Sending money is a marketing tool, but in the long run, this method is unsustainable. If developers rely too much on this way to attract buyers, it may lead to market distortion, making buyers pay more attention to the so-called concessions rather than the quality and value of the house itself. At the same time, if this method becomes the norm, it may lead to intensified competition among developers, which in turn will lead to involution.
Therefore, as property buyers, we need to treat the marketing activities of developers rationally, not to be confused by the so-called concessions, but to pay more attention to the quality and value of the house itself. At the same time, the government should also strengthen the supervision of the real estate market to avoid vicious competition among developers and ensure the healthy development of the market.