(1) Marxist population theory, the exposition of three generations of new China leaders on the coordinated development of population and family planning, population and economy and society and the strategy of sustainable development;
(two) China's basic national conditions, basic national policies, population status, population and family planning policies and regulations;
(3) Scientific, civilized and progressive concept of marriage and childbearing, new marriage and childbearing customs and social fashion;
(four) scientific knowledge of family planning, prenatal and postnatal care and reproductive health;
(five) advanced experience and advanced models in population and family planning work.
Specific publicity can be carried out in various forms. At present, besides leaflets and posters, family planning publicity materials are mostly designed to be close to life and used by ordinary people, such as reusable shopping bags, folding fans, water cups, ballpoint pens with scroll posters, umbrellas, dishwashing basins, ashtrays, paper towels, calendar family planning happiness packages, family planning beauty packages, Jiahui project manuals, early education CDs, family planning poker, family planning fans and other daily necessities and medicines.