Why are Lars's headphones so expensive?

Tourasse has positioned itself as a mid-to high-end product. Therefore, in order to ensure the quality, Tourasse's products have undergone comprehensive inspection, which is a very high cost for the sampling inspection process in the industry. Tourasse spends a lot of money on R&D every year. The total value of R&D equipment exceeds 1 100 million yuan. There are 40 independent laboratory teams and 65,438+00 external national certified laboratories. There is hardly a second brand in domestic consumer electronics products. These are all hoping to establish their own core technical barriers like Huawei and Apple.

Tourasse is a high-end brand of Shenzhen He Lan Group, focusing on 3C digital products, smart cars, household appliances and other consumer electronic products. By the end of 10 in 2020, the cumulative number of patents granted for Tourasse products exceeded 1 100, and 36 products won many international design awards such as the German Red Dot Award. Brand products have won the sales champions of Tmall, JD.COM and Amazon for many times.

TORRAS (Tourasse), the brand has been adhering to the concept of "curiosity, exploration and future" for many years, investing hundreds of millions of dollars every year to focus on the research and development of innovative products, constantly tapping the real needs of users, being willing to create products that conform to the future trend, leading the healthy development of the industry, bravely assuming social responsibilities, and allowing consumers to enjoy product quality and experience. In recent years, Tourasse has formed a multi-product layout in 3C digital, smart cars, household appliances and other fields. , fully enter the domestic and overseas markets, and serve global consumers through platforms such as Tmall, JD.COM and Amazon.