What are the forms of market research questionnaires

The form of the questionnaire varies according to the different research questions, objects and methods, and the common forms of classification are:

In accordance with the different ways of filling out the questionnaire, it is divided into self-administered questionnaires and interviews (on behalf of the filling out of the questionnaires);

In accordance with the standardization of the questions and answers, it can be divided into structured questionnaires and non-structured questionnaires;

In accordance with the contents of the questions asked to clearly express the concern According to the content of the questionnaire, it can be divided into hidden questionnaires and non-hidden questionnaires;

According to the different purposes of the questionnaire, it can be divided into filtering questionnaires (screening questionnaires), main questionnaires, auxiliary questionnaires, background questionnaires and so on

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