Time flies, time is slowly deducing, and new work is about to begin. Making a good plan is a way to improve your work efficiency! How to write a plan to give full play to its role? The following are five business plans I have compiled for you. Welcome to share.
Business Plan 1 Part I Company Profile
(1) Company introduction
Introduce the background, scale, team and capital structure of the company in detail.
1. Major shareholders
Name of shareholder, amount of contribution, mode of contribution, proportion of shares and contact telephone number.
2. Team introduction
Introduce the experience and successful experience of each core team member in technology, operation or management.
3. Organizational structure
4. Staff situation
(2) Operating financial history
(3) External public relations
Strategic support, partners, etc.
(4) The company's business strategy
Development direction, development strategy and goals to be achieved in the near future and in the next 3-5 years.
Part II Products and Services
(1) Introduction of the products and services of the green medicated diet theme restaurant.
(B) the core competitiveness or technical advantages of the green medicated diet health theme restaurant
(three) the patent and registered trademark of the product of the green medicated diet theme restaurant.
Part III Industries and Markets
(1) Industry Status
The development history and trend of green medicated diet theme catering industry, technical barriers, trade barriers and policy restrictions to enter this industry.
(2) Market potential
This paper analyzes the market capacity, market development prospect, consumer acceptance and consumption behavior of green medicated diet theme restaurants.
(C) Industry competition analysis
The main competitors and their advantages and disadvantages are compared and analyzed, including performance, price and service.
(D) Income (profit) model
Business charges, income model, from which business links and customer groups to obtain income and profits.
(5) Market planning
The company's sales revenue forecast for the next 3-5 years (if the financing is unsuccessful)
The fourth part is marketing strategy.
(A) the target market analysis of green medicated diet theme restaurants
(B) Analysis of customer behavior of green medicated diet theme restaurants
(3) The marketing business plan of the theme restaurant of green health medicated diet.
(1) Strategies for establishing sales network, sales channels, and setting up agents and distributors.
(2) Advertising and promotion strategies
(3) the pricing strategy of products/services
(4) Incentive mechanism of sales team.
(D) The service quality control of the theme restaurant of green medicated diet.
Part V Financial Plan
Please provide the following financial forecast and explain the basis of the forecast:
Balance Sheet of Green Medicinal Diet Healthy Theme Restaurant Project in the Next 3-5 Years
Cash flow statement of green medicated diet theme restaurant project in the next 3-5 years
Income statement for the next 3-5 years
Part VI Financing Plan
(1) Financing method
Explain in detail how much money is needed for future phased development, how much the company can provide and how much investment is needed. Financing amount, shareholding ratio and financing period
(ii) Use of funds
(3) Exit mode
Part VII Risk Control
Explain the possible risks and countermeasures in the implementation of the green medicated diet theme restaurant project. Including: technical risk, market risk, management risk, policy risk and so on.
Business plan 2 1. Conduct business research and consultation.
Investigate the local food market, ask chefs with entrepreneurial experience and friends with certain social skills and real power, and maintain good relations with them.
Step 2 write a business plan
The contents of the business plan include industry analysis, horizontal competition, food introduction, business circle analysis, store size, investment analysis, manpower planning, monthly cost analysis, profit assessment, store opening plan, medium and long-term development goals, etc. And each item must be analyzed in detail.
3. Venture capital raising
Due to the limited personal economic ability, friends, relatives or employees can be invited to participate in the shares (the net profit is divided according to the amount of shares).
Step 4 learn business skills
Ask someone who has experience in catering management. It's best to go to a similar barbecue shop for a few months, do all the work well, learn management experience, be familiar with all the management details and accumulate practical experience.
5. Store business circle evaluation
Site selection: factories, office buildings, bustling commercial districts, schools and other places where working-class people or students are concentrated, or places with a large floating population such as stations, docks and traffic arteries should be chosen to ensure sufficient tourists. If you can't find the ideal store for a while, you must be patient and keep looking. Don't give up halfway
Business circle evaluation: including business circle attributes, store size, floor, surrounding facilities, nearby competitive stores and complementary stores, rent, difficulty in obtaining various legal licenses, whether there are large shopping malls and stations nearby, business hours, population (mobile and fixed), customers and proportion, consumption power and motivation, road width, development prospects (business circle changes) and other factors.
When evaluating the business circle, we should evaluate it in different periods, such as day, night, normal working days and holidays, and observe the business circle situation in this place to avoid misjudging the business circle evaluation by only looking at the day without looking at the night, or just looking at the working days without looking at the holidays. When evaluating the business circle, we should make a business circle evaluation record, and record the conditions of evaluating the store in detail for reference in future evaluation.
6. Find a house and sign a contract with the landlord
Determine the store according to the evaluation of the store business circle. The next step is to sign a contract with the landlord. This action can't be too early, it can only be done after the previous steps are completed. Because, once you sign a contract with the landlord, you have to start paying the rent, and the time pressure will be great. Therefore, before signing a contract with the landlord, all the preparatory work and written materials should be prepared first. When signing a contract with the landlord, the lease term should not be too short. If you only sign for one year, you may not be able to recover your investment until one year later. As a result, the store was taken back by the landlord. So the lease of the store should be three to four years.
In addition, when signing a contract, it is generally necessary to pay the landlord's deposit, which is generally about 30% of the rent. Therefore, when signing the contract, you must pay the landlord's store deposit and the first month's rent, but it takes a renovation period when renting the store. It is best to negotiate with the landlord, and the renovation period can be deducted from the date when the rent starts, so as to reduce the rent expenditure.
7. Apply for a business license
You must apply for relevant licenses before opening a store, otherwise it will be unlicensed and will be investigated by relevant departments. There are generally two kinds of applications for licenses: one is to apply for a company license, which is issued by the industrial and commercial bureau; The other is small capital, which only needs to be operated for profit in industrial and commercial registration, a local county and city, and can be proved. Most shops only need to register for-profit business because of lack of funds. In addition, you have to go to the tax authorities for relevant tax operations and get a unified invoice. Unless the uniform invoice is allowed to be exempted, it must be handled.
In addition to applying for a business license, if you want the signboard hung in your shop not to be abused by others, and if you want to use it for your own use, you must also apply to the Industrial and Commercial Bureau for registration of service marks. The name of the signboard hanging in front of the store can have its own special design besides the name, text or pattern. This kind of non-commodity text and image is called service seal. It is different from the name of the company or enterprise you applied for, and their names may be different. Therefore, if you don't want your future gold-lettered signboard to be stolen, you must register your service badge first.
8. Shop decoration
The decoration of a storefront is related to the management style of a storefront and the first impression of customers. Therefore, the choice of decoration manufacturers is very important. The decoration manufacturers you are looking for must have the decoration experience of relevant stores. For example, if you open a coffee shop, you must find a manufacturer with experience in coffee shop decoration, and if you open a children's shop, you must find a manufacturer with experience in children's cultural education and decoration. Because, if the decoration manufacturer does not have the decoration experience of the same type of storefront, the renovated storefront may not fully meet the demand at that time. At that time, if it was destroyed and redone, it would definitely cost money and time.
So please ask the decorator to draw pictures before decoration, including plan, elevation, section, material, color, size and so on. , should be clearly stated in advance. In order to communicate clearly what you want to decorate, it is best to take the decorator to the same type of storefront for field observation and explain clearly how you want to decorate, so that the renovated storefront will be closer to your own ideas.
Decoration concept of barbecue shop;
A. French windows facing the street.
B. Stick folk paper-cuts on glass French windows.
C. Log color of indoor counters, square tables and chairs.
D. Hang some distinctive local handicrafts on the wall to highlight the local folk customs.
E. lighting is mainly soft lighting.
F. the decorative feature of the door head is simplicity. In short, the decoration should adopt simple style, bright colors and local characteristics to give customers a relaxed and happy feeling.
9. Recruit employees
A. determine the number of departments in the barbecue shop and the number of people in each position.
B. determine employee salary standards and reward and punishment methods.
C. Recruiting employees should have employment certificates, and foreign employees should have ID cards, temporary residence permits and health certificates.
D. Staff training.
10. Procurement of raw materials, appliances and equipment
Make the purchasing list of workshop equipment, equipment and raw materials. From air conditioners, computers, freezers, freezers, cash registers and other large equipment, to stereos, security guards, credit card readers, and even small things such as pens, notebooks, business cards, store seals, and materials purchased for the first time, all the details, big and small, are listed one by one, indicating the name, quantity and unit price of each household appliance, and calculating how much it costs. The most important thing is to master the purchasing source of goods, and it is best to shop around to reduce costs.
1 1. trial production of products
It is best to try it yourself, master some secret skills, and then try it with the chef to determine the cost and price of the product.
12. Opening promotion
A. Start a business 1 week. For beginners, they are not familiar with all the management links; For employees, the cooperation between departments and employees must be run-in. Without trial operation, it was widely publicized on the first day of opening. Of course, it is a good phenomenon that customers are crowded with people. But because you are not skilled enough, suddenly facing a huge crowd, you will be in a hurry and the service will be poor, which will lead to customer complaints and may not patronize next time.
B. officially opened. In order to attract customers on the opening day, of course, some promotional activities should be held. Old-fashioned promotional activities are nothing more than placing flower baskets, arches, discounts on meals, giving gifts, lottery and so on at the door of the store.
It is necessary to carry out innovative publicity activities, such as sending the money for the opening ceremony to welfare homes or helping poor students through the media. This is to do good deeds and publicize the corporate image.
The self-help roast bar adopts the way of self-care, self-help and self-entertainment, which integrates eating, drinking, playing and entertainment, so that customers can have a good time.
Diners themselves put the kebabs in the specially designed oven patented by the state. As the chain rolls, the kebabs will automatically roll and bake evenly. After baking, you can put the mutton skewers on the stove, which can keep warm without burning the food. The authoritative food research institute has a unique secret formula and exclusive pickling seasoning, and bakes a world food with unique taste and full personality. It makes people feel very comfortable.
Introduction to xx Farm: While you are busy with your studies, have you forgotten the simplest nature life? In order to promote the communication between students, deepen the understanding between students and enhance the cohesion of the class, we met the beautiful xx farm and held a one-day farmhouse activity. We cooked together, played quality development games together, talked about everything together, and had a happy and meaningful day.
At eight o'clock, I went to xx Farm at the designated place. Upon arrival, I first enjoyed the charming rural scenery, visited the farm practice base and orchard nursery, listened to the "laughter" of poultry, and then held a farmhouse cooking activity to experience my own cooking pleasure. Those students who wash and cut vegetables, prepare condiments, stir fry, light a fire and work as assistants really look like chefs. In short, everyone does their job and shows their magical powers. Everyone is United, each group has a sense of teamwork, and the enthusiasm of the students is unprecedented. Looking at the plates of delicious food filled with stone tables is a bit like a "Manchu-Chinese banquet". Students have taken photos of their masterpieces, and their faces are filled with proud smiles when they taste them. Then everyone collectively toasted the teacher, excited. Chinese food ended perfectly with the cooperation of all groups of students.
Xx farm is surrounded by mountains and waters, giving people a fresh and natural sense of relaxation. What is more distinctive is that the farm has outdoor obstacles, expanding training grounds, large-scale water physical activity areas and other projects. After a farmhouse activity, in the afternoon, the students took part in a quality development project that challenged their courage.
When you are tired of playing, you can form a circle, sit on the grassy lawn and play the game of "killing people" by logical reasoning. Finally, the activity ended successfully in the laughter of everyone. On the way back, many students said that this activity benefited them a lot.
Holding such activities on weekends makes people feel the strength of unity, the joy of labor, strengthen emotional communication and gain valuable friendship, which makes people feel that they are not only participating in activities, but also gaining a life experience.
Entertainment project
The water plum blossom pile crosses the bridge drawing board, and the tracker's pleasure is dragonfly.
U-shaped colorful cloud moon-chasing bracket on iron cable cold bridge in earthquake-stricken area
Steep your hand forward, fish in troubled waters, draw water and add guns, and there is a hole in the sky.
Have a picnic, step on your shoulders, play football and have a garden party.
The barbecue treasure hunt park is full of pride.
Jumping over obstacles and swinging on the water for thousands of years, physical magic fights.
Visit the farm garden party, fishing bonfire party.
Tong Yuan Avenue is rich in money, and fishing and setting off firecrackers are indomitable.
Charge standard:
Tickets and stoves for a single scenic spot: 15 yuan (college students) 25 yuan (adults)
Charter service: 45 ordinary air-conditioned buses with soft seats in 600 yuan.
Insurance: 65438+ 10,000 personal accident insurance 3 yuan/day.
Xx farm and xx ecological garden
The vast majority of entrepreneurs are still unsuccessful. This is not a problem of ability, but a psychological problem, and they can never break through the shackles of traditional habitual thinking. If you are the same, I want to tell you that if you want to break through yourself, you just need to make a business plan for yourself immediately and then try to implement it. Success is a natural thing.
There are many such entrepreneurs:
1, Koya's, I understand, Zijie's, I have read all the tutorials, but I just can't start. I am constantly looking for more online entrepreneurship tutorials every day.
2. I found a lot of profiteering products, bought a space domain name and opened an advertising account, but at this point, I don't know what to do afterwards.
Through contact with many online entrepreneurs, I found that most entrepreneurs are unsuccessful, not because of their ability, but because they have psychological problems and can never break through the shackles of traditional habitual thinking. If you are the same, I want to tell you that if you want to break through yourself, you just need to make a business plan for yourself immediately and then try to implement it. Success is a natural thing. Because everyone is lazy, everything around him is impetuous, and he will forget himself unconsciously in a busy environment. So only by making a clear plan can we manage ourselves better.
How to make a simple network entrepreneurship implementation plan?
If you have studied the video tutorial of making money from windfall products, according to the fourth part of the teaching, you should make the following plan:
Step 1: Determine the product.
Day 1: Find five products whose profit per order is above 500 yuan. I'm afraid I can't sleep, so I must finish it.
The next day: use the method mentioned in the tutorial to compare and analyze all kinds of products, and then choose the most successful product, which must be determined before 12 pm. Apply for Adwords and Baidu bidding accounts at the same time.
Step 2: Website construction
The third day: refer to the relevant product information and write a copy of the sales website. Don't pursue perfection, you must get it first. Perfection is a long-term thing.
Day 5: Make a sales website. If you are not proficient in technology, don't stop because you can't make a website. You can find a website manufacturer to help you spend a little money to finish it. These two days, by the way, you can also answer 400 calls to discuss logistics cooperation.
Step 3: Advertising test
Day 6: Set up advertisements. Don't be too stingy with the advertising fee for the first day. You can directly invest in 500 yuan first, and it should be no problem to get 500 traffic, resulting in 10 consultation. After the last two orders, you will make a profit of 500.
Day 7: According to the data of online marketing in the past day, analyze the links that can be improved and constantly optimize and improve.
Step 4: Increase income.
After 30 days: advertising optimization, stable income, and then you can learn SEO to reduce marketing costs, and at the same time you can learn more marketing skills to further improve the sales conversion rate.
The plan may be simple, but with it, you will have a framework in your mind, and with the steps of implementation, you will not be in a hurry in the process of implementation. At the same time, according to the detailed standards of each link in the plan, set different time to complete different goals, step by step, not anxious or dry, and the goals will be achieved soon.
Maybe you think this is a very simple thing, but it is very important. Have you started to act?
Article 4 of the business plan 1. Business objectives
Business objectives
Establish the first professional dessert shop in Suqian, which is sweet every day, and its business scope is Chinese and western desserts. There are ice cream cakes, ice cream, ice cream biscuits, shaved ice, syrup, soup (dew), porridge, fruit juice, flavored dairy products, pudding, medicated diet nourishing stew, herbal tea, tortoise plastron, traditional Chinese dim sum and so on.
Commercial purpose
Sweet, healthy and fashionable.
Second, the market and competition analysis
Market introduction
Suqian is a very young city, which was founded only 10 years ago (appendix 1). At present, there is a lack of a dessert shop that can be managed systematically. The sweet θ dessert shop proposed in this plan just fills such a gap.
Market competition analysis
We visited large and small coffee shops and western-style leisure restaurants near Suqian city, and found that although most of them also deal in certain kinds of desserts, the varieties are incomplete and the content is not professional. Therefore, the dessert project failed to form a systematic and standardized industry atmosphere. But it will still divert a large number of customers because of the brand dependence that has been formed in consumers' minds.
It is precisely because of the current market chaos that it has brought us a glimmer of light. Our service tenet can overcome the above difficulties, meet the needs of target consumers and cut into this market quickly. We are ahead of our peers' business philosophy, so that we can hold up our sky. After analysis, we can do the washing and integrating work in this chaotic market. Every day, Meitian θ specializes in making desserts, insisting on brand differentiation and humanized management. Establish and expand the popularity and reputation by infiltrating things quietly, so that consumers can know me, love me and buy me.
target customer
Some people mistakenly think that women love sweets more than men, but it is actually wrong. In fact, there is no gender difference in taste preference, and many men also like desserts. Many young women often regard sweets as a scourge in order to stay slim or lose weight. And now consumers are becoming more and more rational. Therefore, the target customers of Meitian θ are not only young women, but customers of various identities, tastes, ages and public management.
Third, the characteristics of products and services.
Professional raw materials, rest assured.
Meitian θ has established cooperative relations with regional suppliers of well-known brands of raw materials such as drinking water and dairy products, and marked the ordering area and various promotional materials in Meitian θ store every day. From the perspective of reliable raw material suppliers, give customers a feeling that food safety can be guaranteed.
Rich varieties, more choices
It is hard to please all. Sweet every day. Try to adapt the taste of dessert to people of all ages and tastes. Many styles of desserts are available for all kinds of customers to choose from.
Comprehensive nutrition, healthier.
In addition to ordinary ice desserts, in some places in southern China, there are also some popular medicated diet nourishing stews, herbal teas and turtle paste. The price list lists the nourishing ingredients, nourishing effects and indications of each dessert, so that customers can choose according to their needs. Dessert with low calorie and good cosmetic effect is especially suitable for young ladies who love beauty. Eating dessert and keeping in good shape not only do not conflict, but also nourish the skin through food.
Your goal is to become the best large-scale comprehensive e-commerce company in Zi Long Lake, focusing on students and covering the surrounding areas. In order to achieve this goal, we emphasize:
Brand effect, establish brand, take brand as the starting point and foothold of strategy.
Always abide by integrity and regard integrity as the soul and guide of strategy.
The interests of customers will always be the criterion of our strategic positioning.
Really serving this group is the goal and purpose of our strategy.
The strategic positioning of Love Clothes House is based on the evaluation of the following factors:
A, industry trends;
B, our target market;
C. competitive environment;
D, our advantages;
E. risks;
Risk:
The potential threat to us is that more and more enterprises begin to pay attention to the growing university city economy, especially those enterprises with strong economic strength and similar competitive target markets. However, in this rapidly expanding economic development momentum, opportunities and challenges will coexist; With the rapid development of the Internet, online shopping is more and more recognized by people, which will make more enterprises enter this market and suffer from the defects of e-commerce, and the strong reproducibility will inevitably lower the entry threshold; The rapid development of large shopping malls related to this has also gained market share to some extent; The potential competition also includes various websites related to college students, and our development will inevitably produce some competition with them, mainly from business development, such as advertising business; Influenced by this special group, students' income mainly depends on family sources, and their purchasing power will be limited to some extent; Economic recession will lead to a relative decrease in the total consumption of the whole industry, and it will also be affected by the shadow of the whole industry. However, compared with e-commerce in other types of target markets, the impact will be smaller. Because of the characteristics of China, a special nation, students' expenditure will always be the main expenditure of every family.
Strategic positioning
Despite the direct, indirect and potential competition, we are still interested in the market and our excellent operating strategy.
Full of confidence; (5) Marketing strategy; 5. 1 website marketing; A, login search engines and website optimization: Statistics show that 60% of the website visits come from major search engines, but; B. Participate in licensed email marketing: email marketing is a fast and efficient marketing method, but it should be avoided to become garbage; (1) Objective: Rights marketing is an important part of network strategy; (2) Choose a service provider and get an email address: through the University Town; C. Internet cafe advertisements; Not every student has a computer, because the users of internet cafes are basically.
Full of confidence With the change of people's consumption concept, consumers have more and more new knowledge and understanding of consumption patterns. Tourism shopping can't meet the needs of consumers to a certain extent, even more, because the fast-paced lifestyle makes consumers feel the lack of time, but shopping is an indispensable part of life, so they need something that can solve such trivial things as shopping, which is both time-saving and cheap and reliable, so we just solved this demand. That is, regardless of the size of the order, all free delivery, cash on delivery, so that consumers can see the goods you need within an hour, in time and space to solve this demand of consumers. At the same time, in order to improve the rate of customers' comments on you, Aiyiwu has launched Aiyiwu value-added service to build a comprehensive regional e-commerce focusing on shopping, forums, information, communication, entertainment and leisure. We always take the immediate interests of consumers as the starting point and let them fully feel that we are a trustworthy friend.
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