(1) theoretical knowledge training
In the knowledge cultivation of journalists, theoretical knowledge cultivation is the most important. This is determined by the nature of journalism. Because one of the main duties of journalism is to investigate, study, observe and analyze social objective things under the guidance of Marxism-Leninism, Mao Zedong Thought and Deng Xiaoping Theory, so as to understand and reflect objective things and publicize political thoughts to the people. Therefore, it is very important for journalists to cultivate their own knowledge of Marxism-Leninism. Therefore, journalists should be far-sighted, willing to spend time, systematically study and delve into the original theory, comprehensively and accurately understand and master the theoretical scientific systems such as Marxism-Leninism and Mao Zedong Thought, oppose pragmatism and bookishness, pay attention to integrating theory with practice, and always consciously sum up their own news practice from a theoretical height.
(2) news professional knowledge.
The development trend of journalism shows that future journalists must go through systematic professional knowledge learning. Many western news experts have emphasized that future journalists must receive professional training in the journalism department of a university. Since the reform and opening up, with the development of education in China, journalism education in China has also developed to a considerable extent. However, the current situation of journalism education still cannot meet the needs of the rapid development of journalism. Therefore, it is still an arduous and urgent task to open up more avenues, run schools in various forms and ways, and train and bring up a large number of qualified journalists quickly, especially to formulate and implement effective training measures to train on-the-job journalists in batches and improve their professional knowledge.
(3) the cultivation of basic knowledge
This mainly refers to literature, history, philosophy, economics, linguistics, psychology, sociology, law and other disciplines. Journalists should strive to reach the professional level of "quasi-experts" in the industry they are responsible for reporting. Modern society is increasingly welcoming experts and compound talents, so is journalism. In fact, the knowledge level of editorial reporters ranges from the accuracy and depth of a report to the reputation of themselves and even news organizations.