Wen / Huashang Towers Fang Ledi Edit / Ni Chen
Recently, garbage classification has become a huge topic pool, which has created business while bringing traffic.
More and more companies are getting involved in the waste classification and recycling industry.
According to Enterprise Search data, the number of companies registered with the words "garbage classification" and "garbage disposal" has exceeded 3,000.
In the month of August 1, when the Shanghai Municipal Household Waste Management Regulations were implemented, there were 1,004 registered garbage classification companies, and countless related apps and applets.
But there is a company founded just two years ago, financing 1 billion, valued at more than 15 billion garbage classification company on the wind was the news:
According to reports, the small yellow dog environmental protection science and technology limited company has been in the state of bankruptcy reorganization.
According to the enterprise search information shows that the small yellow dog environmental technology limited company (hereinafter referred to as the small yellow dog), the registered capital of 120 million, its "small yellow dog" is a renewable resources intelligent recycling trading platform, mainly through the establishment of intelligent recycling stations in the community and other places to receive the user to put the waste in a paid manner, at the same time, the docking of full-time waste recyclers. Docking full-time waste recycling personnel, and the combination of the Internet of Things, big data, artificial intelligence identification and other technologies to create a waste recycling ecological chain.
But since March this year, to "eat garbage + spit cash" as the main business model of the small yellow dog company broke out one after another negative news.
In March, some of the smart recycling machines in Beijing were shut down, and in April, the headquarters in Dongguan began to see a wave of unpaid wages, employee departures, and contract terminations.
According to cloudhunter.com, at that time, Little Yellow Dog was unable to pay its employees normally due to the freezing of funds, and more than 4,000 employees were forced to leave.
But the problem of the "little yellow dog" may not be in the business model of waste classification and recycling, but to some extent by the P2P thunderstorm.
Pengcha information shows that the actual controller of the small yellow dog, chairman of the board of directors, Tang Jun, is also the legal representative of the group loan network and the listed company Paixiang Technology, and absolutely hold the above two companies.
On March 28, 2019, the group loan network was filed for investigation, and Tang Jun, the actual controller of the group loan network, and others have also taken the initiative to surrender. in early April, it was reported that the group loan network froze more than 3 billion in bank funds.
As a result of this, the little yellow dog is also in a cash flow crisis.
But before that, the little yellow dog has been smooth sailing in the capital market.
In June and October 2018, the little yellow dog received more than 1.2 billion yuan in financing. Founded only one year ago, the valuation of Little Yellow Dog exceeded 15 billion yuan.
Since 2018, Little Yellow Dog has entered first-tier and new first-tier cities such as Beijing, Shanghai, Guangzhou, Shenzhen, etc., and has placed smart garbage recycling bins in more than 156 residential communities.
Little Yellow Dog's business expansion method is to recruit franchisees. Franchisees require an annual rent of 500 yuan for each smart garbage sorting and recycling machine, and a deposit of 50,000 yuan, starting from 10 units. In terms of profit, the small yellow dog and the franchisee 50-50.
However, although it has received capital support, the self-blood-supporting ability of the small yellow dog is obviously insufficient. Parent company Pai Sheng Technology July 20, 2018 on the GEM concern letter response shows that the small yellow dog business is still in the launch period, and the operating income from January to June 2018 was $0.
And on August 1 this year, the small yellow dog revealed to the public that the company's bankruptcy reorganization has been accepted by the court.
In addition to the little yellow dog, once the first intelligent garbage recycling equipment in Hangzhou was also sent to the garbage recycling station with the stagnation of the business of Longdon Technology.
Founded in 2013, Hangzhou Langdun Technology Co. Trapped in the cost-benefit imbalance. Langdon Technology from 2016 began to withdraw from the market, to this year completely no longer operating.
Front-end recycling products can not make up for the high operating costs, which is not only the problem encountered by Langdon Technology, but also now many companies still have not solved the problem.
Removing the middlemen who pick up garbage seems to save costs, but it is not cost-effective.
But for now, the online opportunity is visible. Relying on small programs, the garbage classification service to do traffic business, through the tool to drive value-added, advertising is a business that has run through.
Up to now,
support only paypal platform has been on line on the garbage classification related small program 57, the cumulative number of users has exceeded ten million, the user distribution is also from Shanghai gradually spread to zhejiang, guangdong, hebei, shaanxi, Beijing, tianjin and other regions of the country.
Among them, the "Garbage Classification Guide" app has the largest number of users, which has reached more than 3.9 million.
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