With the discontinuation of vivoX60, many consumers are confused. Why did this popular mobile phone stop production? Here are some possible reasons:
Decline in market demand
Market demand is the basis of any product production and sales. If the market demand drops, then manufacturers will have to stop production. It is reported that the sales volume of vivoX60 has declined in some markets, which may be one of the main reasons for the suspension of vivo production.
Adjustment of marketing strategy
The adjustment of marketing strategy may also be one of the reasons for the discontinuation of vivoX60. Vivo may be adjusting its marketing strategy to better meet the needs of consumers, so the discontinuation of vivoX60 may be to introduce new products that are more suitable for market demand.
Excessive production cost
Production cost is another possible reason for the discontinuation of vivoX60. If the production cost is too high, the manufacturer will have to stop production. VivoX60 is a high-end smart phone, and its production cost may be higher than other mobile phones. If vivo can't control the production cost, it may be a reasonable choice to stop producing vivoX60.
Although the discontinuation of vivoX60 may disappoint some consumers, we should understand vivo's decision. This is a business decision, not a consumer decision. We expect vivo to launch better products to meet the needs of consumers.