According to the 2016 China Pet Industry and Consumer Behavior Survey Report, China's pet industry entered a period of rapid development in 2010, and the market size will exceed 200 billion yuan in 2020.In 2015, the market size of China's pet industry was about 97.8 billion yuan.
The pet industry can be roughly divided into three areas: pet supplies, pet beauty, and pet medical care. The most specialized of these is, naturally, pet medical care. Pet medical development is particularly fast, of which the last two years is particularly obvious.
Previously, an ultrasound examination for pets had to look for hospitals all over the street, but at that time there were not many pet hospitals that could do ultrasounds for small animals. "Now ultrasound machines are standard for opening pet clinics and pet hospitals." Said the director of the medical department at Big Mouth Dog Pet Hospital.
In addition to equipment, changes in "common diseases" also reflect the development of the industry. Five or six years ago, to see the doctor's small animals to infectious diseases, now take the pet to see a tumor class of geriatric diseases more and more. The reason for the change is mainly due to the popularization of vaccines, many infectious diseases have no room for survival, owners keep pets more and more scientific, the pet's life expectancy is also getting longer, so geriatric diseases and cancer gradually appeared.
Industry insiders revealed that the current cost of pet clinics, pet hospitals, "big head" in the rent and equipment, pet stores, "big head" is the cost of rent and labor. From a commercial point of view, the gross profit margin of this industry belongs to the medium level, is not too "profiteering" industry. However, the pet hospital in the market has not reached saturation, the development prospects are still very good.