Adi Kadussi, who practices "creative problem solving", was invited to share the story of the world's most effective HIV/AIDS prevention program at the 3rd Taiwan Creativity Week 2017.
In recent years, social enterprises have become popular, and Beringer Ingelheim Taiwan operates a social service platform that promotes "creative problem solving" in the spirit of "Creative Health", hoping to play the role of a leader and lead all walks of life to pay attention to Taiwan's healthcare issues that need to be solved.
Pharmaceutical social service platform 2 years ago on Facebook
Taiwan Beringia Ingelheim public **** relations and internal communications manager Wu Yao-jen said, 2 years ago, in Facebook, the establishment of the domestic first, and at present is the only pharmaceutical social service platform, focusing on the promotion of the concept of social enterprise and social service, and at the same time, the actual action. In the past, we have cooperated with the Eden Foundation to support fundraising activities for the physically challenged, and assisted in the production of pre-promotional videos, using this platform as a medium to create a reach of more than 10 million people, and of course, the results of the fundraising are quite good.
Introducing foreign creative cases to share HIV/AIDS prevention programs
This social service platform also often shares foreign creative problem solving cases. Since last year, Beringer Ingelheim Taiwan has sponsored the Taiwan Creative Week, inviting Adi Kadussi, Marketing Director of Circ Medical Technology, to share the story of the world's most effective HIV/AIDS prevention and treatment program at the 3rd Taiwan Creative Week in 2017. Through the introduction of foreign creative cases and exchanges with Taiwan's creative people, we practice "solving problems with creativity" step by step.
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Adi Kadussi, Marketing Director of Circ Medical Technology
As many as 70% of the population in Africa is infected with HIV, and circumcision reduces the chances of infection
Adi pointed out that as many as 70% of the population in Africa is infected with HIV. The first step in the process is to make sure that you are able to get the most out of your time and money, and that you are able to get the most out of your time and money. As a result, a non-invasive circumcision procedure that removes the device was created.
Non-Invasive Circumcision More than 1.3 million people in Africa have used
Adi explains that this non-invasive circumcision is the use of plastic rings to block the blood flow, resulting in necrosis of the foreskin, to achieve the purpose of a safe, fast circumcision, the method of bloodlessness, no anesthesia, no risk, and more aesthetically pleasing, as high as 90% of men recommend the use, is a sufficient to increase the number of men, and to increase the number of men who have been circumcised. This method is bloodless, anesthesia-free, risk-free, and more aesthetically pleasing, and is recommended by 90% of men. According to research, for every five men who are circumcised, one less person will be infected with HIV. According to statistics, more than 1.3 million people have been circumcised in 14 African countries, reducing the number of people threatened by HIV by 150,000 and reducing the risk of human papillomavirus, as well as reducing the incidence of venereal disease, *** cancer, testicular cancer, *** cancer, and cervical cancer.
The reach rate has reached more than 49 million people, spreading the idea that "it is better for one person to do it than for all of us to do it together"
A simple application of creativity can help improve the problem of HIV infection in Africa. In addition to sharing the good ideas brought by Adi, the social service platform of Beringia Ingelheim Taiwan also continues to share more cases of creative solutions to problems. The initial development of this platform focused on educating the public on the concept of social enterprise and spreading the idea that "it is better for one person to do it than for all of us to do it together", and the next step will be to introduce the domestic social enterprises, hoping that by stringing together more people's strengths, we will be able to truly help solve the problems that need to be solved, and the benefits will be better as well.
The second social service platform focuses on animal issues
In addition, last September, Taiwan's Beringer Ingelheim also set up a second social service platform to focus on animal issues, including stray dogs and cats, and pet medical environment. The first video is about the relationship between pets and medical care, and the reach rate has reached more than 2 million, and will continue to focus on more animal issues in the future," said Wu.
It's a corporate social responsibility to do your part for human health and well-being
In terms of the future development of the social service platform, Wu Yao-jen revealed that this year, he will plan to use different platforms to develop the social service platform, such as the use of social software, or audio-visual platforms, to continue to promote the use of creativity in problem solving for the sake of human health and well-being. This is also a corporate social responsibility.
LINE@ ID:@ Subscribe to the Healthy Love LOHAS audio-visual channel to read health knowledge more easily : /beauty/article/36530 Keywords: Brynjar Ingelheim, HIV, AIDS, Circumcision, Adi Kadussi, Wu Yao Ren