Poster is mainly to play a role in publicity, that is, belonging to the propaganda literature, then how to write it?
One, from the external format:
Poster contains the title, body and issuing unit, time of issue, the specific display is as follows:
Title (center)
Body (paragraph before the empty two, and subparagraphs written)
.......
Sending unit (to the right)
Sending time (to the right, and the unit of symmetry)
Second, from the specific content:
1, the title of the writing: can be formulated directly as a "poster", but also can be written directly to the content of the activity, such as "Seminar" "Academic Seminar", you can also add the name of the organizing unit before the content of the activity, such as "Chinese Writers Association held a seminar on Ding Ling's work".
2, the body of the writing: because the poster has the nature of publicity, so the body of the writing ideas can follow the publicity category of the answer to the idea that the body = the cause of the document + the main content + end.
In the cause of the itemized list of activities in the time, place, theme and cause. In the main content needs to reflect the content of the activity content, participation and attention, etc., in the end of the language to have a call to action. In order to enhance the attractiveness of the general language has a certain incentive and inspirational.
3, the issuing unit and the date of writing: write the organizer and organizing unit, signed by the next line to write the date.
Example paper
Poster
In order to further promote the development of college students' scientific and technological activities, the University Committee invited Professor XX, a famous mechanic, to give a report on how college students can engage in scientific and technological activities, which will be held on July 5, 2017, in the lecture hall of the college.
This report will not only explore the mystery of science, feel the charm of scientific and technological activities, but also be able to communicate with experts, I hope that all students actively participate.
XX College Student Union
July 1, 2017
Notes
I. The format should be standardized. Elements should be complete
II. Content should be specific. Theme, time, place, purpose clearly stated, such as the stem of more words, need to write according to the content of the material to ensure that the points are complete.
How to write the content of the poster question 1: how to write the poster first recognize the poster. Poster design is one of the manifestations of visual communication, through the composition of the layout in the first time to attract people's attention, and get the instant ****, which requires the designer to picture, text, color, space and other elements of the perfect combination, in the appropriate form to people to show the promotional information. As with advertising, it has the characteristic of introducing an object or event to the masses, so it is another kind of advertisement. Poster is an extremely common form of poster, its language requirements are concise, the form should be novel and beautiful. It has the characteristics of advertising and commercialization. Poster is an extremely common form of posters, mostly used in movies, plays, competitions, cultural performances and other activities. Posters usually have to write clearly the nature of the activity, the activities of the organizer, time, location and so on. The language of the poster is required to be concise, and the form should be novel and beautiful. Design skills composition skills, in addition to the use of color contrast skills need to learn to master, but also need to consider several contrasting relationships. Such as composition skills of coarse and fine contrast, composition skills of near and far contrast, composition skills of dense and sparse contrast, composition skills of static and dynamic contrast, composition skills of west and central contrast. Composition skills of ancient and modern contrast. (1) Composition skills of coarse and fine contrast: the so-called coarse and fine contrast refers to the color used in the process of composition and the pattern formed by the color of a style, in painting and calligraphy we know that there are brushstrokes and writing, or brushstrokes and writing with the same picture (as the master of Chinese painting Qi Baishi's painting of cabbages and grasshoppers, in general), this style of composition in the packaging is often used in some packaging This style is often utilized by some packages in packaging composition. For this kind of coarse and fine contrast, some of them are the contrast between the main pattern and the accompanying pattern; some of them are the contrast between the center pattern and the background pattern; some of them are as rough as the wind sweeping the clouds, while the other side is as fine as the silk; some of them replace the pattern with the calligraphy of the wild cursive, which can be seen everywhere in some liquor and food packages. Such as Si Nian brand dumplings and Piao Rou brand shampoo is such. (2) Compositional skills of the near and far contrast, in the Chinese painting landscape composition into the study of the near scene in the scene of the far view, and in the design of the packaging figure Ann, to the same principle, should be respectively near in the far several kinds of picture composition level. The so-called near, is a picture of the most eye-catching part of the pattern, also known as the first visual impact, the most eye-catching is also the most important content to be expressed in the packaging pattern, such as the earliest use of Shuanghui instant noodle packaging, the first to break into people's sight is a blank background in the Shuanghui trademark and crimson square background to support the white synthesis of the large Shuanghui two words (i.e., the near scene), in turn, only a little bit of the "braised beef noodle" line several main characters (should be said that the second line of sight, also known as the middle view), again is the expression of the contents of the package product photos (also known as the third line of sight, bounded by the middle view) and then after that is the auxiliary mascot slogan, performance instructions, corporate logo, etc., this obvious sense of hierarchy is also known as the three-step rule of vision, it is a good way to take into account people looking at a static, but also the fact that it is a very important thing to do. It takes into account people's habit of scrutinizing a still life picture from top to bottom, from right to left, while highlighting the most important part of the theme to be expressed. As a designer in the beginning of the creation of the picture, the production should first understand the theme of the appeal, to create a star to the moon, the atmosphere of the cranes. So that the picture designed by me like a powerful magnetism tightly to the seller's line of sight to pull over. (3) Compositional techniques of dense contrast: Speaking of compositional techniques of dense contrast, which is very similar to the use of color contrast, but also with the Chinese painting in the fly white is very much the same, that is, the pattern should be concentrated where there must be a diffusion of the accompaniment, it is not desirable to be concentrated or all diffusion. Reflect a kind of sparse and dense coordination, rhythm, tension and relaxation, showing the spirit. At the same time does not lose the theme of prominence. I have seen a lot of packaging design, the whole picture is dense, green and flowery, from the background pattern to the theme of the pattern is very heavy color performance, so that people feel pressed and can not breathe, so not only can not beautify the product, to promote the purpose of the sale, but also not let a person to produce boredom and lack of appetite. This is not grasp the contrast between dense and sparse caused. (4) composition skills in the static and dynamic contrast: in a pattern, we often find this phenomenon, that is, in a kind of packaging theme name at the background or around the performance of the explosive pattern or look careless, but is deliberately painted foam a few strokes of the madness of the thick lines, or band-shaped English or patterns, etc., no ...... >> Question 2: How to write the event poster is the main theme of the event, such as the art of writing on the word xx activities, or the theme of the event name, such as xx activities; and then decorate your reference to the picture book book on the board book or online some pictures, draw, embellishments, the color is distinctive some of the middle of the propaganda is the language, simple point can be, and finally is the delivery of the activity! The last is to explain the time and place of the event, welcome everyone to participate on it. Question 3: Remember the format and elements of a poster? How to write a poster? Posters are a kind of posters used to report or introduce news about movies, operas, acrobatics, sports, academic lectures and so on to the public. Posters are usually posted at the venue of the performance, or in a more visible place, to inform about the event. Some posters can also be broadcast on radio and television. The characteristics of a poster poster generally has some of the following characteristics. (A) advertising and publicity posters hope that the community's participation, it is a kind of advertising. Some posters are designed with fine art to attract more people to join the activity. Posters can be published and broadcast in the media, but most of them are posted in places where people can easily see them. Their advertising color is extremely strong. (ii) Commercial posters are pre-advertisements and publicity for an activity, the purpose of which is to let people participate in it. Performance posters account for most of the posters, and performance advertisements are often focused on commercial purposes. Of course, the academic report class posters are generally not commercial. Classification of posters posters in general, from the content can be divided into the following categories. (A) movie posters this is the theater announced the performance of the name of the film, time, location and content of a poster. Some of these posters will also be accompanied by a simple poster, the main characters in the movie picture image to expand the strength of publicity. (B) cultural evening acrobatic sports competitions and other posters such as these posters with the movie posters are similar, its content is the audience can be immersed in the entertainment viewing of a performance activities, this kind of posters generally have a strong sense of participation. Poster design tends to be novel and unique, fascinating. (C) academic report class this is a kind of academic activities for some of the posters released. Generally posted in schools or related units. Academic posters have a strong focus. Three poster writing format and content of the poster is generally composed of three parts: title, body and paragraph. (A) the title of the title of the poster is written more, generally there can be some of the following forms: First, alone by the name of the text. That is, in the first line in the middle of the word "poster". Second, directly from the content of the event to assume the title. For example, "Dance News", "Movie News", "Ball News" and so on. Third, it can be some descriptive text. Such as "x x x x again show color, x x x temple old things again". (ii) The body of the poster requires the following content: First, the purpose and significance of the activity. Second, the main items, time and place of the activity. Third, the specific method of participation and some necessary precautions. (c) The signature should include the name of the organizer and the date of the poster. The above format is on the poster as a whole, the actual use of some of the content can be written less or omitted. Four poster writing notes poster must be specific and true to write the location of the event, time and the main content. The text can use some encouraging words, but not exaggerate the real thing. Poster text requirements are simple and clear, the length should be short and concise. The layout of the poster can do some artistic treatment to attract the audience. Model essay "One Dollar Deposits" Holding a handful of water in your hand, the water will flow away from between your fingers. I'd love to save some money, but in these days when it's hard to make ends meet, I can't even dream of it. Gentlemen and ladies, if you have such an idea, then please hold a deposit book, which is like a bucket, with which the change that flows away from your fingers will be deposited drop by drop, little by little, and you will have a considerable amount of money without even realizing it. We at Chiyoda Bank are able to deposit even one dollar. With a Chiyoda deposit book, your chest will be satisfied by being full of hope, and your heart will be able to float and soar in the sky. Commentary: After World War II, Japan's economy was in a very bad shape, and zaibatsu and conglomerates were forced to disintegrate or change their names. The Bank of Mitsubishi, which had a great reputation, also changed its name to Chiyoda Bank. The unfamiliarity of the name brought about a lull in business. Jin Shimada of the business department was so frustrated that he thought hard all day long and finally came up with the strategy of "one dollar deposit" one day. However, one dollar was too little for customers to make deposits, so Chiyoda Bank sent out this poster. The poster, "One Dollar Deposit," has survived for 50 years and has been praised. Its originality is obvious to all. This poster is advertising and commercial in nature. For a bank to grow and survive, it must have the active participation of the community, and people's participation without ...... >> Question 4: how to write the content of the airbrush poster airbrush commonly used mainly include, ordinary airbrush and **** machine and cold laminating machine. These three kinds of machine is to complete the whole spray to a process. According to the quality, ordinary airbrush in the material selection is spray light cloth, light cloth is divided into two kinds, one is outdoor, one is indoor, *** airbrush in the material selection is adhesive backing, self-adhesive, light box sheet. The difference between these two kinds of spray to the quality and price, size issues, the former is cheaper, but can be sprayed huge, but not in quality than ***, generally applicable to spray large outdoor advertising paintings. *** spray prices than ordinary spray painting is about half as high as the effect of spraying out of course, generally applicable to spray posters and the sea and so on. After this stage of spray painting into the cold mounting (i.e., over the film), cold mounting is the follow-up work of the spray ***, including cold film and light film two kinds of materials, cold film is not reflective, appears to be in the way, the light film with a brighter, which depends on the place used to decide. Question 5: the format or layout of the poster poster is generally composed of three parts: the title, body and drop. (A) the title of the title of the poster is written more, generally there can be some of the following forms: First, alone by the name of the text. That is, in the first line in the middle of the word "poster". Second, directly from the content of the activity to assume the title. For example, "Dance News", "Movie News", "Ball News" and so on. Third, it can be some descriptive text. Such as "x x x x again show color, x x x temple old things again". (ii) The body of the poster requires the following content: First, the purpose and significance of the activity. Second, the main items, time and place of the activity. Third, the specific method of participation and some necessary precautions. (c) The signature should include the name of the organizer and the date of the poster. The above format is on the poster as a whole, the actual use of some of the content can be written less or omitted. Question 6: How to write a poster design copy 1. Poster is usually written on a large sheet of paper, first in the upper part of the paper with large fonts to write "poster" or "good news" and so on the title, the body is generally written in the specific content of the event, held at the time, place, method and Note, and finally write the name of the organizing unit and the date. 2. Posters are eye-catching, fast and easy to produce features, the content should be true and accurate, the language should be vivid and full of motivation to attract the masses. In order to facilitate reading, the length should be as short as possible. Some posters, according to the content with appropriate patterns or drawings, in order to enhance the infectious force. 43. advertisements, announcements, posters have a distinct purpose, are focused on the publicity effect, the text are striving to be accurate, concise. Generally speaking, advertisements are used for commercial occasions, the announcement for solemn occasions, posters for warm occasions. Advertisements, posters can be used in the form of text and graphics to enhance the publicity effect, the general need to decorate the message. Question 7: What is the format of the poster poster hope that the community's participation, it is a kind of advertising. Some posters are designed with art to attract more people to join the event. Posters can be published and broadcasted in the media, but most of them are posted in places where people can easily see them. The following Shanghai Longcom Advertising Co., Ltd (a) the title of the title of the poster is written in many ways, there can be the following forms: First, individually by the name of the genre composition. That is, in the first line in the middle of the word "poster". Second, directly from the content of the event to assume the title. For example, "Dance News", "Movie News", "Ball News" and so on. Third, it can be some descriptive text. Such as "x x x x again show color, x x x temple old things again". (B) the body of the 》》》》 Extended reading: the body of the poster is required to write clearly some of the following content: First, the purpose and significance of the activity. Second, the main items, time and place of the activity. Third, the specific method of participation and some necessary precautions. (c) The signature should include the name of the organizer and the date of the poster. The above format is on the poster as a whole, the actual use of some of the content can be written less or omitted. If you have any questions about "", please call our consulting phone. Shanghai Longcom Advertising Co., Ltd. has been using the most advanced international computer design technology, the introduction of digital inkjet printing machine with international advanced equipment Japan Muto 1604 **** machine 4 units. Japan Muto 900C series 3 units. 1440dpi, six-color spray painting, more delicate colors, richer levels, faster speed, the finished product close to the printing effect. Outdoor spray painting using Shanghai Saibo 3312, precision up to 720dpi, anti-ultraviolet rays, wind and rain baptism, outdoor can be used for a long time. We will be a new look, a new attitude, wholeheartedly serve every customer, and your brand *** with the growth, in your brand to enhance when we have grown and developed. We can't do without your cooperation and support every time we make progress. At the same time you get our advertising support, it means you will get our good customer service quality! Question 8: How to write the content of the school poster write something about the history of the school, which celebrities and teachers, or the school's contribution to social activities, wish the school a good future. The feelings of the school. And so on Question 9: How to write a poster first recognize the poster. Poster design is one of the forms of visual communication, through the composition of the layout in the first time to attract people's attention, and get the instant ****, which requires the designer to picture, text, color, space and other elements of the perfect combination, in the appropriate form to people to show the promotional information. As with advertising, it has the characteristic of introducing an object or event to the masses, so it is another kind of advertisement. Poster is an extremely common form of poster, its language requirements are concise, the form should be novel and beautiful. It has the characteristics of advertising and commercialization. Poster is an extremely common form of posters, mostly used in movies, plays, competitions, cultural performances and other activities. Posters usually have to write clearly the nature of the activity, the activities of the organizer, time, location and so on. The language of the poster is required to be concise, and the form should be novel and beautiful. Design skills composition skills, in addition to the use of color contrast skills need to learn to master, but also need to consider several contrasting relationships. Such as composition skills of coarse and fine contrast, composition skills of near and far contrast, composition skills of dense and sparse contrast, composition skills of static and dynamic contrast, composition skills of west and central contrast. Composition skills of ancient and modern contrast. (1) Composition skills of coarse and fine contrast: the so-called coarse and fine contrast refers to the color used in the process of composition and the pattern formed by the color of a style, in painting and calligraphy we know that there are brushstrokes and writing, or brushstrokes and writing with the same picture (as the master of Chinese painting Qi Baishi's painting of cabbages and grasshoppers, in general), this style of composition in the packaging is often used in some packaging This style is often utilized by some packages in packaging composition. For this kind of coarse and fine contrast, some of them are the contrast between the main pattern and the accompanying pattern; some of them are the contrast between the center pattern and the background pattern; some of them are as rough as the wind sweeping the clouds, while the other side is as fine as the silk; some of them replace the pattern with the calligraphy of the wild cursive, which can be seen everywhere in some liquor and food packages. Such as Si Nian brand dumplings and Piao Rou brand shampoo is such. (2) Compositional skills of the near and far contrast, in the Chinese painting landscape composition into the study of the near scene in the scene of the far view, and in the design of the packaging figure Ann, to the same principle, should be respectively near in the far several kinds of picture composition level. The so-called near, is a picture of the most eye-catching part of the pattern, also known as the first visual impact, the most eye-catching is also the most important content to be expressed in the packaging pattern, such as the earliest use of Shuanghui instant noodle packaging, the first to break into people's sight is a blank background in the Shuanghui trademark and crimson square background to support the white synthesis of the large Shuanghui two words (i.e., the near scene), in turn, only a little bit of the "braised beef noodle" line several main characters (should be said that the second line of sight, also known as the middle view), again is the expression of the contents of the package product photos (also known as the third line of sight, bounded by the middle view) and then after that is the auxiliary mascot slogan, performance instructions, corporate logo, etc., this obvious sense of hierarchy is also known as the three-step rule of vision, it is a good way to take into account people looking at a static, but also the fact that it is a very important thing to do. It takes into account people's habit of scrutinizing a still life picture from top to bottom, from right to left, while highlighting the most important part of the theme to be expressed. As a designer in the beginning of the creation of the picture, the production should first understand the theme of the appeal, to create a star to the moon, the atmosphere of the cranes. So that the picture designed by me like a powerful magnetism tightly to the seller's line of sight to pull over. (3) Compositional techniques of dense contrast: Speaking of compositional techniques of dense contrast, which is very similar to the use of color contrast, but also with the Chinese painting in the fly white is very much the same, that is, the pattern should be concentrated where there must be a diffusion of the accompaniment, it is not desirable to be concentrated or all diffusion. Reflect a kind of sparse and dense coordination, rhythm, tension and relaxation, showing the spirit. At the same time does not lose the theme of prominence. I have seen a lot of packaging design, the whole picture is dense, green and flowery, from the background pattern to the theme of the pattern is very heavy color performance, so that people feel pressed and can not breathe, so not only can not beautify the product, promote the purpose of the sale, but also do not let a person get tired of the lack of appetite. This is not grasp the contrast between dense and sparse caused. (4) composition skills in the static and dynamic contrast: in a pattern, we often find this phenomenon, that is, in a kind of packaging theme name at the background or around the performance of the explosive pattern or look careless, but is deliberately painted foam a few strokes of the madness of the thick lines, or band-shaped English or patterns, etc., no ...... >> Question 10: Spring Festival posters on the word should write what do not use, posters generally want to highlight the key points, concise point poster format is how?The format of the poster is as follows:
Posters are generally composed of three parts: the title, body and paragraph, the formal poster usually includes the nature of the activity, the organizer, time, location and other content, mostly used in film and television dramas and new product promotions, the use of pictures, text, color, space and other elements of a complete combination.
Related requirements:
The poster must be specific and true to the location, time and main content of the event. The text can use some encouraging words, but not exaggerate the real thing. Poster text requirements concise, short and concise. The layout of the poster can do some artistic treatment to attract the audience.
In the use of color, according to the needs of the homepage content, respectively, using different primary colors. Because the color is symbolic, for example: soft green, emerald green, gold, taupe can symbolize the spring, summer, autumn and winter respectively. Secondly, there are occupational symbols of color, for example: military and police olive green, health care white and so on.
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