The main business is indoor air quality testing and the management and sales of high-end home products (shopping malls). Because of its strong professionalism and difficulty in market development, it must cooperate with the building materials market and decoration market.
In June 2007, 5438+00, the project of home maintenance technical service was established.
Because in the process of cooperation with the building materials decoration market, a lot of feedback information shows the demand of the building materials decoration market for after-sales technical maintenance. After a detailed investigation of market data, we found huge business opportunities, vigorously invested in technology, recruited and trained technical human resources, and saved the promotion cost of environmental protection projects through the building materials decoration market. At the same time, we decided to seize this new business opportunity and the opportunity of rapid development.
In September 2008, the company's operation basically stopped.
This year is a global economic crisis and a domestic real estate market. House prices began to skyrocket, which promoted the building materials decoration market to be extremely active. Large and small markets, stair factories, wooden door factories, furniture factories and so on in various regions grew rapidly, and then the market broke out. The demand for all kinds of technical posts, especially the technical human resources of decorating building materials such as painters, some paint repair technicians and installers, has lost the technicians trained by many companies. In just half a year, the turnover rate of technical human resources trained by the company reached 90%, and more than 500 people were repeatedly recruited and trained in half a year. Most of them went to guerrilla construction in various regions (the average daily income of mature technicians reached around 800 yuan). The loss management of technical human resources is in trouble. Due to technical input, ineffective staff expenditure and lack of product information support, the company has come to a standstill from service projects to product production. In addition, a large number of personnel funds and equipment funds are consumed, and enterprises are facing the crisis of bankruptcy.
In June 2008, 165438+ 10, the company closed the product project.
Because the development foundation of products mainly depends on services, products can't be sold without service information, so the company decided to close product projects and keep technical projects to continue development, but it slowed down the pace of investment and development. The loss of technical human resources was early in our plan, but the market is changing so fast that we haven't had time to find a solution. At the same time, there are no reference cases in the market. The company decided to develop steadily, find management methods suitable for new projects and our own advantages and characteristics, and establish a new business model.
In June 2009, the company flexibly changed its business nature according to market data.
The company deeply understands that as long as the market is developing positively, its laws will definitely become more and more professional and standardized. Although the guerrilla market can achieve high economic benefits in a short period of time, it is bound to lack professionalism, safety, customer support, professional standards, reputation, management norms and other issues. Market data constantly show that the guerrilla market accounts for more than 80%, which is a huge market for us. We insist on standardized management, constantly explore and learn, and have established an integrated platform for comprehensive technology and labor services. In other words, the market needs human resources, so we will cultivate human resources, create a set of technical labor standards, and provide unified comprehensive technical management services for the market, that is, "building materials decoration after-sales service outsourcing", which will improve services while ensuring timeliness, reduce management difficulty and reduce costs. The supporting e-commerce project of Sangu integrated human resources integration platform was formally invested, with an initial investment of 800,000 yuan.
At the end of 2009, the company opened its technology to the national market.
San Gu understands that the development of technical projects does not lie in the monopoly management of technical secrets, but in better and faster letting the public get more experience exchanges, so that their technologies can be innovated, developed, popularized and improved, thereby improving productivity and economic benefits, making full use of resources and information conditions, maximizing benefits, and doing things with the mentality of making a big cake, rather than monopolizing and enjoying. The final result may be the most backward, inefficient and slow.
At the same time, we are resuming the production, OEM and procurement of related industrial chain products, and optimizing the design of industrial models with a large number of data based on past experience to ensure the stable development without rash advance and overspeed, and continue to collect and collect data conducive to the overall development, analyze and summarize.
At this time, taking the paint maintenance technology as an example, the training tool is priced at 1200- 1500 yuan, so that the technology can reasonably return to more people and the market itself can be rapidly improved.
20 10 in may, the company faced bankruptcy crisis again.
Up to now, the e-commerce project has been invested for nearly one year, in which Sangu Technology Co., Ltd., Meng Rui Software Technology Co., Ltd. and investment companies jointly invested, costing 1.5 million yuan. Because of the growing funding gap of e-commerce projects and the rapid changes in the e-commerce market, they were forced to suspend halfway.
At the same time, the marketing of building materials after-sales outsourcing projects also needs a lot of manpower and funds, and the products in the industrial chain need to be upgraded urgently. Companies must choose between urgent projects and projects with strategic importance, because the upgrading of product chain can bring intuitive and direct economic benefits and easy growth of technicians. A company that has just experienced a crisis needs a victory to stabilize its management. The construction and development of e-commerce platform is a strategic development direction. Suspension may accumulate more favorable resource conditions and analyze and create a business model that is more suitable for the market.
20 10 10 green three-care project was formally established for national investment promotion.
After more than three years of technical growth, exchange and study, the Green Three Care Project has solved the management problem of technical human resources, absorbed the cooperation of senior technicians and technicians from all walks of life in China, and basically formed a new project with stable management, blank market and great rigid demand. However, after two years of explosive development and reshuffle, the brand of building materials market is basically stable. The rapid price increase and price increase in the real estate market, environmental pollution and environmental protection, market competition to develop product quality, construction cost, construction period and other factors have led to the advantages of prolonging the service life of goods, reducing costs, saving time, saving energy and protecting the environment. This is the significance of the "Green Three Valley" project. At the same time, second-hand housing transactions are also growing rapidly.
On March 20 1 1, the first batch of individuals joined the "green three valleys" project.
Through the accumulation of resources, cultural management and experience in the past four years, Lvsangu has summarized and created a new business model. It is the first personal professional joining mode with low threshold to support individual entrepreneurship, and the industrial chain with products (industrial chain products) does not need the first batch of goods. Providing customers with follow-up maintenance plans during technical construction can not only improve efficiency, but also improve direct benefits. The information management mode and industry-driven mode designed by Lvsangu according to its own characteristics just cater to the needs of market technology entrepreneurs, and enter the core of an industrial chain project with less risk and lower cost, so that inexperienced individuals can grow rapidly and professionally through tabular information statistics in the process of joining the profession.
201110 restarted the e-commerce project based on the green valley project in June.
The platform of integrating technical labor resources, relying on the nationwide investment promotion of Green Valley Project, has a combination mode of entity and network that ordinary websites can't achieve. Enhance the credibility of the network through the physical technical services of Green Valley. Green Valley Science and Technology Project, through the supportability, timeliness, coverage and universality of technical entities, has absolute guarantee advantages for the Internet sales industry, especially the sales of household products, and provides customers with another creative after-sales guarantee platform. Online shopping consumption has changed since then, increasing from third-party consumption platforms.
20 12 1 month Green Valley started international after-sales outsourcing business.
In view of the fact that the products of foreign brands enter various regions of the domestic market through online shopping or other sales channels, such as electrical equipment, power tools, household special appliances, furniture, international logistics companies, etc. They will provide technical labor services such as installation, maintenance and replacement of spare parts in domestic warehousing and distribution, and sign an appointment regional service contract, so as to complete after-sales maintenance service in time, quickly and at low cost. At the same time, Lvsangu Shanghai Direct Branch was established.
On July 20 12, the products in the industrial chain were adjusted for the first time, reducing the design and packaging costs and improving the customer experience.
Green three care takes customer experience as the core, cultivates a stable customer base, creates a good customer experience and establishes a good reputation for products and services. First show professionalism through technical construction, and then provide product experience service to provide customers with a perfect daily maintenance plan. Regular use of green wood products and leather maintenance products can provide free maintenance.
20 12 10 statistics on the growth of national joining.
For an emerging industry itself, it takes nearly five years to form a complete industrial project through personal experience, investigation, persistence and summary. A lot of data show that 80% of the life cycle of enterprises in China is less than five years, and Lvsangu saw the significance of the long-term development of this project, which is worthy of persistence and dedication, so Lvsangu kept learning and summarizing, and finally got a good growth.
For the franchisee of a new project, new technology, new market, new business model, new business model, new standard, new culture, etc. It all started with a new job. How many people can quickly adapt to new markets and new projects? According to the data of wholesale, agency, distribution, franchisees and other industries, the survival rate of ordinary industries is 40%-50%, the survival rate of emerging industries is 15%-25%, and the survival rate of the first batch of professional franchisees in Lvsangu is 60% after changing the traditional investment model for more than one year. With the growth of enterprises, the maturity of technical experience and the formation of brands and cultures,
March 20 13, Green Valley took the lead in establishing a social security system for franchisees at all levels.
The technicians, foremen and chief engineers with outstanding performance in market service and high customer satisfaction are given official titles, and the company pays five insurances and one gold, namely, endowment insurance, medical insurance, unemployment insurance, work injury insurance, maternity insurance and housing accumulation fund. Unified management by the human resources specialist of the company's human resources department.
April 2065438+03 Green Valley held a meeting of shareholders and branches.
Up to now, the national coverage of franchisees in various regions has exceeded 70%. In order to effectively enhance the overall competitive advantage of Lvsangu and establish a brand image, it is necessary to integrate industrial agglomeration and production to reduce costs, and invest in the construction of basic products and the upgrading of platform system, because the reform, innovation and development of Lvsangu are related to the trust and hope of franchisees all over the country, and the effective use of funds and sustainable development are also the responsibilities of those who trust the cause of Lvsangu.