2022 college students pet store business plan
As society moves forward step by step, people use to the business plan on an increasing number of occasions, business plan provides the current situation of the enterprise and the direction of the future development, but also for the enterprise to provide a good evaluation system of benefits and management monitoring indicators. I believe that many friends feel very distressed about the preparation of the business plan, the following is my help to organize the 2022 college students pet store business plan, for reference only, welcome to read.
College student pet store business plan Part 1
A market analysis
1, the international pet industry status analysis
Pets in the developed countries as an industry has a history of one or two hundred years, the formation of breeding, training, supplies and appliances, medical care, pharmaceuticals, and trade industry chain. Not only are there strict regulations and clear responsibilities in the management, but the government and pet organizations cooperate with each other, and the development of the pet industry operates under systematization and standardization, forming part of the national economy. In foreign countries, "pet economy" is a huge industry. 2001, pets for the U.S. economy created 27.6 billion U.S. dollars in consumption, the U.S. annual income of pet insurance industry alone is as high as 4 billion U.S. dollars; in Sweden, and even 57% of the dog owners to buy pet insurance for their own dogs; Germany's 17% of the annual national income from the canine industry; in Australia, the pet industry has more than 30,000 employees and creates nearly 6% of the domestic economy. and generates nearly 6% of the gross domestic product.
The international pet market has gradually matured, and pet ownership has become a symbol of national economic strength and social development. The rapid development of the world's pet economy has led to the rapid development of related industries, and gradually standardized, standardized and internationalized. The number of pets and the pet economy have been rising rapidly year by year. People's love for pets prompted the sale of pet supplies and pet service industry gradually grow and expand, pet economy, pet food sales, pet supplies, pet beauty stores, pet hospitals and other emerging industries have been generated to grow rapidly, the pet market is becoming more and more exuberant. Take pet food as an example, North America (with the United States as the main) is the largest regional consumer market for all pet food, more than most of the sales share of Western Europe is the main consumer market for all other types of pet food, and at the same time is the second-largest market for dog food and cat food consumption. Among them, the United States and Japan in the pet economy is particularly prominent.
2, China's pet industry status quo analysis
China has a population of 1.3 billion people, and since ancient times there is a tradition of keeping pets in captivity, according to conservative estimates, there are at least 100 million pets in China, the pet economy, the market potential of the pet economy of at least up to 15 billion yuan, in this huge market, the pet breeding industry, especially canine farming is a fairly critical link. In China, the current canine industry standardization of the road is only in its infancy, the role of the dog has not been widely developed, even in the pet market, is only just beginning to develop, but China's dog breeding industry has become an industry in the number of already have a certain scale, the canine industry has been subtle influence on people's lives and the development of society. But the current level of development of China's pet market has not been in a real sense with the world, the development of China's dog industry has not yet established an international and standardized platform support.
With the growing standard of living of the people, pets have gradually become closer and closer companions of people in China. Whether they are dogs, cats, birds, fish or turtles, these small animals that used to look after the house and provide entertainment for people have started to become important members of the family. In the increasingly competitive social environment, the cute and lively pets dispatched loneliness, increase interest and relieve pressure for humans in the tense modern life. Specially trained dogs can not only serve as family companion pets, but also develop a variety of working potential.
The South China Pet Market is one of the pet trading bases in the country and even in the world, filling the entire pet trading market with a constant flow of all kinds of dog breeds for the whole country and the world. The prosperity of the pet industry will surely make a greater contribution to enriching people's spiritual and cultural life, broadening employment opportunities, leading people to get rich, driving the development of related industries, and promoting the national economy to take off. The sustained and stable development of China's southern and northern pet trading markets is also an important part of promoting the prosperity of China's pet industry, affecting the future development of China's pet industry.
Two, investment analysis
The current market is full of pet stores, different styles. Specializing in providing pets with a variety of food and snacks and nutritional products such as food stores; also specializing in providing pets with a variety of exquisite pet kennels, feeders, supplies stores. According to industry insiders, because the investment threshold of such stores is relatively low, so it has begun to saturate. Therefore, is not the best choice for investors.
On the contrary, pet beauty, pet hospitals and other new concepts of specialty stores will become the new investment direction. According to the reporter in the Century City, Wangjing and other communities random survey shows that 60% of pet owners have been or intend to give their pets well-dressed, such as fur care, "beauty" and so on; and 28% of the pet owners said that it does not matter if the results are good enough to try; only less than 15% of the people said that they were against the pet dress. In the cost of consumption, willing to spend a few dozen dollars for a beauty pet owners is a large number of people. You can imagine how big the market space for pet grooming and other related services is.
In addition, for pet owners, the biggest headache is that their pets are sick. As a support for the soul and the continuation of feelings, pet owners must not let their pets suffer a little bit of aggravation. What's more, some owners' pets are more expensive. Therefore, the pet hospital is also a good investment choice. However, some professional pet hospital investment threshold is relatively high. Not only do you need a professional physician, but you also need a lot of money to invest in equipment and medicines.
Whether it's a pet food store, a supply store, a beauty store or a pet hospital, investors need to understand the industry before they can enter. In addition to creating your own brand business, choosing a better brand to franchise is also a good choice. Franchise headquarters will provide professional opening training, you can save a good deal of pre-opening trouble.
It is understood that there are several pet store franchise brands on the market for investors to choose from. These brands have strict specifications in the franchise management place, including publicity and promotion of the place, may give the franchisee to provide certain support, but to consider the franchise fee this is not a small cost.
Three, store location
1, the principle of location
1) Choose a busy business district or mature community, convenient transportation, parking space is sufficient.
2) Prior to the survey around the consumption level of people living in the crowd and the number of dogs, can be in the evening or morning dog walking time to investigate.
3) Consideration should be given to the nuisance factor to avoid unnecessary trouble in the future.
4) According to their own strength to determine the size of the store, it is best not to take the partnership approach to open the store, so as to avoid future uneven distribution of profits occurring in the verbal dispute.
The choice of store location is the least flexible factor in opening a store, and requires consideration of a variety of factors, including the size and characteristics of the surrounding population, the number of pets, peer competition, the convenience of transportation, the characteristics of nearby businesses, the cost of real estate (rental costs), the duration of the contract, the trend of demographic changes and relevant laws and regulations.
In the more densely populated areas and commercial districts, the transportation is convenient, but the environment is too noisy and the price is relatively high, which is suitable for product sales, and pet grooming and boarding is relatively weak. In the flower and bird market, the operation of a more established climate, the flow of goods is very large, and the cost is very low, but the product selling price is relatively low, fierce competition, also suitable for product sales-oriented, not suitable for pet beauty and boarding. If you choose to open in the high-end residential area, then you can consider the sale of supplies, beauty and boarding and other full-project business.
In addition, in view of the pet store consumer groups are relatively special, the pet store site selection should pay attention to several details of the local problem. The first thing to consider is the characteristics of the population of pet owners. As several owners of expensive pets are mostly driving with their pets over to consume, so the choice of store location should take into account the convenience of consumer parking. Secondly, there are several areas where it is prohibited to have pets pass through, and he must take this into consideration when choosing a location. Finally, if there is a boarding service for pets, you must consider whether the sound made by the pets will interfere with the normal life of the neighbors.
2, rent
For pet stores, rent is a large part of the weight of the investment, after determining the location, should try to fight quarterly rent, so as not to affect the mobility of funds, will not cause a backlog of funds.
Four, consumer group segmentation and survey analysis
Love of pets is human nature, compared with our Chinese, Westerners not only love pets but also as a friend and partner in life, and as a developing country, China, the prospects of the pet consumer market is also full of hope and business opportunities. In the next 10 years, China's pet ownership will continue to grow, and as of now, XX is clearly ahead of other cities. Pet consumption has become a branch of the social consumption chain, and is constantly expanding the emerging pet industry and pet market is slowly expanding to expand.
The purpose of pet consumption is broken down as follows
1. They are busy with their children's work, so they tend to keep a cat or a dog to get rid of the loneliness of life. Another category is the higher income of white-collar workers, high-income people rarely in the tension of work to relax their mood, leisure time pets have become their happy fruit.
xx City Small Animal Protection Association of the relevant experts said: people in the first few years, feel that the use of xx and other shampoo to give dogs and cats a bath is very good, and then changed to special bath, and now people are not satisfied with the special goods, but also the pursuit of brand, which is a good indication that the pet lovers are no longer dogs and cats as a companion, but as one of the family members.
At present, the average monthly spending on pets by XX citizens is 200-400 RMB. As the market becomes richer and richer, it is believed that this kind of spending will be higher and higher. An expert once made this analysis, when a country's per capita Gross Domestic Product (GDP) reaches $3,000 to $8,000, the pet industry will develop rapidly. With the continuous improvement of people's living standards and quality of life, the emergence of the aging population and the increase in the independence of life, the accelerated pace of people's lives, the relationship between people is becoming more and more indifferent, the emotional habitat will gradually be transferred to pets, and pets as a friend can make people feel the simple atmosphere of life, so that people's mood to relax.
The growing demand for pets has created a huge market demand. In addition, due to the increasing variety of pets, people's spiritual dependence on pets and people are more and more willing to spend money on pets of the consumer psychology, to provide pet services for the emergence of some of the industry, pet consumption, "money" is not to be underestimated.
2. Showing the molding
This type of consumer group is mainly the more affluent life and the pursuit of more spiritual fulfillment of the crowd. It has been said that the investment in a pet has just begun. More and more people are willing to spend money on their pets, and more pet owners are realizing that they need to be aware of their own financial strength to provide their pets with good physical living conditions. Some consumers only like to have a famous dog, because the more pure breeds show its noble, beautiful, gentle, understanding, very easy to get along with, and other ornamental dogs compared to the feeling of the king of the city, of course, to keep such a dog its investment than to keep the general dog to be a lot higher.
3. For security
Mainly for consumer groups that need a guard dog. Dogs have a high level of intelligence, excellent hearing and sense of smell, it is fast, flexible and sensitive, after the training, the use of its special features can be made to become a friend and companion, but also can become a protector of human beings and their property.
4. Special Pearl Uses
People share the view that the presence of dogs and cats can increase social interaction, which is especially important for the elderly and service dog owners. Dogs are also now used for special purposes in therapy, such as guide dogs for the blind, hearing dogs for the deaf, and as therapy dogs. In addition, dogs are now used to help monitor seizures and conditions such as hypoglycemia caused by diabetes, as well as in psychotherapy programs and rehabilitation programs in hospitals and prisons.
Running a pet supply store is generally categorized as either a brick-and-mortar store or an online virtual store, but these two forms have different consumer groups. Relatively speaking, consumers with lower purchasing power or who are older usually buy pet food and supplies at brick-and-mortar stores, while white-collar workers who are familiar with Internet operations often choose to shop online. A woman who owns a pet dog said, "There are more choices for pets online, and a lot of things you can't see in stores can be ordered online. It's hard to go to the store when you're so busy at work, and the online pet store not only saves you time, but also delivers to your home.
1. Reasonable price and reservation, pick-up and drop-off services.
2. Record customer information.
3. Customers come to the grooming, the first thing: check the dog's hair to inform the owner in time.
4. Seek the owner's advice on modeling and trimming.
5. Special care for old dogs.
6. Call back and establish good relationship with customers.
Fifth, to create their own core competitiveness
After choosing a good investment direction, after the site of this level, the next question to consider that how to build their core competitiveness in the operation. According to industry insiders, mainly from three places to start: professional shopkeepers, quality of goods, old customer source maintenance.
According to professionals, in the recruitment of clerks, the basic conditions that have to have love for animals, preferably people who have pets. Secondly, it has the relevant professional knowledge, at least can identify the breed of pet. Of course, if there is no suitable candidate, you may want to let the clerk to participate in a few relevant pet knowledge training, so that the clerk on duty only after the competent. In addition, some pet stores will provide more comprehensive services, such as pet beauty and pet medical care, which requires investors to spend a relatively large cost to recruit professional beauticians and medical practitioners. Experts remind that it is important to recruit groomers and medical technicians with practical experience to minimize the occurrence of accidents. A pet's medical accident is enough to make a pet store business failure.
In the quality of goods place, investors must strictly control the purchase channels. Experts suggest that at the beginning of the store, it is best to choose a well-known brand manufacturers. For example, at present, the domestic market is more famous pet supplies brands such as xxx. For goods with a shelf life, to be able to reduce the amount of goods, increase the number of times of purchase, and a few more expensive products, in order to increase the flow of funds, to be able to take the form of customer booking, so as to be able to avoid the cost of inventory.
The pet store business process should pay extra attention to the word of mouth effect. To run a good business, we must make friends with customers, not only to provide good service, but also should retain customers. According to the pet store business expert xx introduction, the first step to retain customers that provide good service, even if the customer just buy a bag of dog food, but also requires the store staff enthusiasm and patience to receive customers. In addition, the establishment of a membership system, for old customers to give preferential discounts or hold a few free pet grooming and other promotional activities, is conducive to the stabilization of the old clientele and the development of new clientele. According to XX, because he often give his customers free advice, so customers like to bring their own pets to spend, he also just became the surrounding neighborhood pet experts.
For future pet store owners, excellent store staff, high-quality goods and service reputation that the three core competitiveness. Once properly operated, will create a wide range of pet business opportunities for themselves.
Six, pet supplies
A few years ago, some people with high-grade shampoo to the cat and dog bath, and then changed to use the special bath for animals, and now also the pursuit of brand-name, pet consumption in recent years is gradually higher. Recently up to 900 yuan of cat and dog jewelry just entered the xx market, attracted the attention of pet lovers. It is understood that xx pet supplies chain stores from the German Pet Expo into a number of exquisite pet jewelry, including cat collars and dog leashes. Previously, the day fifty dollars of the leash, just an ordinary band to tie the dog, and now it has become a completely decorative band. These rhinestone-encrusted pet jewelry is exceptionally beautiful and many times more expensive than ordinary jewelry. The price of cat collars ranges from 80 to 300 yuan, and the highest price of dog leashes reaches 900 yuan. According to the store staff, they initially worried about such expensive jewelry for the market is not big, and now it seems that this worry is completely superfluous, only 1 day time to sell 2 leashes, 2 collars.
In some pet supplies chain stores and pet hospitals, pet lovers in the pet consumption fully embodies the "give and take" word, xxx U.S. top brands such as the current xx market is the most important several major pet bath brands, which xx product price is cheaper, but it is not good, and the price is higher xx and the U.S. top brands. The higher price xx and American Top's product sales are significantly better than other brands. In addition, pet snacks such as chicken breasts and coco sweet mouth pieces are also selling quite well, which seemed to be uncommon in the past, after all, these are not part of ordinary consumption. As people's material culture and living standards continue to improve, family pets have become a kind of consumer fashion.
Generally speaking, pet supplies can be divided into four categories: food, wear, use, wash.
(a) dog food, is essential to the life of the dog food, most of the domestic dog breeders are now aware of the scientific nature of feeding dog food to the dog, and its nutritional composition with the rationality of the people have been fully recognized.
Dog food can also be divided into dry dog food and wet dog food.
1, dry dog food, is our common granular dog food, long-term consumption can clean the dog's mouth, exercise the chewing ability of the canine teeth, through the mucous membrane of the small intestine digestion caused by gastrointestinal peristalsis.
2, wet dog food, mainly including canned dog, wonderful package, these foods can be used to regulate the dog's taste, reward, as an auxiliary food to use, such as sick dogs are easy to anorexia, you can mix some canned dog or wonderful package in the dry dog food.
(ii) snacks, canine snacks a wide variety of more common main chicken breast, dog chewing gum, teeth cleaning bone.
1, chicken breast, dry chicken breast and wet chicken breast two. The price of chicken breast on the market is also different, when choosing to pick a good quality, by observing the smoothness of its surface, the fineness of the workmanship to pick.
2, dog chewing gum, dog chewing gum is mainly used to relieve the boredom of the dog, its raw materials are mainly made of synthetic leather. In the selection of the same by observing the appearance of smooth, fine workmanship to determine the degree of good and bad.
3, teeth cleaning bone, mainly used for canine oral cavity cleaning, general bad breath of the dog ate two a week, no bad breath of the dog ate a week, pay attention to the teeth cleaning bone can not be fed to the dog as often as the chewing gum, if eaten in excess will cause the dog to vomit.
(C) toys, dogs and children, as well as children, naive and playful, like a variety of toys. There are many varieties of toys for pets, such as ball toys, plush toys, toys that make sounds, and many, many more. When selecting toys for dogs, not only can they be entertaining but also their physical health should be taken into account.
(d) Nutrition, canine nutrition is also a lot of types of nutrition, in the consumption of nutrients to the dog to long-term, constant, do not frequently replace the nutrients, so the effect will not be very obvious, because only long-term consumption can be seen in the efficacy of frequent replacement of the dog is very difficult to absorb, and more can not be reflected in the role of the dog. For example: trace elements, hair products, the body pigment regulation products - xx oral liquid, seaweed powder, dog milk powder and so on.
(E) daily utensils
1, the leash, the dog's leash is used to daily take the dog to the outdoor activities, the control of its tools, so be sure to choose the quality of the product. There are two types of leashes: neck set and back chest type, which are divided into various models depending on the breed and age of the dog.
2, the kennel, if the dog sleeps on the ground or under the air conditioning easily caused by rheumatism, when choosing a kennel, dog pads should pay attention to do not choose chemical fiber, to use pure cotton.
(F) toiletries
1, canine toothpaste, we said above the dog's saliva is alkaline, easy to cause the formation of tartar, so the dog often brush, but can never use human toothpaste, to choose the dog's special toothpaste, such as South Korea's canine toothpaste, not only can clean the mouth, there are also nutritional paste, the dog swallowed down on the body harmless and beneficial.
2, shampoo, for professional pet groomers, understanding this product is particularly important. Canine fur PH value of 5.5, acidic, which is completely different from the human hair, so you must not choose the human shampoo for dogs.
At present, there are many types of domestic canine shampoos, and there are also high and low grades. Different breeds of dogs can also choose different types of shampoo, such as xx can choose more special shampoo, long-haired dogs can choose long-haired special shampoo, puppies can choose puppy special, white hair dogs can choose white hair special.
(7) disinfection supplies
Pet disinfection supplies can remove the pet body odor as well as the odor of excrement, the pet life ` environment disinfection.
(H) Pet clothing
There are many varieties of pet clothing on the market now, so you can choose the right fabrics and make the right pet clothing according to your personal preference.
Seven, the management of the staff
The management of the staff is good or bad, but also directly affects the operation, first of all, we must develop a strict code of conduct for employees, as a qualified boss, but also trust their own hired staff, in the life of the staff to care for the staff, in order to be treated with sincerity and goodwill to the staff
To develop a plan and do a good job of grooming records
1, reasonable prices and appointments, pick-up and drop-off services, to be based on the surrounding environment or surrounding competitors to develop a reasonable price.
2, detailed records of customer-related information, regular phone calls, and customers to establish a good relationship. Such as in a customer dog birthday, send some small gifts, this will consolidate the relationship with customers, and customers become friends.
3, customers come to the beauty, the first thing to check the dog's hair in a timely manner to inform the owner, to seek the owner's advice on modeling pruning.
Eight, notes
1, the eyes should be clear and bright, there can be no blue or white membranes, there can be no abnormal secretions such as excessive yellow eye droppings, tears and so on.
2, the nose should be moist and cool, not dry, not hot, no snot.
3. The puppy's tongue and gums should be pink, the mouth should have no odor, and the teeth should be white and neat.
4, ear canals are clean, no secretions, no odor, left and right ears have the same temperature and remain warm and cool.
5, the forelimb meat pads are cool and soft, not hot, dry and hard.
6. Observe the anus of the dog. The anus of a healthy dog should be clean and free of redness and the fur around the anus should be clean and free of dirt.
7, check the whole body fur, it is best to use the hand from the back to the front upside down to see, the root of the hair there is no dander and parasites, the skin there is no rice grains of red dots, lumpy red rash, large areas of hair loss and other abnormal phenomena. Special attention should be paid to check the inside of the limbs, nose nest and paw slit, the whole body hair should be smooth and smooth hair color should be uniform, no decoloration phenomenon {note that some people will be dyed into a variety of colors and patterns to deceive the buyer}.
8, healthy dogs should be in good spirits, lively and active and limbs and flexible, without bowing and collapsing back phenomenon.
9, to select the puppy has been vaccinated, only in time for the immunization, in order to make the pet's immunity to avoid disease.
10, do not choose too few days of birth (40 days) of the puppy.
11, know and observe the puppy's "parents" and relatives.
When buying cats and dogs abroad, buyers usually ask for the following documents:
(1) Pedigree certificate
Pedigree certificate (also known as birth certificate) can be said to be the pet's family book, which is issued by a professional organization and certified internationally. It is a record of the pet's and its ancestors' health, training achievements and so on. A dog's pedigree certificate should generally contain information such as breed name, dog name, kennel number, birth date, sex, coat color, breeder, littermate's name, awards, training results, registration number, registrant, and registration date. Pet owners with pedigree certificates can use the above information to predict their future growth (height, length, conformation, coat color, etc.). As a purebred cat (dog) with a pedigree certificate or its children, its value is higher than other pets without pedigree certificates. At present, there is no sound domestic institutions, the real establishment of the pedigree certificate file of the pet is very little, but most of the cats (dogs) imported from abroad should have a pedigree certificate.
(2), vaccination and deworming certificate (card)
When purchasing, if the pet has not been vaccinated and dewormed, it should be prevented, vaccinated and dewormed as soon as possible. If the pet has been vaccinated and dewormed, you should also know when it needs to be vaccinated, inoculated and dewormed again.
(3), recipes
In the purchase of pets, it is best to ask for a copy of its original recipes, in the process of later feeding can gradually change the food, so that it slowly adapted to the change of the food formula, to prevent the sudden change of taste and illness.
College students pet store business plan Part 2
A market research and analysis
Pets in people's daily lives in the status of the gradual increase, which has led to the rapid growth of the entire pet industry, in the Chinese pet market, pet supplies and pet clothing has become a fashion trend in society. With the rapid growth of China's economy, Beijing alone currently has 1 million dogs registered with the Public Security Bureau, and with the number of unregistered ones, the total number of pet dogs in Beijing can't be less than 3 million, while the total number of cats has also reached 2 million. Similarly, a survey by Eurovision shows that the number of pets in China is growing by leaps and bounds, and that Chinese people are increasingly caring for their pets. The research shows that the number of pets in China has increased by nearly 600% in the 10 years from 2000-2015. 2015 has seen the number of pets in China increase to nearly 100 million, and the sales of China's pet industry exceeded RMB 50 billion.
Second, the introduction of services
1, pet beauty
2, pet medical
3, the operation of pet clothing:
4, pet daily necessities
5, pet photography, etc.
Third, marketing strategies
As we all know, in the market economy, the market is the root of the enterprise, there is no market there is no survival of the enterprise, there is no market development there is no development of the enterprise.
In recent years, the pet market is getting hotter and hotter, we are surrounded by pet food, supplies stores, pet beauty stores in a few years increased a lot of supermarkets and pet food, pet supplies related products from the original a shelf, expanding into a row of shelves, small supermarkets around the neighborhoods have increased pet food, supplies shelves, the major mainstream websites have opened up pet forums, everywhere you can learn about a variety of information about pets, the pet industry, the pet industry, the pet industry, the pet industry, the pet industry, the pet industry, the pet industry, the pet industry, the pet industry, the pet industry and the pet industry. You can learn all kinds of information about pets, pets have become part of the residents' lives, the pet market has entered a period of vigorous development.
According to the marketing strategy, the pet business in the market for development, not only to be good at finding and understanding customer demand, but also to do everything possible from product quality, sales channels, prices, promotions to find and resume a controlled system to achieve this requirement. Enterprises want to succeed in the fierce market competition, product quality is the first element, improve, grasp the product quality is the top priority, in order to ensure good product quality colleagues should be based on market trends, set reasonable prices, accurate price positioning.
Fourth, the cost of budget and profitability
1, the cost of budget
To open a pet store, first of all, we need to come up with 10,000 yuan or so, to participate in the training for about a month and get the "pet groomer" qualification. In addition to nutrition to keep up, there should be a special beauty program, so, should also take out 10,000 yuan to invest in pet beauty facilities: bathing pool, an electric clipper (about 2,000 yuan) and five cutterheads (1,000 yuan), three or four beauty scissors (2,000 yuan), blowers, hairdryers, hot water heaters and so on. Twenty thousand dollars for the purchase of goods, in the pet supplies involved in eating, washing, playing, living, etc., 10,000 yuan to purchase food including nutrition, 5,000 yuan to purchase bath supplies, 5,000 yuan with some other kinds of goods. Store decoration, shelves, etc. also have to 10,000 yuan.
2, profitability
Profitability: according to the law, investment in pet stores, within six months will not be profitable. Food, supplies gross profit at about 20%, beauty at about 60%. According to the rent of 2000 yuan / month, the monthly operating income of more than 5000 yuan, can be capital preservation. Within two years, you can earn back your capital.
Fifth, site selection
It is reported that the choice of pet store site selection is to open a store in the operation of the worst flexibility of the factors that need to be taken into account a variety of factors, including the size and characteristics of the surrounding population, the number of pets in the case of competition with peers, the accessibility of transportation, the characteristics of the nearby businesses, the cost of the real estate (rental costs), the duration of the contract, population trends and relevant laws and regulations.
Six, risk avoidance
Although the pet beauty industry is promising, but there are also risks, the store staff is difficult to recruit this line of big problems. Pet beautician and general beautician is different, not only have professional requirements, and the work is very cumbersome, but also often by the pet bites, scratches. The general public would think that the pet dog beauty is trimming trimming, combing cleaning hair. In fact, the work of a pet groomer is not as simple as it seems. Grooming a pet dog usually takes more than an hour, and even longer when it comes to less obedient dogs. The fact that the work is dirty and tiring makes it much harder to recruit sales clerks in this industry than in others.
Schedule
Stage time business model
The first 1 to 3 years of the front store operations and online store at the same time
The middle period of the 4th year to 6 years to start to take the franchise business model
Long-term development of the 4th year to take back the franchise, the chain
This is a preliminary planning chart for the development of pet stores. In the actual operation process, but also follow the development of the market, and constantly optimize the quality of products and service levels, improve the competitiveness of the pet store, expand market share, to achieve the purpose of long-term development.
VIII, summary
More and more people love to raise pets at present, the demand for pets is also growing. Some people raise their pets as children, then they need a specialized store to take care of the 'children'. So people's demand for pet stores will also be more and more promising.
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