A, infringement, appearance, trademarks, patents, keyword infringement, etc.
It is well known that the protection of intellectual property rights in Europe and the United States is quite strict, so do foreign markets, in addition to the protection of their own intellectual property rights, but also must be done to not infringe the intellectual property rights of others. In the Amazon platform is the same, if the seller is complained of infringement, the light is to take down the product, the heavy is directly blocked account, close the store.
Second, the quality of the product leads to sealing
Many of the reasons that lead to sealing have to do with the quality of the product. Amazon requires sellers to sell high-quality products, not because of the price and quantity to ignore the quality.
Three, selling banned/restricted products
Amazon expressly prohibited the sale of products can not appear on the platform, restricted products need to obtain Amazon's approval to sell. Many products need to be certified by an authoritative organization to be sold on Amazon. For example, selling medical devices, toys, etc. requires documents approved by the relevant organizations. So sellers must comply with the relevant regulations to avoid running into trouble.
Four, the product and the description of the problem caused by the store was closed
Here is the product physical and listing description of the difference is too large. When the consumer receives a product that does not match what they ordered, the buyer is likely to launch a complaint, and more often than not the seller will be warned by Amazon or the store will be blocked.
Fifth, account linkage leads to account blocking
In order to ensure fair competition for sellers and enhance the buyer's shopping experience, Amazon stipulates that the same identity is not permitted to have more than one account in the same site. This means that Amazon will use technical means to obtain relevant information about the seller, and by matching the relevant factors, it will determine that multiple store accounts belong to the same seller.
Sixth, Amazon performance indicators are poor, resulting in the closure of the store
Performance indicators are set for the third-party sellers of the code of conduct, Amazon performance indicators to distinguish between the seller's good and bad. Among these indicators, the order defect rate, order cancellation rate and delayed shipment rate, is the main reason for account closure, the return rate and customer service dissatisfaction rate is now not a measure of the seller's account of hard indicators.