La roche-posay's brand story

At the beginning of last century, in the romantic French town of la roche-posay, la roche-posay Dermatology Spa was born. Its world-famous secret "hot spring water"-water comes from the selenium-rich chalk Toulon layer 30-80 meters deep, which has enjoyed a high reputation for its outstanding curative effect for more than three centuries.

The name of la roche-posay brand comes from a place name. According to legend, Napoleon's expeditionary force suffered severe frostbite in icy Russia, and they came to a hot spring in a small French town. The hot spring water here miraculously restored their health, so Napoleon established a hot spring treatment hospital here. Since then, it has become the first and most famous spa in France. This town is Roche Pharmaceuticals, which is located in the middle of France. This is a typical French town with picturesque scenery, about 300 kilometers away from Paris, belonging to the "poitou-charentes" area of France.