1, different background: Qiao's is a British food company, specializing in vegetarian products. Qiao's products are based on plant protein and aim to provide healthy and nutritious meat substitutes. Qiao's Star is a specific product launched by Qiao's.
2. Product type: Joe's products are very extensive, including vegetarian meat, vegetarian sausage, vegetarian barbecue, vegetarian chicken nuggets and other alternative meat products. Qiao's Star is a vegetarian food with high protein and low fat chosen by Qiao's company.