1. Knowledge level of the audience: The knowledge level of the audience is an important factor affecting the effect of health communication. Generally speaking, the audience with higher knowledge level is more likely to understand and accept the information of health communication, so it is easier to take positive health behaviors. On the contrary, the audience with low knowledge level may misunderstand or ignore the information of healthy communication.
2. Age of audience: Different age groups have different needs and acceptance of health communication. For example, young people may pay more attention to health information related to living habits and mental health; Older people may pay more attention to information related to disease prevention and drug treatment.
3. The cultural background of the audience: The cultural background of the audience will also affect the effect of healthy communication. Different cultures have different understandings and evaluations of health concepts, values and lifestyles, and these differences may lead to different responses of the audience to the information spread by health.
Matters needing attention in disseminating health information are as follows:
1. When spreading health information, we must first ensure the reliability of information sources. Try to choose information published by authoritative and professional organizations or people, and avoid spreading unconfirmed information that may mislead the public. At the same time, we should pay attention to the timeliness of information and update outdated content in time.
2. When spreading health information, we should keep an objective and neutral attitude and avoid too subjective evaluation and opinions. Try to provide factual basis for readers to judge and analyze for themselves. At the same time, we should avoid exaggerating or belittling a certain viewpoint or method so as not to mislead the public.
3. Pay attention to the accuracy and understandability of language expression when spreading health information. Avoid using technical terms, abbreviations and other language that may lead to misunderstanding. At the same time, we should pay attention to the typesetting and format of the text to make the content clearer and easier to read.
4, everyone's physical condition and needs are different, so when spreading health information, we should emphasize individual differences. Remind readers to choose appropriate methods and suggestions according to their actual situation, and don't blindly follow suit.