumonia Wishu District and its surrounding areas. Inheriting the "love and responsibility" of Sunshine Insurance Group, Sunshine Ronghe Hospital vacated the "Infectious Disease Treatment Building" in one day, completed the installation and debugging of all the equipments in two days, and more than 800 people submitted the petition for epidemic prevention, and handed over the "Xinguancun Pneumonia". The "double-zero" record of zero deaths among hospitalized patients and zero infections among front-line healthcare workers.
As a young man, YinuMa failed his youth. Over the past five years, Sunny Harmony has been as vigorous as a teenager. From the launch of the project "Hundred Beijing experts stationed in Harmony to aid the construction of Weifang", to the simultaneous development of scientific research and medical treatment, to further strengthen the cooperation with international advanced medical institutions in the future planning, all efforts have been made to leave a mark of rapid development, full of sense of responsibility. In the patient satisfaction survey organized by the National Health Commission, the patient satisfaction rate of YangGuang Unity Hospital exceeded 97%, which has become an industry benchmark and development model for social-run medical care, and is also at the forefront of the public hospital ranking.
In the ecological construction of great health, the pace of YangGuang Insurance has moved from health to old age. 2020, the end of YangGuang Insurance's first CCRC health and old age project, "YangGuang Family - Guangdong, Hong Kong and Macao All-age Healthy Retirement International Community" has been formally opened, to carry out the national strategy and lift the century-old worry of population aging, which marks the official opening of the healthy retirement strategy of the YangGuang Insurance Group. This marks the official landing of Sunshine Insurance Group's healthy aging strategy.
In the future, Sunshine Insurance will focus on laying out healthy retirement projects in the Greater Bay Area, Yangtze River Delta, Beijing, Tianjin and Hebei, Hainan and Lu. "The healthy aging project we do focuses on making the whole age of healthy aging, the service of life, different from our traditional pension institutions, including the scene and the way of life, and strive to create a healthy way of life, to provide a more intimate, civilized and modern life scene for our elderly and every family member, and to inject new vitality into our healthy aging life. Let the society, the country and the people truly experience the lifestyle of a healthy community for all." Simplicity and sincerity are the purest cultural essence of Sunshine Insurance.
Doing finance with an industrial mindset, steady development with a farmer's mindset, and courageous innovation with a craftsman's spirit, these kernels of spirit, which have survived the vicissitudes of time and become new over the years, are glowing with a dazzling luster in the new era.
04
Upholding love and responsibility, practicing corporate mission.
"To be bigger and stronger, enterprises should care for the society, be brave enough to take on the mission of the times, and assume more social responsibility." Zhang Weigong believes. The purpose of the Chinese ****anufacturing party is "to serve the people wholeheartedly", sunshine insurance will be the party's purpose into the "all for the customer" in the pursuit of the core values of the enterprise.
Reviewing the 16-year history of "Love and Responsibility", in the view of YangGuang Insurance, the fulfillment of social responsibility has become an important measure to enhance the soft power of enterprises. Since 2008, Sunshine Insurance has donated funds to build 67 Sunshine Insurance Boai Schools in 24 provinces, benefiting more than 26,000 teachers and students.
In 2018, Sunshine Insurance launched the "Twin Programs" - "10,000 Impoverished Students Help Program" and "10,000 Village Doctors The "Twin Program" - "Ten Thousand Impoverished Students Support Program" and "Ten Thousand Village Doctors Capacity Enhancement Program" - was launched in 2018, focusing on the "Three Regions and Three Prefectures" and other y impoverished areas at the national level, and implementing poverty alleviation through education and health. By the end of 2020, the "Twin Program" had covered 35 national-level poverty-stricken counties and 74 schools, and subsidized more than 30,000 students; more than 10,000 village doctors were trained, and 69 telemedicine service stations were set up.
Poverty alleviation to the root, "blood" is the long-term mechanism. Zhang Weigong said, "Poverty alleviation is only the primary goal, and the model of building a new socialist countryside is the goal to pursue." In Antu County, Yanbian Autonomous Prefecture, Jilin Province, Sunshine Insurance relies on local resources to establish the Bingquan Rice Eco-Farm, Bingquan Pancake Processing Factory, and Organic Fungus Specialized Production Cooperative, which adopts the modern enterprise management mechanism to support the development of the enterprises in terms of production, sales, and brand building.
In Ulanqab, Inner Mongolia Autonomous Region, Sunshine Insurance has taken advantage of its main business and underwritten the "carrot target price index insurance" to protect the local economy.
From the southwest to the northeast, from education to medical care, from financial assistance to protection, from helping the wise to "help the will", over the years, Sunshine Insurance's public welfare footprints throughout the north and south of the Yangtze River, multi-dimensional, multi-level. It has been constantly exploring precise drip irrigation, targeted treatment, treating both the symptoms and the root causes, practically solving practical problems, attacking and winning the battle against poverty, and helping to revitalize the countryside.
As of May 2021, Sunshine Insurance has invested more than 480 million yuan in poverty alleviation. Starting from the four major initiatives of industrial poverty alleviation, health poverty alleviation, education poverty alleviation, and insurance poverty alleviation, it comprehensively promotes the development of rural revitalization, and truly achieves the "six accuracies" of precise poverty alleviation targets, precise measures to households, precise project arrangements, precise use of funds, precise allocation of village staff, and precise poverty alleviation results, with remarkable results.
There is no limit to what you can do, but you can do it by sailing in the wind. The "Love and Responsibility" sunshine action has been persisted consistently and won high recognition and wide praise from the society. It has won many honors such as China's top 50 public welfare companies, China Foundation for Poverty Alleviation's Outstanding Contribution Award, Red Cross Society of China's Medal, the Most Socially Responsible Insurance Company, China's Best Business Model, the Best Management Innovation Award, the first "National Corporate Culture Demonstration Base" in the financial industry, and the Best Claims Handling Insurance Company, among others.
In the heart, in the hand, in the heart.
At the new starting point of the "4th Five-Year Plan" development, Sunshine Insurance's original heart, dedication and craftsmanship have been y engraved into the marrow of the corporate culture, which is manifested in focusing on the main insurance industry, optimizing the health ecology, implementing the strategy of large asset management, strengthening the scientific and technological leadership and innovation drive, and efficiently pushing the Group to achieve high-quality and sustainable development in all aspects. The company's culture is engraved in the marrow of the corporate culture.
The center of the woods, the flat path.
Looking back over the past 16 years, adhering to the "farmer's mentality and craftsman's spirit", Sunshine Insurance has been keeping its feet on the ground, striving for excellence, and carrying out insurance protection and social responsibility throughout.
Being in the torrent of transformation and development of the insurance industry, "farmer's mentality and craftsman's spirit" has been determined, and the new development strategy of "one gathering and three strengths" of YangGuang Insurance has been launched. The future is promising for the "14-15".
Millions of car purchase subsidies