1. Determine the enrollment point
The enrollment of a care class is a long-term task. Setting a fixed enrollment point can firstly promote the brand of the care class, and secondly, it can provide Parents have a formal image, and the third party facilitates parent registration. The fixed enrollment location can choose a day care class, or it can be set up near the target primary school.
2. Do a good job in market research
To see the future development space of a child care class, the key is whether it can adapt to the needs of the market and whether it can meet the needs of parents. Therefore, before enrolling students, , we must do a good job in market research. During the research, we have a certain understanding of the needs of parents and students, current market development trends, and the basic situation of rival child care classes. Then, the courses are set up based on the market survey results, so that the enrollment goals can be better achieved by focusing on the enrollment.
3. Plan brand promotion
After fully analyzing the market, the next step is to build momentum in the market before enrolling students. In short, it is to do brand promotion work , through the promotion of the brand, parents have a certain understanding of the care class, which will lay a solid foundation for the smooth enrollment in the future.
4. Give full play to its own advantages
Every child care class has advantages and disadvantages. When conducting enrollment promotion, you must show your advantages to parents. Many child care classes have great teachers. If there are advantages in strength, curriculum, etc., these should be used as the highlights of publicity; while some child care classes have advantages in equipment, price, etc., and at this time, more efforts should be made on this.
5. A complete enrollment plan
Before enrolling students, a detailed enrollment plan must be prepared with room for modification to facilitate the enrollment process after the enrollment process begins. Make adjustments at any time according to market changes.
If you want to do a good job in recruiting students, understanding the above content will be of great help to the operators of managed classes in successfully recruiting students. Only by mastering good methods and persisting in doing a good job in recruiting students can you achieve success. Enrollment goals.
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